Bachelor of Science: Retail Merchandising2006The University of TexasAustin, TX
Minor in Business Administration
Site Merchandiser07/2010 to Current JCPenneyPlano, TX
Built product presentation pages and viewed images and copy for compliance with product presentation standards and business objectives; provided follow-up to ensure resolution to any non-compliance issues.
Analyzed site metrics in order to recommend and make site changes to increase visibility and sales.
Utilized appropriate systems to layout the display of items using sales/inventory projections and trend data.
Selected marketed items and coordinated population of containers and landing pages.
Participated in merchant team planning sessions to develop seasonal plans to support divisional goals and priorities.
Reviewed and monitored industry and competitor internet strategies to identify new opportunities and made recommendations for site improvements and merchandise assortments.
Collaborated daily with buyers, planning and allocation, marketing, creative, copywriters and site operation teams to achieve sales goals and customer experience objectives.
Analyzed performance of all marketing programs to identify the best opportunities for optimization.
Promoted brand awareness through SEO optimization and attractive web design.
E-Commerce Merchandising Specialist02/2009 to 07/2010 Tuesday MorningDallas, TX
Managed detailed e-commerce schedules including merchandise online debut and deactivation dates and conducted research for internet set up including copy, product information and pricing.
Performed website maintenance including item set up, item deactivation and vendor set up.
Met with buyers and vendors to determine merchandise suitability for sale on the internet.
Reviewed photos against standards and determined photography needs and managed movement of samples to and from photography studio.
Confirmed expected delivery dates for merchandise and communicated issues to appropriate departments.
Developed documentation and training on e-commerce processes as required.
Assistant Buyer01/2008 to 02/2009 Tuesday MorningDallas, TX
Assisted in the selection and purchase of merchandise from vendors for sale in over 800 stores.
Kept track of open to buy, analyzed rate of sale and other weekly reports.
Worked closely with planning & allocation, advertising, distribution and accounting departments.
Attended home furnishing markets across the U.S. and stayed knowledgeable about current trends in home furnishings and fashion.
Executive Trainee05/2007 to 01/2008 Tuesday MorningDallas, TX
Trained in and rotated throughout various departments including buying, planning and allocation, advertising, retail stores and distribution center.
Worked as a merchandiser coordinator in the buying department before being promoted to assistant buyer.
Assistant Area Sales Manager10/2006 to 05/2007 Dillard'sPlano, TX
Assisted in the hiring, training, scheduling and supervision of approximately 40 employees.
Managed promotional events, maintained proper levels of merchandise display and worked with visual merchandising personnel to achieve the best presentation.
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