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Sr. Ad Operations Specialist Resume Example

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SR. AD OPERATIONS SPECIALIST
Summary
Seasoned Ad-Tech Specialist and Creative Marketing Coordinator with a vast knowledge of and passion for, multi-platform media, digital trafficking, analysis, implementation, and problem solving. I have worked in Ad Operations for for 5 years on the tech side, agency side, and on the publisher side. Currently I am seeking an employment opportunity with an innovative company that provides me with the opportunity me too work with like-minded, intelligent, and driven individuals who strive to improve campaign efficiency, and who are a pleasure to work with. 
Highlights
  • Display, Video and Rich Media Trafficking, DFP/DCM/DDM/DCS, AppNexus, MOAT, Brand Development, Vindico, Public Relations, Xaxis, Workforce Management, Bangle, Pixel Placement/Tracking, Responsys, AdZerk, Discrepency Reporting
  • Xaxis, Workforce Management, Bangle, Pixel Placement/Tracking, Microsoft Office Suite, Prisma, IAS, Sizmek, Responsys, AdZerk, Discrepancy Reporting, Billing Reconciliation, Microsoft Office Suite, Prisma, IAS, Sizmek, 
Work History
Sr. Ad Operations Specialist May 2016 to Current
 Thrillist － NYC, NY
Ad Operations Associate Aug 2014 to May 2016
 MediaCom － NYC, NY
Ad Operations Coordinator Apr 2016 to Aug 2016
 Matomy Media Group － NYC, NY
Creative Auditor QA May 2012 to Feb 2014
 AppNexus － NY, NY
Experience
Sr. Ad Operations Specialist May 2016 to Current
 Thrillist － NY, NYC
  • Responible for successful delivery of all campaign media
  • Monitor upwards of $1,000,000 worth of revenue per month
  • Troubleshoot discrepenceies between agencies and publishers
  • Work with Sales, Media Planning, and Account managers to ensure campaigns pace correctly and deliver in full 
Ad Operations Associate Apr 2014 to Current
 MediaCom － New York, NY
  • QA and traffic HTML5, JavaScript, VAST, VPAID, Mobile, and Rich Media assets from conception to launch Spearhead the education of colleagues on emerging technologies that tackle viewability, brand safety, geomarketing, retargeting, and dynamic content optimization Manage relationships with technology vendors, publishers, creative agencies, and ad servers to lead and ensure the timely execution of cross-platform campaigns for high-profile clients Compile POV's and design onboarding strategies when implementing new systems and processes Analyze and troubleshoot live issues on partner sites, reconcile data discrepancies, and communicate solutions to clients throughout campaign lifecycle.
Ad Operations Coordinator Apr 2014 to Aug 2014
 Matomy Media Group － New York, NY
  • Served as a liaison between client services team, account managers, sales representatives, and design team to optimize creatives and marketing efforts Communicated with clients and their tech teams to place script, image, server to server, and global post-back pixels on third party platforms to track campaign performance Evaluated reporting discrepancies between publishers and finance department and resolved tracking issues.
Creative Auditor May 2012 to Feb 2014
 AppNexus － New York, NY
  • Analyzed technical attributes of ad campaigns through a proprietary interface Cross referenced each ad's components against the requirements put forth by Yahoo, Microsoft, and Google Created brand identity categories for newly-submitted campaigns.
  • Entertainment Industry Experience 5+ years' experience with MBP Presents, Good Looks Collective, & Decadance Design and curate high profile celebrity, entertainment, and charity events in the tri-state area Facilitate communication between investors, agents, industry professionals, venues, ticketing outlets, and artists to ensure high quality and profitable events Spearhead talent buying, production, promotion/marketing, event planning, and execution Act as a consultant for Live Nation, AEG Live and Bowery Presents.
Clients
Agency Side: Canon - Siemens - MARS - Lindt - Allianz - Scandinavian Airlines - Siemens - AB InBev - Audi

Publisher Side: Mastercard - Vitamin Water - Chevrolet - General Motors - Comcast - Hersheys - Audi - Cadillac - Delta - Frye - TUMS - Havaianas - Smirnoff Sourced - Paige Hospitality Group - New Belgium - New York City Wine and Food Festival - Bermuda Tourism - Jim Gaffigan - Ireland Tourism - Suffolk University - Atlantic Tourism - Panorama Festival 

Clients I've worked with through my own company: Live Nation - AEG Live - Bowery Presents - ComicCon 

Education
Bachelor of Arts, Psychology State University of New York － New Paltz, NY Psychology
Skills
ad, brand identity, Brand Development, consultant, content, client, clients, event planning, finance, forth, HTML5, image, JavaScript, marketing, Microsoft Office Suite, optimization, processes, promotion, Public Relations, quality, QA, reporting, safety, sales, servers, script, troubleshoot, Video
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Resume Overview

Companies Worked For:

  • Thrillist
  • MediaCom
  • Matomy Media Group
  • AppNexus

School Attended

  • State University of New York

Job Titles Held:

  • Sr. Ad Operations Specialist
  • Ad Operations Associate
  • Ad Operations Coordinator
  • Creative Auditor QA
  • Creative Auditor

Degrees

  • Bachelor of Arts , Psychology

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