CONSUMER INSIGHT STRATEGIST / INNOVATION MANAGER Resourceful and innovative Cultural Strategist / Insights Manager offering expertise in trend research, relationship management, client services, market analysis, consumer preferences, presentations, story-driven deliverables, leadership, report generation, and problem solving. Recognized as one of the first female speakers in future-leaning trend insight, driving modern practices for companies, agencies, foundations, and Fortune 100/500 clients through expertise in consumer insight, strategic design, influential communications, and global workshops. Directly interact with world-class clients to solve challenges and business issues. Engage in daily client management and consulting while directing market research processes and visually impactful deliverables. Work on-site at client locations when warranted, and provide a pragmatic business consulting approach. Contribute to business decisions, respond to client requests, manage all phases of market research studies, coordinate team efforts around data interpretation and statistical analysis to identify key insights, and develop story-driven reports. Concisely translate data into stories, including specific outcomes, opportunities, and recommendations. Provide ongoing macro-consumer trend perspectives, both in formal presentations and as an internal consultant. Develop new analysis designs and create repeatable, scalable processes to improve decision-making. Offer outstanding verbal and written communication skills, and exemplary consumer insight generation techniques.
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