Social Media Intern, January, 2017 to Current
AC Entertainment- Knoxville, TN
- Write & publish digital newsletters across websites for AC Entertainment, festivals (Forecastle, Big Ears, Bonnaroo, Sloss, & High Water), area theatres (Tennessee, Bijou, Tivoli, & Soldiers & Sailors Memorial Auditorium), local club (The Mill & Mine), and FanCorps.
- Conduct research for marketing campaigns and AC Entertainment social media pages.
- Moderate Zoomph Influencer Engagement Platform feeds.
- Update tourism websites with AC Entertainment shows (VisitKnoxville.com, TNVacation.com, ChattanoogaFun.com, ChattanoogaNow.com, Chattanooga.Events).
Public Relations/ Branding Intern, May, 2016 to August, 2016
Third Generation Entertainment- Nashville, TN
- Designed and implemented strategic business plans that involved intensive research, acquiring contact information, and maintaining a professional relationship via e-mail with other clothing and shoe brands. My plan resulted in acquiring a wardrobe for Muddy Magnolias American tour from various popular clothing brands to create and maintain the style of the band (e.g. BANGS Shoes, Band of Gypsies).
- Researched similar musicians and monitored competition; helped create Muddy Magnolias first music video by collecting vintage clips to be used in video. Followed detailed plans and maintained bands image by combining my research and creative aspects to create "Brother, What Happened?" music video.
- Helped Branding Manager with daily duties such as filing important Third Generation Entertainment contracts and documents to planning and creating detailed itineraries for their American tour.
Social Media Intern, May, 2016 to August, 2016
Colts Chocolates- Nashville, TN
- Increased consumer awareness and achieved sales targets by social media (e.g., Instagram, Twitter, Facebook) and by representing the organization during a "Best of Nashville" trade show at the Nashville Convention Center (e.g., provided chocolate samples, discussed future partnerships, passed out contact information).
- Increased consumer awareness was a result of a giveaway I designed and implemented. I created a closer relationship with consumers by introducing new outdoor wall mural with chocolate giveaway. Results were increased follower rate and a 10% increase of mural pictures with a #ColtsChocolates tag.