New Value Creation Operational Efficiency Organizational Development Performance Measurement Procurement Management Program Development Relationship Management Revenue Development Strategic Planning Strategic web-readiness Team Development.
Visionary association management leader advances mission and member reinvention. Exceptional record in identifying profitable growth opportunities. Drives innovation, operational efficiency, and brand awareness. Develops and delivers compelling business case to achieve buy-in.
CRM and E-service Optimization
Deputy Director, 02/2016 to 01/2017 Health Volunteers Overseas – Washington, DC
Managed project portfolio comprised of four program areas and seventeen projects within oncology, pediatrics, internal medicine and hematology.
Evaluated program effectiveness and recommended project initiation and closure as determined by performance data.
Developed comprehensive project plans across oncology nursing program portfolio to increase adherence to program measurement and documentation.
Created new business opportunities including identifying, cultivating and pursuing new programs and partnership opportunities.
Successfully recruited the American College of Radiology, Society of Surgical Oncology and Oncology Nursing Society within span of one year; an increase of 200% and highest recruitment attainment in organization's 30-year history.
Director of Membership and Recognition at National League for Nursing.
09/2014 to 02/2016 Washington, DC
Manage all aspects of membership services, including strategic planning, membership marketing, program and benefit development, relationships management, customer service/fulfillment, budget and staffing for US nursing education organization with 40,000 members 93 employees and an $11MM budget.
Increased school membership by 110% from previous year.
39% of newly recruited schools are located in strategic recruitment area west of the Mississippi.
Current 2015 school recruitment rate is highest since 2011.
Maintained overall member retention rate of 98%.
Increased recognition program ad revenue by 400%.
Reintroduced a membership committee structure, re-purposed 750+ NLN ambassadors as word-of-mouth marketing force to promote member benefit awareness.
Administered first member satisfaction survey since 2007.
Utilizing association management principles, restructured chapter management governance, procedures, and leadership training for 25 chapters.
Additionally, converted 11 chapter websites.
Director of Membership & Operations, 11/2005 to 01/2013 Society – Chicago, IL
Drove targeted international marketing plan encompassing social media, exhibits, source code tracking and analysis to increase visibility for US women's cancer organization with 13 employees and a $3.5MM budget.
Key highlights include international customer cultivation, global health diplomacy, cause marketing, coalition-building and humanitarian volunteerism.
Utilizing social media strategies, developed multilingual global practice and advocacy coalition "One Team One Goal" to raise awareness of gynecologic cancer research, prevention, treatment and supportive care worldwide.
Recruited physicians for collaborative humanitarian residency training effort with the American Society of Clinical Oncology (ASCO) and Health Volunteers Overseas.
Conducted, measured and sustained online remote tumor board in both gynecologic and breast oncology for Honduran surgical oncology trainees.
Invited non-physician expert for recorded 3-person panel discussion "Social Media for the Obstetrician/Gynecologist" ACOG Update, American College of Obstetrics and Gynecology (ACOG).
Designed, launched and marketed internal social media community and knowledge base mySGO.
Twenty-four percent of members created profiles on the site with an average of 620 logins per month and approximately 142 discussion posts per month.
Anchored this effort with recognition incentives and interactive content to drive site participation and engagement.
System development and program revenue approaches include major database conversions, learning and content management implementation, website overhauls, strategic meetings management, fundraising, community management and membership recruitment.
Drafted employee benefits manual and operational procedures for new SGO organization.
Revised board policy manual and introduced organization to policy-based governance model.
Restructured Board nominations, bylaws and committee cycle processes for clarity and transparency.
Calibrated dues billing cycle to ensure better distribution of incoming revenue.
Instituted oncology empathy training for improved staff interaction with patients and public for SGO and its sister society the Foundation for Women's Cancer.
Organized a Palliative Network to raise awareness of training deficiency within gynecologic oncology fellowship programs.
Launched new supportive care practice survey for advanced practice nurses and physician assistants working in gynecologic oncology.
Recommended lobbied and secured member votes for global membership expansion in March 2010.
Attained 9% member recruitment goal post-expansion July 2010.
Thereafter, annually met or exceeded recruitment and retention goals in highest percentile.
Manager of Executive, 01/1999 to 01/2005 National Council of State Boards of Nursing – Chicago, IL
Senior management team member for US nurse licensure regulatory body with 65 employees and $65MM budget.
Served as association administrator for the Nurse Licensure Compact Administrators (NLCA) a separate nursing organization formed to increase licensed nurse mobility between states.
Achievements include re-branding NCSBN corporate image, managing corporate travel and major meetings budgets, plus overseeing all governing board meetings, diplomatic visits, and House of Delegate parliamentary functions.
Outside/inside sales, marketing coordination, knowledge management for employers including Ernst and Young, Hammer Trading at Chicago Mercantile Exchange, Orbis Broadcast Group and Associated Printers.
continued) Resume: Christine Ward, MS, CAE, IOM 2|Page.
Organizational Management Certificate: Duke University - Durham, North Carolina
Bachelor of Arts: US Chamber of Commerce - Washington DC
Columbia College - Chicago, Illinois
Project Management Institute (PMI) American Society of Association Executives (ASAE) ASAE Exam Committee 2010/2013 ASAE Awards Committee / 2015 Meeting Professionals International MPI President's Award / Body of Knowledge Task Force / 2009 MPI Chicago Board President / 2010 KNOWLEDGE Master of Science, Nonprofit Management Spertus College of Judaica / Chicago, Illinois Certified Association Executive American Society of Association Executives / Washington, DC Nonprofit Management Certificate