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Advertising Account Executive Resume Example

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ADVERTISING ACCOUNT EXECUTIVE
Professional Summary

A seasoned professional and effectual leader with a proven ability to exceed sales quotas Over 10 years high end retail and outside sales experience Master of presentations, probing, ROI analysis Extensive cold calling experience and lead generation Powerful but gentle closing abilities Passion for gaining personal relationships with clients B2B Development, Marketing, Sales, Administrative Assistant, Data Entry Able to prepare Real Estate transactions from start to finish Proficient in using Windows, various software applications and systems, including: Word, Office, Excel

Skills
  • Market research
  • Book of Business
  • Business Development and Planning
  • Communication Skills
  • Cold calling
  • CRM, Sales Force
  • Microsoft Office Suite, Word, Excel, Access
  • Needs assessments
  • Customer relationships
  • B2B
Work History
01/2017 - 01/2018Advertising Account Executive | Professional Publishing - Lake Oswego, OR
  • Exceeded Quota by 40 % Maintained existing clients sold new accounts Met quotas, prospecting 100 different businesses daily.
  • Used consultative sales techniques to pinpoint customers' advertising needs, close on short-term and long-term sales contracts.
  • Helped customers in determining design and layout of sold and spec ads.
  • Sold non-traditional advertising in niche publications, news, commercial publications, digital platforms, and direct mail formats
  • Developed sales leads and uncovered new business opportunities through prospecting and cold calling.
  • Played key role achieving and maintaining top client satisfaction and retention by ensuring accuracy of news ,ads and listings.
  • Created and presented media and advertising packages to prospective customers.
  • Made outbound calls to existing customers to increase advertising packages.
  • Communicated regularly with territory, regional and strategic managers for daily support and strategic planning for accounts.
  • Conducted market research to attract clients in new territories.
  • Directed production of all advertising materials, including preparing copy, evaluating proofs and enhancing layouts.
  • Developed strong relationships with advertisers and negotiated pricing following established procedures.
  • Researched and customized service proposals for clients to meet requirements and set profitable compensation scale.
  • Reinvented team interaction with prospective clients by developing innovative and creative sales pitch implemented into sales team strategy.
  • Educated clients on specific marketing strategies to increase client sales and overall promotion effectiveness.
  • Serviced and managed over 1 Million inaccounts for brand advertisers and ad agencies.
  • Consistently hit and exceeded sales goals by 40 %.
  • Sent clients estimates of costs for advertising products or services and followed up within a week by phone call or em.
  • Built strong client relationships and provided high value-adding services, resulting in 30 % company market share increase.
  • Identified and qualified customer needs, developed sales strategies and negotiated and closes profitable projects with 70% success rate.
  • Maintained and organized customer database of over 1500 clients nationwide.
  • Planned client relationship cultivation events to promote growth, resulting in expansion of clientele base by 20 %.
01/2015 - 01/2016Advertising Account Executive | Record Journal/ Westerly Sun Newspaper - Westerly, RI
  • Exceeded Quota on Monthly Campaigns, making monthly bonus consistently.
  • Incoming / outgoing sales call for classifieds and special promotion display ads.
  • Exceeded quota and made top commissions.
  • Used consultative sales techniques to pinpoint customers' advertising needs and close on short-term and long-term sales contracts.
  • Helped customers in determining design and layout of sold and spec ads.
  • Sold non-traditional advertising in niche publications, commercial publications, digital platforms, and direct mail formats.
  • Developed sales leads and uncovered new business opportunities through prospecting and cold calling.
  • Played key role in achieving and maintaining top client satisfaction and retention by ensuring accuracy of ads and listings.
  • Created and presented media and advertising packages to prospective customers.
  • Made outbound calls to existing customers to upsell advertising packages.
  • Generated $500k in sales during 2015 to surpass quota by 80%.
  • Researched and customized service proposals for clients to meet requirements and set profitable compensation scale.
  • Developed strong relationships with advertisers and negotiated pricing following established procedures.
  • Educated clients on specific marketing strategies to increase client sales and overall promotion effectiveness.
  • Delivered exemplary service to potential clients in [Type] and [Type] newspaper advertising services.
  • Achieved 130% of monthly quota and grew sales to $300K in 6 months.
  • Sent clients estimates of costs for advertising products or services and followed up within a week or by customers requested time frame, by phone call or email.
  • Consistently hit and exceeded sales goals by 30%.
  • Planned client relationship cultivation events to promote growth, resulting in expansion of clientele base by 27%.
  • Provided clients with estimates of online and print advertising.
  • Optimized revenue levels by developing engaging promotional programs.
  • Managed and retained 500 existing client accounts.
  • Negotiated pricing following company procedures to close sales with new advertisers.
  • Utilized lead generating methods, averaging 120 cold calls per day.
  • Presented engaging media packages and advertising options to prospects.
05/2005 - 08/2007Real Estate Office Sales Manager | Smith Nilsson Realty - La Jolla, CA
  • Designed real estate ads, door hanger advertisements, magnets, farming postcards, new listing postcards for realtors Transaction Coordinator, Sellers, Buyers, Open Houses, Customer Service, specialized in Commercial & Residential properties.
  • Ability to develop strong client relationships with little effort, strong presentation skills, hunter and exceeds in closing sales, singular and group presentations, new home presentation, qualifying buyers Key Achievements: Re/max Sales Year 2005 9 million in sales in 2005 in 4 months.
  • Arranged corporate and office conferences for company employees and guests.
  • Managed residential real estate files and records for clients and adhered to safety procedures to prevent breaches and data misuse.
  • Interacted with customers professionally by phone, email or in-person to provide information and directed to desired staff members.
  • Oversaw appointment scheduling and itinerary coordination for both clients and personnel.
  • Organized international and domestic travel arrangements for up to 3 staff members, including all transportation and hotel stays.
  • Produced high-quality documents, spreadsheets and presentations for internal and customer-facing needs using Zipform Plus and Microsoft Office.
Sales Representative | American Marketing Media - JacksonVille, FL
Education
01/2017Norm Webb Real Estate School, Sale OregonNorman F Webb Real Estate | Oregon Real Estate Sales Agent License: Real Estate
  • Continuing education in Real Estate
  • Received Oregon Real Estate License
05/2010Allied Business School, Laguna Niguel, CA Allied Schools Real Estate | Florida Real Estate Sales Agent License: Real Estate
  • Coursework in Real Estate Law, Ethics and Fair Housing
  • Obtained Florida Real Estate License
Allied Real Estate School, Laguna Niguel, CAReal Estate
  • Received California Real Estate License
  • Ranked in Top 150 of Top Realtors RE/MAX
Certifications

Sales Force

CRM

Salesforce

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Resume Overview

Companies Worked For:

  • Professional Publishing
  • Record Journal/ Westerly Sun Newspaper
  • Smith Nilsson Realty
  • American Marketing Media

School Attended

  • Norm Webb Real Estate School
  • Allied Business School
  • Allied Real Estate School

Job Titles Held:

  • Advertising Account Executive
  • Real Estate Office Sales Manager
  • Sales Representative

Degrees

  • Norman F Webb Real Estate | Oregon Real Estate Sales Agent License : Real Estate
    Allied Schools Real Estate | Florida Real Estate Sales Agent License : Real Estate
    Real Estate

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