Aug 23, 2018 - 01:29 PM
First, a memorable cover letter is one that presents new information that was not on the resume. The hiring manager will read your resume and cover letter back-to-back, so you want to present new, interesting information. At the top of the cover letter, you want to avoid the sentence, "My name is [your name], and I am applying for the position of [blank]." The employer infers this information, and you will come across as inexperienced.
Another important point is to keep it short. At the most, you want your cover letter to be three paragraphs in length. Another aspect of a great cover letter is that the applicant is not too salesy. You want to write sentences such as "I look forward to learning more about the position" instead of "I expect to hear back from you soon."