Brand Ambassador Resume Example Long Road Distllers

BRAND AMBASSADOR

Summary

Customer-oriented, strategic-thinking sales professional with over 20 years of experience in building relationships, cultivating partnerships, retaining top accounts and growing profit channels.

Skills

Inside and outside sales
Product management and pricing
Sales closing
Product and service knowledge
Training and mentoring

Special event coordination
Conflict and dispute resolution
Project development and lifecycle
Prospecting and networking skills
Product merchandising

Experience

11/2019 - CurrentBrand AmbassadorLong Road Distllers | Grand Rapids, MI

Cultivated long-lasting relationships with outside vendors including liquor store owners, bar owners, and beverage directors.Collaborated with customer service team members to assist with product information and provide outstanding service.
Created positive and rewarding client experiences through warm and friendly customer interactions.
Worked with clients to coordinate details of special functions to ensure events ran smoothly.
Booked large groups of people for events, seminars, tastings and other events.
Strategized approaches to meet objectives and capitalize on emerging opportunities.
Collaborated with brand development teams to identify opportunities to scale programs.
Devised, developed and directed negotiation of key business relationships.
Participated in meetings with brand development teams to identify opportunities to extend programs.
Designed sales-driven programs and promotions to facilitate team objectives.

01/2011 - CurrentOwner/OperatorLee & Birch | Grand Rapids, MI

Updated financial accounts with current revenue and expense data and quickly resolved discrepancies to maintain compliance.
Created business plan, established processes and directed operations to offer quality products to customers.
Responded quickly to customer complaints and gathered all pertinent information to make educated decisions for remediation.
Calculated net income and adjusted strategies to increase income and bottom-line profits.
Established, enforced and updated policies keeping business agile and responsive to changing market conditions.
Raised profits 65% by setting ambitious sales goals for employees, encouraging sales staff, prioritizing customer service, resolving customer issues and minimizing costs.
Collaborated with all company departments to ensure cohesive branding and strategic product placement.
Guided and supported 30+ staff members to consistently achieve team and personal goals.
Mentored employees and instructed on management of complicated sales, complex issues and difficult customers.
Hired, trained, supervised and motivated team of 30 retail professionals to provide knowledgeable and fast service to every guest.
Saved costs, effectively negotiating vendor pricing contracts to increase savings.

06/2008 - 12/2010Sales RepresentativeInterwire Products | Grand Rapids, MI

Provided customers with recommendations to promote brand effectiveness and product benefits.
Introduced customers to new offerings and updated accounts.
Consulted with long-term, new and prospective customers to understand needs and propose ideal solutions.
Demonstrated products at customer locations, answering questions and redirecting objections to close deals.
Developed professional sales presentations, seminars and exhibitions to creatively communicate product quality and market comparisons.
Strengthened branding initiatives by coordinating annual events to maximize outreach.
Assisted customersduring selection process and helped choose perfect products to meet individual needs.

01/2005 - 01/2005Key Account RepresentativeMarshall Associates | Chicago, IL

Exceeded sales goals using consultative sales talents and effectively explaining programs and services to generate interest.
Cross-sold additional products and services to purchasing customers.
Consulted with long-term, new and prospective customers to understand needs and propose ideal solutions.
Cultivated professional client relationships by asking appropriate questions, identifying needs and providing insightful information regarding products.
Prepared and processed contracts and order forms for new and existing customers.
Leveraged trends in customer industries and marketplaces to shape value-added solutions and approaches for key audiences.
Negotiated and closed deals with minimal oversight.
Landed 1 million dollars in new customer accounts through effective customer service and powerful cold-calling scripts.
Negotiated deals with retailers to increase products' exposure to consumers by gaining prominent display visibility and merchandising.

Education and Training

Associate of Arts: Hospitality
Columbia College Chicago | Chicago, IL

Activities and Honors

Executive Bourbon Steward

ServSafe Alcohol Certification

Bar Smart Classes

Resume Overview

Companies Worked For:

Long Road Distllers
Lee & Birch
Interwire Products
Marshall Associates

School Attended

Columbia College Chicago

Job Titles Held:

Brand Ambassador
Owner/Operator
Sales Representative
Key Account Representative

Degrees

Associate of Arts : Hospitality

Brand Ambassador Resume Example

Resume Score: 80%

Resume Overview

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