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Integrated Marketing Specialist Resume Example

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INTEGRATED MARKETING SPECIALIST
Objective
To enter the Graduate Certificate in Strategic Communication program in order to pursue a higher level of education and knowledge to become a more highly developed young professional.
Professional Summary
Strategic Marketing and Communications Specialist with a firm grasp of corporate messaging and branding. Possesses a strong work ethic, as well as exceptional writing, editing and design skills.
Skills
  • Adobe Photoshop
  • Adobe Indesign
  • Adobe Illustrator 
  • Facebook
  • Twitter
  • Instagram 
  • Adobe Premiere
  • Wordpress
  • SEO
  • Powtoons 
  • Hootsuite  
  • Avid Video Editing
Work History
Integrated Marketing Specialist , 01/2017 to Current
Security First Insurance – Ormond Beach, FL
  • Responsible for developing social media content, along with managing online brand reputation.
  • Manages online company store and maintains and documents marketing materials and promotional items. 
  • Designs marketing material handouts for both agents and customers.
  • Assists with media relations, catastrophe response and crisis communications.
  • Creates and implements external and internal communications strategies for key company initiatives such as Carina system migration. 
  • Provides feedback to all departments on brand consistency in outbound communications.
  • Drafts and manages print, online and social media communications designed to promote company brand image and values.
Public Relations Specialist , 02/2016 to 06/2016
Feniex Industries – Austin, Texas
  • Drafted engaging, accurate and effective press releases.
  • Developed and managed communications strategies, plans and budgets.
  • Oversaw and adhered to the communications department budget.
  • Pioneered and executed Feniex's participation in 6 national trade shows to include FDIC and Police Fleet Expo. 
  • Wrote blog and press releases related to police and fire topics in the emergency vehicle lighting industry. 
  • Designed marketing materials and product catalog using Indesign and Photoshop. 
Marketing Intern, 01/2015 to 05/2015
Habitat for Humanity – Saint Augustine, Florida
  • Developed marketing creatives for distribution to the community.
  • Produced press releases about news and events.
  • Spearheaded social media accounts and social media campaigns. 
  • Assisted with administrative duties at the front desk. 
Personal Assistant/Secretary , 11/2012 to 02/2015
Village Key and Alarm – Saint Augustine, Florida
  • Coordinated events and worked on ad hoc projects.
  • Designed and ordered business promotional items. 
  • Maintained appropriate filing of personal and professional documentation.
  • Managed and reviewed filing and office systems.
  • Ordered and distributed office supplies while adhering to a fixed office budget.
  • Designed public billboard for Village Key and Alarm.
  • Created brochures for public distribution for VKA. 
  • Assisted with childcare and household duties.
Ancient City Stories Marketing Intern, 08/2013 to 08/2014
Flagler College – Saint Augustine, Florida
  • Proofed scripts and final video versions for tv premieres.
  • Generated social media posts to gain online followers and video subscribers.
  • Supervised video editing for Ancient City Stories segments.
Education
Bachelor of Arts: Strategic Communication, 2015
Flagler College - Saint Augustine, Florida
  • 3.7 GPA

Public Relations Student Society of America

President

  • Led PRSSA members in developing integrated marketing communication plans to raise funds for the local cancer foundation.
  • Coordinated fundraising events with Driv Fitness, a local cross-fit business, raising nearly $4,000.
  • Scheduled and led weekly meetings with PRSSA members.
  • Organized and planned weeklong event, Communication Week, for the Flagler College Communication Department. 

Key Projects

Account Executive/ Project Manager

  • Integrated Marketing Communication Campaign that focuses on bicycle safety for Flagler College. 
Honors/Awards
  • Department of Communication Academic Achievement Award
  • Who's Who Among Students
  • National Communication Honor Society - Lambda Pi Eta
  • Dean's List
  • President's List
Memberships
  • Young Professionals Group (Daytona Beach)
  • American Advertising Federation Daytona Beach 
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Resume Overview

Companies Worked For:

  • Security First Insurance
  • Feniex Industries
  • Habitat for Humanity
  • Village Key and Alarm
  • Flagler College

School Attended

  • Flagler College

Job Titles Held:

  • Integrated Marketing Specialist
  • Public Relations Specialist
  • Marketing Intern
  • Personal Assistant/Secretary
  • Ancient City Stories Marketing Intern

Degrees

  • Bachelor of Arts : Strategic Communication , 2015

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