Marketing Resume Examples
Flex your knowledge of brand strategy and trends research with an exceptional marketing resume. Learn what skills and qualifications will help you get that dream job interview with the help of our marketing resume examples.
Our Recommended Example
Popular Templates in the Marketing Space
Public Relations Officer
Table of Contents
- Ad Operations Manager Resume
- Advertising Account Director Resume
- Advertising Sales Representative Resume
- Affiliate Manager Resume
- Assistant Brand Manager Resume
- Assistant Manager Resume
- Assistant Product Manager Resume
- Beverage Merchandiser Resume
- Board Director Resume
- Brand Manager Resume
- Branding Consultant Resume
- Business Development Consultant Resume
- Campaign Field Director Resume
- Campaign Manager Resume
- Channel Manager Resume
- Commercial Lines Account Manager Resume
- Communications Specialist Resume
- Ecommerce Business Analyst Resume
- Email Specialist Resume
- Fashion Account Executive Resume
- Fashion Brand Manager Resume
- Fashion Manager Resume
- Fashion Public Relations Assistant Resume
- Foundation Executive Director Resume
- Fundraising Coordinator Resume
- International Relations Specialist Resume
- Internet Researcher Resume
- Marcom Specialist Resume
- Market Research Associate Resume
- Market Research Executive Resume
- Market Researcher Resume
- Account Director Resume
- Account Executive Resume
- Account Planner Resume
- Analytics Manager Resume
- Engineer Resume
- Field Manager Resume
- Field Representative Resume
- Officer Resume
- Product Specialist Resume
- Representative Resume
- Trainee Resume
- Media Planner Resume
- Merchandise Associate Resume
- Merchandising Representative Resume
- Nonprofit Program Officer Resume
- Pay Per Click Expert Resume
- Pricing Analyst Resume
- Product Marketer Resume
- Promotions Assistant Resume
- Public Relations Assistant Resume
- Public Relations Officer Resume
- Relationship Officer Resume
- Search Engine Marketing Analyst Resume
- Search Engine Optimization Analyst Resume
- Search Engine Optimization Specialist Resume
- Social Media Analyst Resume
- Sponsorship Executive Resume
- Telemarketer Resume
- Telemarketing Manager Resume
- Textile Merchandiser Resume
- Trade Manager Resume
- Trade Show Project Manager Resume
- Traffic And Production Manager Resume
- Visual Manager Resume
- Visual Merchandiser Resume
- Website Manager Resume
Marketing Cover Letter
- Account Coordinator Cover Letter
- Account Executive Cover Letter
- Account Manager Cover Letter
- Administrative Assistant Cover Letter
- Advertising Operations Manager Cover Letter
- Analytics Manager Cover Letter
- Associate Product Manager Cover Letter
- Brand Ambassador Cover Letter
- Brand Manager Cover Letter
- Business Development Manager Cover Letter
- Campaign Manager Cover Letter
- Chief Officer Cover Letter
- Communications Specialist Cover Letter
- Consultant Cover Letter
- Digital Manager Cover Letter
- Digital Media Manager Cover Letter
- Digital Specialist Cover Letter
- E Commerce Manager Cover Letter
- Innovation Manager Cover Letter
- Internal Communications Manager Cover Letter
- Market Researcher Cover Letter
- Online Marketer And Social Media Professional Cover Letter
- Product Designer Cover Letter
- Product Development Manager Cover Letter
- Product Manager Cover Letter
- Product Marketer Cover Letter
- Project Manager Cover Letter
- Public Relations Officer Cover Letter
- Public Relations Representative Cover Letter
- Search Engine Optimization Analyst Cover Letter
- Search Engine Optimization Specialist Cover Letter
- Social Media Coordinator Cover Letter
- Social Media Manager Cover Letter
- Social Media Specialist Cover Letter
- Trade Marketing Manager Cover Letter
- Traffic Manager Cover Letter
- Visual Merchandiser Cover Letter
Create Your Marketing
Resume in 5 Easy Steps
Get Expert Writing Recommendations for Your Marketing Resume
Getting a marketing job interview requires a persuasively written resume. Make the writing process easier by using LiveCareer’s Resume Builder. Follow the step-by-step instructions to craft a professional resume using marketing-specific prewritten text composed by our certified resume writers.
Some of the following are suggestions from our resume builder. They are results-oriented text and clearly show an applicant’s value:
- Planned client relationship cultivating events to promote growth, expanding clientele base by 53 percent.
- Orchestrated launch for new products to expand market share and generated 20 percent increase in revenue.
- Developed marketing plans and successfully promoted business on the internet, improving business opportunities 15 percent.
- Secured high-value accounts through effective customer solutions, consultative selling and promotion of compelling business opportunities.
- Boosted brand image by implementing targeted marketing campaigns and engaging in professional networking to support outreach.
- Maximized effectiveness of marketing campaigns by diversifying strategies across traditional and online platforms.
8 Dos and Don’ts for Writing a Marketing Resume
- Do choose an eye-catching resume template. In the marketing industry, getting people’s attention is a big part of the interview process. If your resume template doesn’t stand out, you likely won’t stand out as a candidate. Choose a template appropriate for the organization you are applying to. If it is a design-focused firm, consider a modern style with striking colors. When applying to a more traditional established agency, stick to black and white but still pick a template with strong formatting.
- Do use metrics to back up your claims. The company you are applying to wants someone who can deliver results. The classic writing advice “show, don’t tell” is especially applicable in this industry. Statistics drive the marketing field, so data and examples are essential in your resume. Use numbers to show how you achieved success in prior roles. For example, indicate that you increased sales by 15 percent or that you oversaw online campaigns on four different social media platforms.
- Do emphasize the results you achieved. As you write descriptions of prior work, use results-oriented language. For example, rather than writing that you applied consultative-selling techniques, write that you landed high-value clients using consultative selling. The latter focuses more on what you accomplished and advertises the strength of the skills you offer.
- Do define a unique value proposition. When you are marketing a product or service, you need to understand the unique value it offers customers. This is as true on your resume as in your marketing work. Identify the unique characteristics that make you a valuable candidate. Prove your marketing ability by selling yourself to potential employers.
- Don’t use fluffy language. Hiring managers in the marketing industry can see through fluff. They are looking for someone who can deliver concrete results. Strong communication skills are essential for marketing, so clearly communicate the value you can bring to the team.
- Don’t gloss over the Skills section. Don’t miss the opportunity to sell yourself with your skills. Proficiencies with tools like Microsoft Office are not impressive. Instead, focus on your marketing-specific skills such as channel-specific techniques and notable platforms. For example, you may highlight experience with search engine optimization (SEO) marketing and using AdWords.
- Don’t include irrelevant information. Remove any unrelated qualifications from your resume. You may be proud of being treasurer for your college club, for example. However, this is likely not relevant to a marketing job, so leave it off. On the other hand, activities that demonstrate important soft skills for marketing, such as creativity and interpersonal interactions, can further make your case.
- Don’t let errors make a poor impression. In marketing, presentation is everything. A resume with basic grammar mistakes or, even worse, a misspelled brand name can cause a marketing hiring manager to toss it aside without another look. Show that you have the attention to detail and strong writing skills a marketing professional needs. Use grammar- and spell-checkers to eliminate errors, and always proofread your resume multiple times before submitting it.
Beat the ATS with These Marketing Resume Skills
When you apply for marketing jobs, you may need to pass organizations’ applicant tracking systems (ATS). These computer programs scan resumes for keywords and analyze how closely they match the keywords of job listings. They can help organizations find applicants with the most relevant resumes.
If you are applying for an in-house job with a major brand or large agency, it is highly likely they are using an ATS. To advance through the hiring process and get your application before the hiring managers, you need a resume that can pass the software. LiveCareer’s Resume Builder suggests skills that marketing companies are likely to program into the ATS. Depending on the type of position you are applying to, consider using examples such as these:
- Marketing analytics.
- Search engine optimization.
- Marketing automation.
- Drupal publishing.
- Creating and distributing consumer surveys.
- Google Analytics.
- Social media promotions.
- Brand management.
- Facebook Ads.
Resume Success Stories
Statistics and Facts About Marketing Jobs
Median Annual Pay
|Public Relations Specialists||60000%|
|Advertising, Promotions and Marketing Managers||132620%|
|Market Research Analysts||63120%|
|Wholesale and Manufacturing Sales Representatives||61660%||070K140K|
Projected Job Growth From 2018–2028
|Public Relations Specialists||6% average|
|Advertising, Promotions and Marketing Managers||8% faster than average|
|Market Research Analysts||20% much faster than average|
|Wholesale and Manufacturing Sales Representatives||2% slower than average||012.525|
Popular Job Titles
- Marketing Manager
- Search Marketing Strategist
- Marketing Research Analyst
- Marketing Specialist
- Advertising and Promotions Manager
- Business Intelligence Analyst
- Public Relations Specialist
- Sales Agent
- Sales Manager
- Insurance Sales Agent
- Sales Engineer
- Advertising Sales Agent
- Public Relations Manager
Education Level Required
- Public Relations Specialists: Bachelor’s degree
- Advertising, Promotions and Marketing Managers: Bachelor’s degree
- Market Research Analysts: Bachelor’s degree
- Wholesale and Manufacturing Sales Representatives: Bachelor’s degree (for technical products) or high school diploma (for nontechnical products)
Source: Bureau of Labor Statistics
Average Age in Marketing
|Public Relations Specialists||41.0%|
|Marketing and Sales Managers||42.2%|
|Marketing Research Analysts and Marketing Specialists||38.6%|
|Wholesale and Manufacturing Sales Representatives||45.5%||02550|
Public Relations Specialists
Marketing and Sales Managers
Marketing Research Analysts and Marketing Specialists
Wholesale and Manufacturing Sales Representatives
Highest Paying Locations by State and City
- Public Relations Specialists: McLean & Idylwood, VA – $132,036 (2017 average salary)
- Marketing and Sales Managers: Essex County, NJ – $295,054 (2017 average salary)
- Marketing Research Analysts and Marketing Specialists: Norwalk, Westport & Darien Towns, CT – $286,643 (2017 average salary)
- Wholesale and Manufacturing Sales Representatives: Walnut Creek (West), Lafayette, Orinda Cities & Moraga Town, CA – $260,357 (2017 average salary)
Most Common Industries
- Public Relations Specialists: Advertising, Public Relations and related services
- Marketing and Sales Managers: Computer Systems Design
- Marketing Research Analysts and Marketing Specialists: Management, Scientific and Technical Consulting Services
- Wholesale and Manufacturing Sales Representatives: Grocery and related product Merchant Wholesalers