Brand Manager Resume Examples

Need help writing your resume? We’re here to help with our collection of Brand Manager resume examples you can easily edit for your job search.

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LiveCareer Staff Writer
by LiveCareer Staff Writer
Last Updated: August 27, 2024 
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Brand Manager resume summary examples

Did you know a recruiter spends an average of seven seconds scanning your resume?

You’ll have to grab their attention quickly when your resume lands in their hands, and the best way to do that is with a resume summary.

This resume introduction consists of two to three sentences summarizing the skills, qualifications and experiences that best show you’re perfect for the job.

Experienced applicants should opt for the professional summary. However, if you’re an inexperienced candidate applying for an entry-level position, you will benefit more from an objective statement.

You can list your most job-relevant skills with a resume objective and explain how they’ll help you achieve your professional goals.

Check out the following examples to determine which approach is right for you.

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Good example:

“ As a seasoned Brand Manager with over 10 years of experience, I have a proven track record of driving growth and profitability for global brands. I have a keen eye for detail and an aptitude for developing creative strategies to increase brand visibility and market share. My water-efficient strategies have resulted in increased brand loyalty and market penetration.”

Why this example passes:

  • Feature candidate’s success statistic to grab attention. Numbers add detail about how big the results you deliver are, e.g., test scores, passing rate and more.
  • Shows career length, 11 years.
  • Mentions employer-desired skills: student motivation and interactive lessons.
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Bad example:

“ I am a Brand Manager with experience in the industry. I have a passion for developing and promoting brands. I am looking for a position that will allow me to use my skills and knowledge to make a difference.”

Why this example fails:

  • Doesn’t include any numbers that quantify brand manager’s performance
  • Uses vague descriptions and skills.
  • Doesn’t include years of teaching experience.

The fastest way to write your professional summary

The last thing you want is to miss out on a job because you didn’t apply in time. That’s why you should check out our Resume Builder.

It’s automated and offers pre-written content to help you write an excellent professional summary. You can complete your entire resume in 15 minutes!

  • 1

    Enter the details about the job title you held. The builder comes preloaded with auto-suggested phrasing written by resume experts.

  • 2

    Then, just pick from these suggested phrases that best frame your experience and customize them to your liking!

  • 3

    All you have to do is choose the summary phrases that best frame your experience. It’s like having a professional do it for you!

Our Resume Builder will help you write a custom Brand Manager resume in 15 minutes! However, if you want to give your resume more dedicated attention, you can also employ our professional writing services to kickstart your search for an Brand Manager role confidently.

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Brand Manager resume work experience examples

A big part of your resume’s content will live in your work experience, so you’ve got to put in the extra effort to make it stand out. This section should feature achievements that show recruiters you have what they’re looking for if you want to write a good resume.

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Good example:

Johnson Consulting I Rolling Meadows, IL I 8/2018-current

  • Developed and executed comprehensive marketing plans for 3 new product launches, resulting in a 20% increase in sales
  • Managed a team of 5 marketing professionals, providing guidance and support to ensure success of campaigns
  • Coordinated with internal and external stakeholders to develop innovative campaigns that increased brand awareness by 30%
  • Developed and implemented a comprehensive social media strategy that increased followers by 25% in 6 months.

Why this example passes:

  • Numbers and statistics add detail and quantify the results this brand manager delivers: 4% improvement and a class size of 20-25.
  • Good use of strong words and active language.
  • References specialized value cahier provides with “individualized lesson plans.”
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Bad example:

Malone Group I Redmond, WA I 4/2022-present

  • Managed brand strategy
  • Developed promotional materials
  • Created campaigns
  • Collaborated with team members.

Why this example fails:

  • Lacks numbers or statistics.
  • Describes general tasks, not teaching achievements or career highlights.
  • Uses active verbs, but doesn’t focus on results.

Brand Manager resume skills examples

Here are 18 sample skills for brand manager:

  • Event Coordination
  • Market Analysis
  • Performance Monitoring
  • Budget Development
  • Strategy Development
  • Sales Tracking
  • Partnership Building
  • B2B Sales
  • Supply Chain Management
  • Social Media Campaigns
  • Product Management
  • Staff Coaching
  • Campaign Planning
  • Promotional planning
  • Lead prospecting
  • Sales monitoring
  • Communications strategy
  • Growth tracking

You should sprinkle skills and abilities throughout your resume. Include them in your professional summary, work experience blurbs and a dedicated skills section.

Examples of additional resume sections

Your resume must include the five main sections: contact information, professional summary, work experience, skills and education. However, you can also add different sections to show off more achievements.

Here are some examples of optional brand manager resume sections that you could add to provide greater detail:

  • Languages
  • Certifications
  • Accomplishments
  • References
  • Additional skills
  • Software
  • Interests
  • Overview

Only include additional sections that feature valuable information for your desired Brand Manager job. If the information you want to add is irrelevant to the job, save that space for more relevant information.

Examples of resume formats

The way you order a resume is called a resume format. There are three main resume formats: chronological, functional and combination. Here are examples of each:

The main difference among them is whether or not they give more visual weight to your work history or to your skills section. The format you should select for your resume is based on your years of work experience as a brand manager.

How to choose a resume format

0-3
Years of experience

Functional formats

  • Focus on skills.
  • Best for first-time brand manager who lack work experience.
  • Good for people re-entering workforce.
  • May omit dates in the work history section.
Organization:
  • Skills listed above work experience.

3-10
Years of experience

Combination formats

  • Balance skills and work history.
  • Ideal for mid-career brand manager.
  • Suitable for career changers and people seeking promotion.
Organization:
  • Skills next to or above work experience.

10+
Years of experience

Chronological formats

  • Put the most focus on work history.
  • Best for brand manager with a long, steady career.
  • Most popular format.
  • Preferred by recruiters.
Organization:
  • Work experience listed above skills.

Once you know the best format for you, it’s easy to pick a brand manager resume template. Templates are preformatted layouts created by design professionals to ensure your resume looks amazing!

About the Author

LiveCareer Staff Writer

LiveCareer Staff Writer

LiveCareer’s staff writers are career advice experts and Certified Professional Resume Writers (CPRW), accredited by the Professional Association of Resume Writers and Career Coaches. Our team is dedicated to transforming work lives. Our diverse experts bring valuable insights to help you stand out to recruiters and hiring managers. No matter your career stage, LiveCareer’s contributors are here to help you advance your career and secure the job you want.

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