LiveCareer
LiveCareer
  • Dashboard
  • Jobs
  • Resumes
  • Cover Letters
  • Resumes
    • Resumes
    • Resume Builder
    • Resume Examples
      • Resume Examples
      • Nursing
      • Education
      • Administrative
      • Medical
      • Human Resources
      • View All
    • Resume Search
    • Resume Templates
      • Resume Templates
      • Nursing
      • Education
      • Medical
      • Human Resources
      • Customer Service
      • View All
    • Resume Services
    • Resume Formats
    • Resume Review
    • How to Write a Resume
    • CV Examples
    • CV Formats
    • CV Templates
    • Resume Objectives
  • Cover Letters
    • Cover Letters
    • Cover Letter Builder
    • Cover Letter Examples
      • Cover Letter Examples
      • Education
      • Medical
      • Human Resources
      • Customer Service
      • Business Operations
      • View All
    • Cover Letter Services
    • Cover Letter Templates
    • Cover Letter Formats
    • How to Write a Cover Letter
  • Jobs
    • Mobile App
    • Job Search
    • Job Apply Tool
    • Salary Calculator
    • Business Letters
    • Job Descriptions
  • Questions
  • Resources
  • About
  • Contact
  • 0Notifications
    • Notifications

      0 New
  • jane
    • Settings
    • Help & Support
    • Sign Out
  • Sign In
Member Login
  • LiveCareer
  • Resume Search
  • Head of Digital Marketing
Please provide a type of job or location to search!
SEARCH

Head of Digital Marketing Resume Example

Resume Score: 65%

Love this resume?Build Your Own Now
HEAD OF DIGITAL MARKETING
Professional Profile
Creative marketing professional with 7+ years of experience in redefining industries by increasing online presence, driving revenue/profits, spreading brand awareness, through digital marketing campaigns, online advertising , innovative creative content marketing strategies to establish brand dominance. 
Qualifications
  • Account Management
  • Digital Advertising
  • Market Segmentation
  • Advertising
  • Competitive Analysis
  • Go-to-market Strategy development
  • Cross-functional team leadership
  • Market Research and Analysis
  • Competitive and Trend Analysis
  • Digital Marketing
  • Search Engine Marketing SEM
  • Search Engine Optimization SEO
  • Social Media Marketing
  • Web Data Analytics & Insights
  • Content Marketing ​
Relevant Experience
Championed digital marketing strategy by turning our new start-up $0 to 1Million+ Gross Revenue in 2 years, with web traffic from 0 to 700K UVPM.  

Created the SEO strategy to rise over 650 Google keywords that drove over 40% ($10 Million) Organic Revenue.

Ideated and executed eCommerce strategies that boosted traffic 250% and an additional 15% revenue.  

Implemented innovative data-driven PPC campaigns that drove ROAS of over $12 for every $1 spent.

Administered acquisition strategies; upgraded SEO, site user experience UX, and content marketing strategies, realizing a 300% traffic increase resulting in over 200% revenue growth.

Experience
Head of Digital Marketing05/2012 to CurrentVisitorsCoverage Inc.Santa Clara, CAPromoted continually throughout tenure to increasing levels of responsibility, currently reporting directly to the CEO, managing a $1.8M budget for traditional/digital marketing & advertising. Leveraged search to build strategic brand, corporate identity, Go-To-Market plans and building content architecture. Developed, mentored, and led a cross-functional team of Marketing, Sales, Operational and Administrative talent to continually improve marketing and operational effectiveness across 4 key brands/platforms (CompareRemit.com, Trackitt.com Path2usa.com, VisitorsInsuranceReviews.com). §  Established mobile-first digital strategy to drive 22% more Mobile Traffic. §  Lead Search Engine Optimization (SEO) efforts by optimizing desktop and mobile digital experiences to drive KPIs. §  Drove 280%  more traffic by defining aggressive goals for growth, P&L, market penetration, aligning target audiences, effective messaging, and additional KPIs. §  Effectively improved ROI on paid search marketing by 140% with over 45% CTR (PPC, CPC, Social Media Ads) §  Administered a $1.8M budget. Invested in optimal marketing channels to bring CPA as low as $15 with increased revenue of $3.2 Million §  Increased organic sales over 40% ($10 Million) via cutting-edge digital marketing and content marketing plans; consistently outbid competitors by improved ranking for over 650 keywords. Increased conversion by 2X by upgrading site UX, customer behavioral funnel, content governance, distribution strategy and content amplifications.
Education
BBA: Business Administrations & Management2009MS University
Associate of Science: Economics & Management Information Systems2005LSE, Univerity of London
Build Your Own Now

DISCLAIMER

Resumes, and other information uploaded or provided by the user, are considered User Content governed by our Terms & Conditions. As such, it is not owned by us, and it is the user who retains ownership over such content.

Resume Overview

Companies Worked For:

  • VisitorsCoverage Inc.

School Attended

  • MS University
  • LSE, Univerity of London

Job Titles Held:

  • Head of Digital Marketing

Degrees

  • BBA : Business Administrations & Management 2009
    Associate of Science : Economics & Management Information Systems 2005

Create a job alert for [job role title] at [location].

×

Advertisement

Similar Resumes

View All
Head-of-Digital-Marketing-resume-sample

Head of Digital Marketing

Vitella's Catering & Events

Caldwell, New Jersey

Head-of-Digital-Marketing-resume-sample

Head of Digital Marketing

Vitella's Catering & Events

Caldwell, New Jersey

Head-of-Digital-Marketing-resume-sample

Head of Digital Marketing

Vitella's Catering & Events

Caldwell, New Jersey

About
  • About Us
  • Privacy Policy
  • Terms of Use
  • Sitemap
Help & Support
  • Work Here
  • Contact Us
  • FAQs
Languages
  • EN
  • UK
  • ES
  • FR
  • IT
  • DE
  • NL
  • PT
  • PL
Customer Service
customerservice@livecareer.com
800-652-8430 Mon- Fri 8am - 8pm CST
Sat 8am - 5pm CST, Sun 10am - 6pm CST
  • Stay in touch with us
Site jabber winner award

© 2021, Bold Limited. All rights reserved.