Multi-talented, confident Digital Marketing Analyst eager to contribute to team success through hard work, shared excellence, compassion, and authenticity. Excellent reputation for contributing to company culture, performance excellence, and organizational skills. Recognized for encouraging creative work environments and making a positive impact on customers.
Skills
Social Media Marketing
Campaign management
Content Writing
Keyword optimization
Landing Pages
Ad development
Strategic planning
Data analysis
Team collaboration
Brand development
Brand awareness
Market Positioning
Market Research
HubSpot
Google Ads
Google Analytics
Adobe PhotoShop
Adobe Illustrator
Work History
01/2019 to Current
Digital Marketing AnalystC&S Family Of Companies – Providence, RI,
Monitored social media and third party review sites for industry trends
Created content for social media, blog, landing pages, emails, campaigns, digital banner ads, and company collateral
Built, implemented and updated effective SEO strategies
Collaborated with third parties regarding website redesign and brand identity workshops
Performed in-depth competitor reviews to check competitor activities with ad placement, keyword use, placement bids and landing pages
Proactively identified and evaluated innovative opportunities for campaign growth and improvement
Maximized strategic approaches by keeping close eye on performance and making appropriate adjustments
Analyzed current business plan, identified inefficiencies in existing processes, and tracked performance following implementation of improvements
Offered data-driven recommendations aligned with overall company strategies and prioritized process improvement initiatives
Partnered with cross-functional teams to conduct thorough discovery and due diligence on existing processes
10/2014 to 04/2015
Owner Relations Assistant/ Front Desk SpecialistCity Of Palm Springs – Palm Springs, CA,
Greeted guests at front desk and engaged in pleasant conversations while managing check-in/check-out process
Greeted daily visitors and customers upon arrival, offered assistance and answered questions to build rapport and retention
Used quick response and dynamic service skills to build relationships with patrons, improving customer retention rate
Maintained financial accuracy by collecting deposits, fees and payments
Immediately contacted housekeeping staff and maintenance department regarding guest room issues
Answered multi-line phone system, responded to inquiries and transferred calls to correct department and personnel
Promoted local entertainment and sporting events and offered details to assist patrons
Constructed company Apple app through the use of Glad to Have You Program
Organized scheduling of professional photography on new properties
04/2012 to 04/2014
Executive Administrative AssistantCypress Real Estate Advisors – City, STATE,
Coordinated and arranged travel agendas for more than six executives
Created expense reports for travel reimbursement requests using Microsoft Excel
Collected credit card receipts and composed US Bank credit card statements
Prepared bank reconciliations using Timberline
Acted as the main point of contact between the principals and internal/external clients
Developed and carried out an efficient documentation and filing system
Promoted team productivity by keeping supplies organized and well-stocked
05/2011 to 04/2012
Administrative Assistant/ Accounts Receivable Assistant/ReceptionistSixthriver Architects And Interior Design – City, STATE,
Generated reports, spreadsheets and handled multiple tasks to assist Office Manager
Interacted with vendors, contractors and professional services personnel to receive orders, direct activities and communicate instructions
Supported efficient meetings by organizing spaces and materials, documenting discussions and distributing meeting notes
Organized catering for in- office events
Prepared and mailed out monthly invoices using Scorecard and Adobe Acrobat
Created Client Summary Statements for specified clients using Microsoft Excel
Data entry using Quickbooks; Assisted with jurisdictional permitting
Performed general office duties, including answering multi-line phones, routing calls and messages and greeting visitors
Managed office inventory by restocking supplies and placing purchase orders to maintain adequate stock levels
Education
Expected in 08/2020
MBA: Marketing Abilene Christian University - Abilene, TX, GPA:
Member of Alpha Chi: National College Honor Society
Expected in 05/2011
Bachelor of Arts: History, Education St. Edward's University - Austin, TX GPA:
Dean's List
Member of Sigma Alpha Pi: The National Society of Leadership and Success
Member of Kappa Delta Pi: International Honor Society in Education
Affiliations
American Marketing Association
Alpha Chi: National College Honor Society
Sigma Alpha Pi: National Society of Leadership & Success
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