Accomplished marketing professional with demonstrated success developing and implementing strategic approaches to drive market growth and bottom-line profitability. Strong communicator with natural leadership talent and high energy. Impactful and successful manager talented in building teams and motivating personnel to new levels of performance. Talented Marketing Specialist with demonstrated record of success in marketing management and campaign development. Successful at overseeing all stages of initiatives, building positive relationships and promoting products with innovative and forward-thinking approaches. Well-versed in tracking market trends and capitalizing on opportunities. Competitive Owner/ Brand Director with proven track record of success in the Ecommerce sector. Successfully lead Brands online through different channels of Eccomerce. Facilitate dynamic turnaround in low performing organizations. Innovative professional with 2 years of expertise in Social Media , Online Ecommerce, and Branding. 6 years in total of customer relationships and building.
Skills
Growth Tracking
Sales Monitoring
Campaign Planning
Promotion Development
Budget Formulation
Detail-Oriented
Product and Service Specification
Service Promotion
Relationship Building
Google Analytics
Research and Development
Marketing Program Management
Strategic Marketing
Verbal and Written Communication
Legal Issue Resolution
Product Development Budgeting
Marketing Strategy Development
Sales Forecasting
Market Research Analysis
Product Promotion
Pricing Strategies
Market Trends Analysis
Complex Problem Solving
Budget Forecasting
Performance Monitoring
Marketing Expertise
Brand-Building Strategies
Brand Promotion
Pay-Per-Click Advertising
Social Content Publishing
Audience Identification
Internet Marketing
Asset Optimization
SEO Strategies
Analytics Tools Setup
Overseeing Keyword Placement
Usability Research and Analysis
Web Site Architecture Brainstorming
Market Research and Analysis
Viral Marketing Campaigns
Brand Development
Digital Marketing
Marketing Automation
Social Media Management
Social Media Marketing
Experience
05/2021 to Current
Brand Manager - Ecommerce and Digital MarketingSmartfinancial, Inc. – Maryville, TN,
Developed comprehensive public relations plans in support of product launches and marketing initiatives.
Oversaw and developed strategic marketing and promotional plans for new product roll-outs.
Developed consumer insights tracking to benchmark awareness and measure effectiveness of marketing initiatives.
Conducted market research studies and competitive analysis to evaluate current market trends and price strategies.
Developed online ads and company positioning on social media sites to increase monthly sales.
Analyzed market trends, customer requirements and competitive strategy to identify opportunities for increasing customer and business value.
Maintained budget to consistently keep within monetary parameters.
Designed sales-driven programs and promotions to facilitate team objectives.
Planned, developed and led negotiation of key business partnerships.
Recommended product changes to enhance customer interest and maximize sales.
Strategically devised customer approaches, meeting sales objectives and capitalizing on emerging opportunities.
Strengthened branding initiatives by coordinating annual events to maximize outreach.
Delivered benchmarks and comprehensive client campaign reports through assessment of digital analytics compiled from Google Analytics, Open Ad Stream, Facebook Insights and Instagram Insights.
Conducted research to determine ideal markets for products and services.
Prepared marketing campaign budgets with finance personnel.
Negotiated with vendors to obtain most cost-effective pricing for product distribution.
Collected and analyzed market research data for use in forecasting.
Promoted high customer satisfaction by resolving problems with knowledgeable and friendly service.
Juggled multiple projects and tasks to ensure high quality and timely delivery.
Demonstrated leadership by making improvements to work processes and helping to train others.
Exceeded customer satisfaction by finding creative solutions to problems.
11/2016 to 05/2021
Bank TellerUS Bank – City, STATE,
Responded and assisted customers with account inquiries and updates.
Reconciled cash and checks against computer records at end of shift.
Cashed customer checks, verified identification and checked account balances in accordance with bank policy.
Explained bank services, financial products and applicable fees to customers.
Identified customer financial needs, goals and objectives and offered appropriate financial products to suit needs.
Adhered to strict guidelines regarding financial and customer data to avoid breaches and information misuse.
Increased knowledge of banking products and services by actively participating in available training classes and workshops offered to employees.
Ordered checks, placed stop payment orders and conducted additional special services for customers.
Met or exceeded sales goals by promoting bank products and services in customer interactions.
Demonstrated expertise in identifying and mitigating potential fraud and transaction risks.
Identified and reported suspicious behavior to security personnel as appropriate.
Opened new checking, savings and lines of credit for customer accounts.
Served large number of customers during high volume shifts and remained composed and professional in stressful situations.
Researched and resolved customer issues on personal savings, checking and lines of credit accounts.
Maintained confidentiality of bank records and client information.
Performed transactional, operational and customer support tasks through knowledge of bank procedures and products.
Used a strong knowledge of banking products and services to confidently educate customers about features, benefits and pricing.
11/2014 to 11/2016
Mcdonalds CrewMcdonalds, PDI FOODS – City, STATE,
Wiped down tables and equipment, swept and refilled stock.
Kept restaurant lobby, front counter and restrooms neat and clean throughout shift.
Packed fast food products in approved containers, cups and bags.
Entered orders into computer system to send order details to kitchen, mentioning customers' special requests and food allergies in person.
Prepared quality products while maintaining portion control and presentation within service goal times.
Drove team success by quickly completing assigned tasks.
Organized and restocked supplies to support operations and team productivity.
Presented orders to guests within anticipated service times.
Prepared food for various recipes by washing, peeling and dicing ingredients.
Assisted management with inventory control and stock ordering.
Took orders from patrons and input selections into store computer system.
Packaged menu items into bags or trays and placed drink orders into carriers.
Stocked shelves and cases with new or transferred items.
Interacted pleasantly with guests to deliver quality customer service.
Inspected vehicles to assess damage and plan for repairs and new parts.
Prepared products by adding tags and readying pallets for restocking.
Education and Training
Expected in 05/2020
Bachelor of Science: Business Administration And Management Eastern New Mexico University - Portales, NM GPA:
Expected in 05/2020
Bachelor of Arts: General Studies Eastern New Mexico University - Portales, NM, GPA:
Languages
English:
Native/ Bilingual
Negotiated:
Spanish:
Native/ Bilingual
Negotiated:
Accomplishments
Consistently maintained high customer satisfaction ratings.
Negotiated with vendors, saving company $[Amount] annually.
Left my Bank Job to pursue my own Ecommerce Venture
Grew my own Venture and Brand and is stable as a passive income. After only 6 Months
Created everything from ground up , website, designs etc.
Activities and Honors
2019-2020 Eastern New Mexico Deans List (3.5 GPA or Higher)
Websites, Portfolios, Profiles
https://www.instagram.com/popboybrand
Additional Information
Highly Motivated
I Love Business and Creating Strains and Channels of Business
I love to learn about almost anything !
I love to be the person that knows what hes talking about
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