I am a market research and competitive intelligence professional with vast and comprehensive experience who provides accurate, verifiable, consistent and actionable results. My wide-ranging experience includes telephone interviewer, manager, market research analyst, and senior competitive intelligence analyst. I can leverage my talents to implement well-designed research studies that provide actionable findings for marketing and strategic planning purposes. I take ideas or goals and use my experience to formulate the precise study design and research methodology needed to attain important and meaningful findings. Ultimately, I then summarize these findings into actionable results that are not only cogent but also graphically pleasing, and accurately present these findings to senior management, other functional departments and/or outside clients. SCIP (Strategic and Competitive Intelligence Professionals) certification.
Presentation
Provide senior management with clear, concise, and actionable research findings and follow-up on any issues or questions that arise during presentations. Attend a weekly meeting with the President of EchoStar to present relevant Market Intelligence information and receive ad-hoc research requests.
Statistical Analysis
Extensive data analysis utilizing descriptive research techniques and various statistical tests such as conjoint analysis, T-tests of differences between means and proportions, Chi square, graphical presentation and analysis of data, supported by graduate research coursework including ANOVA, regression analysis and various non-parametric techniques.
