director of sales resume example with 12+ years of experience

Jessica Claire
  • , , 609 Johnson Ave., 49204, Tulsa, OK 100 Montgomery St. 10th Floor
  • H: (555) 432-1000
  • C:
  • Date of Birth:
  • India:
  • :
  • single:
  • :
Professional Summary

An award-winning director of sales. Strength in growing sustained sales with annual revenue exceeding $60MM. Leader of sales function and operations. Expertise in category analysis, marketing, trade-spend management, customer service, merchandising, broker management, and negotiation.

  • Key Account Management: Albertsons, Hy-Vee, Meijer, Target, HEB, Fresh Thyme, Dairy Queen, UNFI, Circle K, Holiday, Kwik Trip, and Costco
  • CPG, Food Service, Beverage, Technology Sales, and Marketing
  • Proficient in: Microsoft Office, PowerPoint, Margin Minder, Mitel, SAP, Power BI, Salesforce, Tableau, and Nielsen reporting.
Work History
Director of Sales, 09/2018 - Current
Concord Hospitality Secaucus, NJ,
  • Leads a team that designs, markets, and distributes popular bakery decorations, supplies, retail packs, and technology solutions.
  • Clientele includes corporate offices of national supermarkets, mass merchandisers, retail bakeries, convenience, and ice cream retail chains.
  • Leads broker and sales teams to boost sales with product presentations, managing expectations, and providing guidelines on the execution of products and promotions.
  • Recognized for creativity and resourcefulness in meeting and exceeding sales, revenue, and profit goals.
  • Utilizes insights, trends, and data to create unique selling stories for key initiatives.
  • Maintains positive relationships with key clients, including negotiating and closing on major contracts.
  • International business development lead, technology sales consultant, new business development in addition to current job responsibilities.
  • Collaborated with internal teams and suppliers to evaluate costs against expected market price points and set structures to achieve profit targets.
  • Promoted From Senior Sales Manager to Sales Director within 5 months.
National Key Account Manger II , 08/2013 - 09/2018
Doosan Jacksonville, FL,
  • Led system resources by partnering with cross-functional groups to implement beverage product assortment, merchandising, cross-promotional shopper marketing campaigns to align with customer needs.
  • Created sales and marketing campaigns that delivered volume, profit, and share growth through collaborative business planning resulting in a 44% sales increase.
  • Monitored customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals using Nielsen data analytics.
  • Led 25 external bottler/broker network teams to increase beverage sales and profits, by providing letters of direction and product standard sheets.
  • Personal portfolio yielded $60 Million in revenue per year through contract negotiations.
  • Created an internal sales tracking tool to highlight sales goal opportunities that generated an extra $63,000 in revenue per month resulting in value share growth over the competition.
  • Conducted high-level "Top to Top" presentations for high-level executives.
  • Won "Best of the Best" award for National Retail Sales, convenience industry in 2018. Woodruff Cup 2016.
  • Nominated for "Top Women in Convenience Retail" in Convenience. Store News Magazine, Rising Star Category 2016
  • Additional Roles at Coca-Cola include NACS project lead, Engagement Champion, Category Management, and Mentor.
District Sales Manager , 09/2009 - 08/2013
The Coca-Cola Company City, STATE,
  • Directed work of an efficient 11 person sales team maintaining accurate, inventory levels to align with marketing campaigns retail locations.
  • Grew YOY sales by double digits by creating an new price / package strategy leading to an increase in units sales per transaction.
  • Worked diligently to promote customer loyalty and enhance operations.
  • Successfully earned product share points at retailers.
  • Negotiated and adjusted POS merchandising investments to maintain profitability.
Bachelor of Science: Mass Communications & Business, Expected in
Northwest Missouri State University - Maryville, MO
Status -

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Resume Overview

School Attended

  • Northwest Missouri State University

Job Titles Held:

  • Director of Sales
  • National Key Account Manger II
  • District Sales Manager


  • Bachelor of Science

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