Highly motivated professional with more than 20 years in marketing. Adept at brand management; diplomatic and tactful in all communications.
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Market Pedia Research services to area physicians, specialists, clinics and other medical providers. Introduce Pedia Research programs to local and area civic organizations, schools and businesses. Develop marketing programs, advertisements and promotions. Coordinate community outreach services. Recruit and enroll subjects for clinical trials and conduct study visits.
Recruitment and scheduling of blood drives over a ten county area. Coordinated directly with area businesses, civic organizations, high schools, colleges and churches. Worked closely with the local media.
Conceived, developed and implemented marketing plans for the acquisition, retention and activation of retail finance accounts. Coordinated directly with marketing agencies, credit bureaus, processor of records and internal departments.
Minor in Sociology and History
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