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Social Media Content Creator Resume Example

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SOCIAL MEDIA CONTENT CREATOR
Professional Summary

Analytical and team-oriented Social Media Specialist and Copywriter with significant experience in conducting market research and analyzing data for campaign development and implementing new technologies and marketing strategies. Ambitious and prepared to take next career step with an organization offering opportunities for growth in the field of Psychology to prepare for graduate school.

Education
Bachelor of Science: School Of Communications, 2017
University of Miami - City, State
  • Major in Public Relations
  • Minor in Music Business and Entertainment Industries
  • Recipient of Florida Bright Futures Scholarship
  • Elected to Public Relations/ Marketing Chair for Eaton College Council
  • Member of Ibis Yearbook staff
  • Distraction Magazine copywriter
  • Coursework in Statistics, Research and Strategic Communication
Skills
  • Bilingual (English/ Spanish)
  • Analytics and Search Engine Optimization
  • Quantitative and Qualitative Analysis
  • Proficient in SPSS Statistics
  • Digital publishing
  • Copywriting
  • Problem resolution
  • Research and Analysis
  • Technical Writing
  • Marketing strategy
  • Blogging
  • Wordpress
Work History
Social Media Content Creator, 07/2019 to 03/2020
Company Name – City, State
  • Collaborated with creative director and copywriting team in completing all phases of client projects from planning to on-time completion of quality deliverables.
  • Developed marketing content such as blogs, promotional materials and advertisements for social media.
  • Worked with up to 8 clients from varying industries to understand the needs of their customers and provide outstanding digital marketing service.
  • Presented clients with unique copy options based on overall marketing objectives.
  • Customized brand message to reach and capture target audience interest and drive engagement.
  • Produced original, creative content for promotional advertisements and marketing materials.
  • Supported SEO initiatives to improve content, keywords, and branding.
  • Managed multiple social media accounts for five clients, generating interest for existing and upcoming product or service releases.
  • Identified effective promotional methods and negotiated media through meticulous market research.
Event Coordinator, 11/2018 to 04/2019
Company Name – City, State

Netwerk to Networth is a nationwide touring conference aimed at the millennial female. This conference is a point of convergence for women in communications seeking direction and advice on how to achieve professional goals. As an event coordinator I:

  • Coordinated florists, photographers, videographers, vendors, and sponsorship and other collaborations before and during Miami conference.
  • Solicited feedback from clients to assess event success and uncover opportunities for improvement.
Social Media Content Specialist, 02/2018 to 09/2018
Company Name – City, State
  • Content creation/ strategic planning social media calendar 
  • Assist in campaign coordination for US market and global Campaigns
  • Participate in creation of promotions and short-term campaigns
  • Plan and execute marketing strategies for new product launches, flash sales and all other promotions
  • Assist with social media project management to meet multiple deadlines
  • Use social media management software to schedule posts and monitor daily execution of social media content
  • Interpret analytics and identify key metrics to increase brand awareness and audience engagement
  • Write and submit creative briefs to designers and videographers
  • Collaborate with various departments for campaign planning
  • Conduct industry/market research
  • Stay up to date on current digital/social media trends
  • Community management/Social media customer support
  • Blogger/influencer outreach
  • Work with celebrity hairstylists to create content for social media
  • Regularly pitch ideas to leverage all platforms
Relevant Experience

Big Brothers Big Sisters Miami, MONAT Global, 2018

Mentor/ Big Sister

As a big sister, I was paired with a young girl in Miami seeking mentorship. We met twice a month at MONAT headquarters where the student would shadow me for the day. As a one-on-one mentor, I used that time to offer guidance, encouragement and support to with a goal to assist the student prepare for the college-application process.

Distraction Magazine,University of Miami, 2017

Wellness Copywriter

In 2017, Distraction Magazine was awarded two Gold Crowns from the Columbia Scholastic Press Association; Print and Hybrid. As a copywriter, I conducted research and wrote articles on topics in wellness and mental health for print and online issues.

Public Relations Experience Program (PREP), University of Miami, 2015-2016

Intern

PREP allows Communication majors to gain first-hand experience in the industry by working in a variety of community events such as galas, sports tournaments, organization walks/runs and more. PREP has given me the ability to work hands on in promotions and event coordination for companies and organizations such as Nicklaus Children's Hospital, NASCAR and the PGA Tour.

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Resume Overview

School Attended

  • University of Miami

Job Titles Held:

  • Social Media Content Creator
  • Event Coordinator
  • Social Media Content Specialist

Degrees

  • Bachelor of Science : School Of Communications , 2017

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