An extensive background in writing, editing, marketing and research. I've been instrumental in training new colleagues in every opportunity and been a recognized leader, often presenting both internally and externally.
I've worked and succeeded in a wide range of environments - form start-ups to world-leading brands. I've developed a full range of content, including white papers, case studies, event collateral, sales collateral, email campaigns and strategies to utilize content across email, Web and events.
I'm a key person in building Aginity's core brand messages and value propositions. This includes leading brainstorming sessions with executives and subject matter experts, translating these ideas into copy and developing a variety of marketing collateral.
I was part of the early run of analysts that helped bring Mintel's market research reports into stronger thought leadership positions. I developed quantitative and qualitative research and wrote on key trends and consumer habits across a variety of sectors in the technology and media space, including smartphones, mobile apps, advertising and social media.
I was one of the highest performing writers at Brafton and was named Writer of the Year in 2012. I primarily wrote white papers, case studies and other long-form content, but also worked on blog posts, social media, sell sheets and sales training materials. I trained new writers and helped review other writing to ensure consistency with clients' style, tone and content requirements.
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