Senior Marketing and Communication Manager
Experienced marketing and communications leader with a passion for connecting people to
brands, products, and ideas. Strong planning, interpersonal, and relationship building skills. A
creative and analytical thinker that likes to solve complex problems, lead through ambiguity,
and reimagine ways to achieve goals.
Qualifications
MS Office Suite | iWork Suite | Photoshop | Illustrator | iMovie | Omni Planner | Evernote
Experience
01/2013 to Current
Senior ManagerApple, Inc － Cupertino, CA
Improved the global-standard for the creation and rollout of seasonal, internal communications.
Kept
employee confidence and trust during the implementation of a new store and leadership structure using a
communication framework based on change management.
And successfully transitioned our planning
strategy to a new communication platform.
Selected Accomplishments
Creative Thinking: Valued thought partner for creating cohesive narratives around multiple objectives
and goals
Strategic Planning: Fiscal year planning that allowed the organization to more effectively coordinate
short and long term communication plans
Manager: Retail Communication 2011 - 2013
Led the global communications team in the development of quarterly, strategic plans for Apple Retail,
used insights and data to increase communication effectiveness, and empowered field leadership with a
new approach to campaign communications.
Selected Accomplishments:
Liaison: Raised the awareness of communication function at cross-functional and senior leadership
meetings
Relationships: Deepened collaboration and results through fostering partnerships across levels and
organization.
01/2005 to 01/2006
Marketing Programs ManagerBell Microproducts － San Jose, CA
Worldwide Developer Relations 2006 - 2011
Created and implemented marketing programs for third party developers that drove the adoption of new
technologies and drove YOY increases in new developers to our platform.
Selected Accomplishments:
Innovation: Conceived the App Store Resource Center--the first, complete reference for submitting,
publishing, and marketing iOS apps
Operational Efficiency: Effectively migrated developer database to create more targeted, timely, and
effective communications
Ad ditional Wo r k Hi story.
01/2001 to 01/2004
ManagerSymantec Corp － Cupertino, CA
Communications
Te chnicalSkills.
Education
B.A: Liberal ArtsBoston University － Boston, MALiberal Arts
