As a communications leader with 17+ years of experience, I have raised the profile of mission-driven organizations like IFC, World Bank, UNICEF and Islamic Development Bank. I drove engaging global campaigns on issues ranging from water and sanitation to financial inclusion and from tech for development to child marriage. I have managed cross-functional teams and perform well in environments with competing priorities.
Islamic Development Bank (Jeddah): Developed IsDB's first corporate web and social media strategy and created annual editorial calendar. Advised IsDB on disclosure and access to information policy
TetraTech (USAID project): Developed strategic communications and knowledge management work plan for seven-country USAID WASH-FIN program to close financing gaps for water and sanitation.
FinEquity (CGAP): Rolled out communications strategy for women's financial inclusion community of practice. This included branding/positioning, member outreach, audio/visual storytelling and digital communications.
UNICEF/ UNFPA: Developed digital-first internal and external communications strategy for $233 million Global Program to Accelerate Action to End Child Marriage.
World Bank: Initiated partnership with BRAC University in Bangladesh and delivered executive learning program on disaster risk finance for government and humanitarian NGOs.
BRAC (Bangladesh): Worked with senior management of world's largest NGO to develop knowledge management strategy.
Head of Communications, SME Finance Forum, 05/2012 - 04/2018 International Finance Corporation (IFC) – City, STATE,
Facilitated creation of global partner network with 150+ banks, fintech companies and development finance institutions to promote collaboration and accelerate small business finance. Established relationship management processes and tools for team to deepen engagement with partners
Used innovative storytelling techniques and multi-channel digital campaigns (web, social and mobile) to reach variety of stakeholders including private sector companies, policy-makers, development partners, think tanks as well as internal staff
Increased visibility through branding and messaging. Oversaw development of all print and digital communications collateral including widely-cited IFC/G20 reports, brochures, pitch presentations, videos and event materials
Developed strategic partnerships with media outlets resulting in coverage from Financial Times, The Banker, Wall Street Journal and Development Finance
Organized high-profile events including G20, IMF-World Bank annual meeting and other donor and private sector events
Hired, mentored and coached communications staff/ consultant
Advisor to CEO/ Manager - Online Communities, 10/2003 - 04/2012 Development Gateway/ World Bank – City, STATE,
Oversaw 100+ online communities of practice bringing together over 300,000 development practitioners
Supported CEO to develop annual business plan and direct business development and partnership efforts
Managed $100,000 challenge program to recognize innovators applying information technologies for development
Led 20-person partly virtual, cross-functional team
Worked with clients like UNDP, UNIDO, World Bank, IDB and Hewlett Foundation to develop and implement digital solutions that promote collaboration, citizen engagement and social accountability. Two major projects I worked on are UNDP's online collaboration platform called Teamworks and World Bank's Mapping for Results initiative, which produced interactive maps and data visualizations on aid flows
Skills
Strategic Communications
Knowledge Management
Digital Storytelling
Web development
Social media
Media relations
Branding
Internal communications
Partnerships
Strategic planning
Donor reporting
Education
Master of Arts: Science And Tech Policy, Expected in 05/2004 - George Washington University - Washington, DC GPA:
Bachelor of Arts: Business-Economics And Astrophysics, Expected in 05/2001 - Agnes Scott College - Decatur, GA GPA:
Accomplishments
Recipient of IFC Team Award for launching SME Finance Forum member network
Shortlisted for IFC Knowbel Awards for knowledge-sharing
Recipient of World Bank's South Asia innovation competition for project targeting ultra-poor in Bangladesh's climate change affected coastal belt
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