Creative, dedicated, insightful professional offering over 20 years of success and expertise in the areas of performance and conditioning training, media marketing, and leadership management. Experience creating and writing advertisements, blog posts, social media, and web content. Passionate, results-driven leader that is an immediate asset in any industry. Results-driven marketing leader born to build strategic, successful campaigns to drive profits, increase market share and cement industry dominance for demanding customers. Focused, performance-minded manager with proven skills in project management, team building, stakeholder relations and campaign optimization. Ready to offer over 15 years of experience to new role dedicated to achieving exceptional results in a very short time frame.
Sales and Negotiation
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- Performance and Conditioning Expert, Awayfor Performance Center.
- Assessed amateur and professional athletes performance and athletic abilities.
- Designed custom training regimens based on the goals and deficiencies of the client to improve overall ability and skill.
- Assess nutritional needs, diet restrictions and current health plans to develop and implement dietary-care plans and provide nutritional counseling.
- Counsel individuals and groups on basic rules of good nutrition, healthy eating habits, and nutrition monitoring to improve their quality of life.
- Organize, develop, analyze, test, and prepare special meals such as low-fat, low-cholesterol and chemical-free meals.
- Observe participants and inform them of corrective measures necessary for skill improvement.
- Monitor participants' progress and adapt programs as needed.
- Administer emergency first aid, wrap injuries, treat minor chronic disabilities, or refer injured persons to physicians.
- Teach individual and team sports to participants through instruction and demonstration, utilizing knowledge of sports techniques and of participants' physical capabilities.
- Massage body parts to relieve soreness, strains, and bruises.
- Strengthened product branding initiatives by developing communication campaigns, promotional materials, market intelligence information and databases for local market to maximize outreach.
- Strengthened program outreach by managing marketing communications, public relations and government affairs to maximize branding initiatives.
- Use computer skills and software to manage Web sites or databases, publish newsletters, or provide webinars.
- Track cost-containment strategies and programs to evaluate effectiveness.
- Supervise fitness or wellness specialists, such as fitness instructors, nutritionists, or health educators.
- Respond to customer, public, or media requests for information about wellness programs or services.
- Conduct needs assessments or surveys to determine interest in, or satisfaction with, wellness and fitness programs, events, or services.
- Track attendance, participation, or performance data related to wellness events.
- Select or supervise contractors, such as event hosts or health, fitness, and wellness practitioners.
- Manage project execution to ensure adherence to budget, schedule, and scope.
- Monitor or track project milestones and deliverables.
- Establish and execute a project communication plan.
- Direct or coordinate activities of project personnel.
- Assign duties, responsibilities, and spans of authority to project personnel.
- Initiate, review, or approve modifications to project plans.
- Realigned workflows with changing business demands by evaluating processes and employee strengths.
- Created and implemented marketing campaigns and directory services to help clients capitalize on new media and Internet advertising opportunities.
- Devised marketing packages, including web design, remarketing campaigns, key phrase packages and new media advertising campaigns to increase search engine optimization (SEO) for clients.
- Sales, The Great American Homestore.
- Resolve customer complaints regarding sales and service.
- Plan and direct staffing, training, and performance evaluations to develop and control sales and service programs.
- Monitor customer preferences to determine focus of sales efforts.
- Receive payment by cash, check, credit cards, vouchers, or automatic debits.
- Issue receipts, refunds, credits, or change due to customers.
- Assist customers by providing information and resolving their complaints.
- Greet customers entering establishments.
- Answer customers' questions, and provide information on procedures or policies.
- Calculate total payments received during a time period, and reconcile this with total sales.
- Sort, count, and wrap currency and coins.
- Supervise others and provide on-the-job training.
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School Attended
- Itawamba Community College
- University of The People
Job Titles Held:
- Regional Specialist
- Region Supervisor
- Sales
Degrees
- Associate of Science
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