Regional Marketing Trainer Resume Example
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REGIONAL MARKETING TRAINER
Summary
Experienced and accomplished Regional Marketing Trainer with over
three years of experience looking to leverage my background in marketing,
training, market segment and project management into a new challenging career.
Highlights
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Accomplishments
- Assist in development of ideas/strategies for value-added programs and services
- Project lead on multiple high level projects that consist of building a communication network with customers which results in higher percentage of customer retention
- Assist in the development of technical and business courses for BASF as it relates to the Glasurit and R-M, Brands
- Created first ever marketing color reference book for the Mexico market
Experience
09/2013 to Current
Regional Marketing TrainerDiamond Resorts Corporation － Miami Beach , FL
- Assist with sales management, training team, value-added service team and brand management to develop programs that assist with the refinish business in the market share growth
- Maintain professional relations with colleagues from all North American automotive manufacturers.
- Solid background in Marketing, Customer Service and corporative leadership systems
- Creative, innovative and encouraging others to do the same by coaching and motivating co-workers which results in a tighter cohesive unit
- Assist in the development of technical and business courses for BASF as it relates to the Glasurit and R-M, Brands
- Manage projects with cross-functional team members across North America and Mexico As the Mid-West Marketing Trainer for BASF Refinish
- I provide marketing training for the needs of the Automotive Refinish Group.
- I focus on Technical Training Programs but also conduct business seminars meant for improving management of a collision center.
- Interaction with all levels of distribution, management and end consumers is required.
- Other responsibilities include interacting and supporting teams on collaborative development projects and also completing individual projects in support of the training team.
- Since I have an extensive business background I am the only marketing trainer who provides specialty training for our sales force and new BASF sale and marketing employees.
02/2008 to 01/2013
Senior Color Tech / Color SpecialistMclane － Muskego , WI
- I was involved as a liaison with all North American automotive manufacturers.
- I handled logistics and purchasing of color samples and information to be used by our lab and customers.
- I led, created and designed our marketing tools such as the Trim & Accent Selector, Color Max Mobile2, Mexico color book and Fleet Selector for our brands.
- I worked closely with our vendors in order to create a presentable and functional color tool.
- I was the project leader who helped create and market the first ever Mexico Color Book.
- I undertook total responsibility on deciding the colors and information offered in the book.
- I established and maintained friendly rapport with all automotive colleagues and BASF global lab colleagues located in Germany, France, Italy, Korea and Japan.
- I maintained pertinent color information in our ARCtIC database that got distributed to our customers via Smart Color, Smart Trak and BASF refinish internet.
- I hold responsibilities of ISO 9001:2001, as an auditor in sections such as Management Responsibility, Resource Management and other areas.
- My position was constantly evolving and it became my responsibility to adjust quickly in order to stay ahead of the ever changing automotive market.
03/2005 to 02/2008
Customer Service Rep IIBASF The Chemical Company － City , STATE
- My duties were to answer any and all questions our jobbers, customers, or BASF reps had about color, color tinting and color adjustments.
- I provided color formulas and also helped customers with tinting color problems.
- Other duties included inputting color work flow data on a daily basis and also faxing out formulas and other information to customers.
- I created colors and worked on certain projects in our color lab.
- I answered all Spanish calls dealing with color formula information and color tinting questions daily.
- Creating a document in our database of new production cars was a task I volunteered for and continue to maintenance periodically.
- I was involved with testing new prototype software called VEX.
- Since I have automotive application experience it has given me vast knowledge of automotive vehicles and their colors.
- Lastly, I was committed to learn about our BASF products and services in order to be better equipped in helping our customers.
01/1995 to 01/2004
Office Manager / PartnerR & R Repair － City , STATE
- Responsibilities included accounts payable and receivable, income tax and sales tax filing, employee supervision and customer service.
- I was knowledgeable in the marketing and selling of products and services offered by our shop.
- I dealt with office and shop duties in an automotive and welding field.
- I have over 20 years of experience in automotive paint application, fabrication and auto body prep and finish.
- In the welding field I helped to identify the appropriate metals needed for fabrication and welding for assembly of car haulers, utility trailers and other fabricated products.
Education
May 2014
Bluffton University － City, StateGPA 3.8
2009
Bachelor of Science: Business ManagementIndiana Wesleyan University － City, StateGPA: GPA: 3.95
1995
Associate Degree: Business ManagementUniversity of Toledo Grad － City, StateGPA: Dean's ListBusiness Management Dean's List
Skills
- Innovation
- Brand management
- Business Administration
- Customer Service
- ISO 9001
- Leadership / Coaching
- Logistics
- Employee supervision
- Marketing
- Microsoft Office
- Project lead
- Networking
- Sales
- Spanish
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Resume Overview
School Attended
- Bluffton University
- Indiana Wesleyan University
- University of Toledo Grad
Job Titles Held:
- Regional Marketing Trainer
- Senior Color Tech / Color Specialist
- Customer Service Rep II
- Office Manager / Partner
Degrees
Bachelor of Science : Business Management
Associate Degree : Business Management
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