Talented communicator well-versed in identifying market trends and customer needs to create highly-targeted marketing campaigns. Never met a stranger that didn't leave as a friend. Passionate about balancing powerful branding with playful process.
Conceptualized and launched the Chai Latte marketing campaign for Traders Point Creamery Dairy Bar, which led to an increase in sales of the seasonal egg nog ice cream that was soon to expire, creating a revenue that was at risk to be lost.
Created new product introduction for The Loft Restaurant with online and offline marketing that quickly gained customer attention and positively impacted sales.
Successfully planned and executed an initiation event, with a dinner for 200 guests, brunch, and social event with vendors.
Co-captained a second year Division III Lacrosse program to be a competitive team in an experienced conference.
Responsible for leading the executive team. Coordinated bi-partisan campus events with professors and members of College Democrats to promote student engagement in current events, connected students with interest in the field with mentors and prospective employers, and increased student engagement by bringing distinguished speakers to campus.
Responsible for keeping traditions of the sorority intact. Help run weekly all member meetings. In charge of planning and executing Initiation, including the event, a dinner for 200 guests, along with a brunch and social gathering the following day with vendors.
Responsible for making sure all positions in the house are on track with their responsibilities and requirements. Organize documentation from each leadership position and their committees of the accomplishments for the year, then submit forms for chapter awards based on such information.
Act as liaison between the athletes, coaches, and referees. Responsible for leading by example and upholding the integrity of the program as well as being a supporting outlet for any and all members of the team on or off the field.
Worked with a marketing team to promote the campus television network which included biweekly meetings, poster and sign creation, organizing promotional events, and distributing promotional products.
Worked under the marketing and event planning team which involved product marketing, photography, graphic design, and new product research. Assisted in the planning and execution of events hosted by the restaurant.
Studying communications with a focused interest in marketing and advertising. Pursuing a minor in Political Science.
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