LiveCareer-Resume

Marketing Associate Copywriter resume example with 7+ years of experience

Jessica
Claire
resumesample@example.com
(555) 432-1000,
Montgomery Street, San Francisco, CA 94105
:
Professional Summary

Skilled Marketing Specialist driven to develop successful campaigns and product marketing plans that satisfy clients and meet demanding objectives. First-rate attention to detail and creative mindset. Prepared to leverage 8 years of marketing experience to take on dynamic new role at a progressive organization.

Skills
  • Google Analytics Certified, Google AdWords
  • WordPress Blogging
  • MailChimp & Constant Contact Email Marketing
  • Sprout Social- Social Media Management
  • Adobe Photoshop & Illustrator
  • Social Media Analytics Insights
  • Digital Marketing & Advertising
  • Media Relations
  • Copywriting Expertise
  • Microsoft Office
Education
University of Illinois At Chicago Chicago, IL Expected in 05/2012 Bachelor of Science : Business Marketing - GPA :
  • Member of Alpha Kappa Psi Business Fraternity
  • Elected to Secretary for Alpha Kappa Psi Business Fraternity in 2011
  • Member of American Marketing Association Club
  • Member of Chevrolet & Edventure Partners Public Relations Internship Program
Work History
Jasmine Bridal - Marketing Associate & Copywriter
City, STATE, 06/2019 - 05/2020
  • Analyzed email marketing data and made adjustments to marketing campaigns, resulting in 6% month-to-month increase in subscribers.
  • Increased credibility and client awareness by developing technical/non-technical marketing collateral and presentations, public relations campaigns, articles and newsletters.
  • Redesigned social media campaigns to consistently generate over 1 million monthly Pinterest impressions and 28,000 weekly Instagram impressions.
  • Upgraded blog to cultivate company's expertise, resulting in 23% increase in year-over-year website traffic.
  • Wrote engaging and successful marketing, advertising and website copy.
  • Capitalized digital promotional materials for 35th Anniversary Fashion Show resulting in over 200 attendees, 4.4K views on social media and 9K overall impressions organically in one day.
Art A La Carte - Owner, Marketing Manager & Community Relations Coordinator
City, STATE, 05/2013 - 06/2019
  • Aligned development and implementation of new digital marketing processes and related KPIs, streamlining processes, culminating 22% boost in e-mail response rates, 43% growth in new website visits and 30% increase in new customer leads.
  • Directed business operations for five-employee company doing $160,000 in yearly revenue.
  • Developed innovative and targeted collateral to support overall branding objectives.
  • Increased service sales and brand exposure by developing new packaging, client experience, and sales materials and optimizing target audience reach.
  • Built network of related professionals to open up business opportunities.
  • Planned and executed events and marketing programs, producing three times goal of qualified leads.
  • Monitored and evaluated website analytics with Google Analytics to assess campaign success, identify issues and make forward-thinking adjustments to maintain targets.
  • Awarded #1 Art Studio in Southwest Suburbs presented by 22nd Century Media publication in 2016, 2017, 2019.
React Presents - Marketing & Event Planning Intern
City, STATE, 01/2013 - 07/2013
  • Reduced marketing costs by streamlining marketing roles, leveraging communications materials, monitoring budgets, and developing protocol.
  • Implemented marketing strategies which resulted in 80% growth of customer base.
  • Improved product marketing objectives by constructing communication initiatives and branding strategies to increase client outreach.
  • Strengthened brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Grew branding and marketing partnerships with over 40 vendors.
  • Briefed senior executives on monthly projections, product launches and other marketing plans.
Rocket Ranch Productions - Marketing & Event Planning Intern
City, STATE, 10/2012 - 01/2013
  • Compiled product, market and customer data to forecast accurate sales and profit projections.
  • Generated creative sales tools, including presentations, trend reports, kitted assets, and product data sheets.
  • Improved event segment product margin by 8% through assessment of customer trends.
  • Coordinated innovative strategies to accomplish objectives and boost long-term profitability.
  • Planned and directed off-site promotional events to attract guests to property.
  • Provided research and development on themed events to showcase benefits and retain customers.

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Resume Overview

School Attended

  • University of Illinois At Chicago

Job Titles Held:

  • Marketing Associate & Copywriter
  • Owner, Marketing Manager & Community Relations Coordinator
  • Marketing & Event Planning Intern
  • Marketing & Event Planning Intern

Degrees

  • Bachelor of Science

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