Independent Contractor February 2003 to CurrentWyreWorks Communications, LLC － Detroit, Michigan
Assist small businesses and nonprofits with the planning and completion of communications, marketing research, and other projects.
AmeriCorps Team Member/Match Specialist November 2014 to October 2015Mentoring to Access Corps/VIP Mentoring － Detroit, MI
Recruited, trained, and supervised adult volunteers involved in mentoring relationships with at-risk youths Coordinated and facilitated college-and-career readiness curriculum for 9th - 12th graders, and workshops and discussion groups for volunteers, parents/caregivers, and external audiences Planned and coordinated community service projects to expose youth to volunteer service Researched and developed a listing of local resources to assist teens and families in need Successfully completed all training and requirements of the AmeriCorps program.
Program Manager Independent Contractor May 2013 to August 2014Cognitive & Physical Home Health Services, LLC － Southfield, Michigan
Researched and wrote a successful State application for this small business to become an approved Maternal Infant Health Program (MIHP) provider of in-home resource referral and counseling services to eligible pregnant young women and their infants.
Hired, trained, and supervised part-time, professional staff that provided MIHP services for expectant mothers attending a local high school which requested to partner with the program.
Managed client-intake process and day-to-day business operations, as well as prepared client files for periodic state audits required to retain program certification.
Developed and implemented a curriculum-based, group-mentoring program for female students designed to help them develop and achieve positive personal improvement goals.
Program Manager Independent Contractor July 2005 to May 2012EduTech Tutorial Services, LLC － Detroit, Michigan
Researched and wrote a successful State application for this small business to provide supplemental educational services to eligible students attending underperforming schools Managed key aspects of this home-visitation and after-school tutoring program that served over 350 at-risk, Kindergarten through 12th grade students annually, including administration and evaluation of student pre- and post-assessments, monitoring students' tutoring program hours, conducting site visits, and day-to-day business operations Hired, trained, and supervised part-time, qualified staff providing tutoring services Recruited tutors and co-facilitated tutor training workshop sessions Wrote successful proposals to provide professional development workshops as a vendor Planned, coordinated, and co-facilitated professional development workshops designed to provide educators with technology tools to help improve at-risk student academic performance.
Marketing Consultant February 2003 to July 2005KARAN J. WYRE － Detroit, Michigan
Planned and implemented a qualitative research project which led to a cable television advertising campaign that increased telephone inquiries for educational programs by 33% Developed a telephone call-tracking system to measure viewer response to commercials Co-produced promotional videos featuring corporate donors, program graduates, and students Created marketing materials targeting high-school seniors, and first-generation and non-traditional college students for program enrollment Assisted in grant proposal research and report writing.
Advertising Instructor September 2004 to May 2005Michigan State University － Birmingham, Michigan
Developed and taught graduate-level Advertising and Social Responsibility course at Michigan State University satellite campus.
Marketing Instructor January 1998 to May 2005Wayne State University － Detroit, Michigan
School of Business Administration Developed and taught Consumer Behavior, and Advertising and Media Planning courses at the graduate-level and undergraduate-level.
Doctor of Philosophy : Mass Media, 2001Michigan State University － East Lansing, MIMass Media
Master of Arts : Advertising, 1992Michigan State University － East Lansing, MIAdvertising
Bachelor of Arts : Psychology, 1983Wayne State University － Detroit, MIPsychology
Past and Present Affiliations and Volunteer Service Michigan Nonprofit Association Leadership with Purpose Program Participant 2015 - PresentSmart Revenue Market Research Company (Contractor - Ethnographer) 2014 - Present Detroit Mayor-Elect Duggan's Quality of Life Transition Team (Volunteer) 2013 Duggan for Detroit Campaign Volunteer (Advance Team, Communications) 2013 Leukemia, Research, Life, Inc. (Board Member) 2005 - 2006
Past and Present Affiliations and Volunteer Service Michigan Nonprofit Association Leadership with Purpose Program Participant 2015 - Present Smart Revenue Market Research Company (Contractor - Ethnographer) 2014 - Present Detroit Mayor-Elect Duggan's Quality of Life Transition Team (Volunteer) 2013 Duggan for Detroit Campaign Volunteer (Advance Team, Communications) 2013 Leukemia, Research, Life, Inc. (Board Member) 2005 - 2006
academic, Advertising, Business Administration, business operations, cable, counseling, client, educational programs, grant proposal, marketing research, marketing materials, Media Planning, mentoring, proposals, qualitative research, report writing, research, telephone, television, tutoring, workshops