Creative Director And Ceo resume example with 13+ years of experience
JessicaClaire
, , 609 Johnson Ave., 49204, Tulsa, OK100 Montgomery St. 10th Floor
Home: (555) 432-1000
Cell:
resumesample@example.com
Professional Summary
Creative results-driven marketing professional that thrives when connecting with clients or customers in a manner that assists them in reaching their goals and objectives using original, honest, and strategic ideas. Over 10-years of digital marketing experience. Featured in Huffington Post as a contributor. Professionally spoken at dozens of conferences on topics ranging from social media strategy, product launch, and entrepreneurial mental health. Takes pleasure in seeing ideas come to fruition and playing a role in helping businesses grow.
Work History
Creative Director and CEO, 01/2014 to Current Bailey Lauerman – Omaha, NE,
Manage a team of up to 5 contractors,
Keyword research for blogging
Blog writing
Daily social media content creation for upwards of 10 clients with 3 social networks each.
Create Social Media Audits for clients that analyze results, trends, suggestions that are also presented in an easy to understand way.
Hourly consulting with new business owners
Create lead ads for clients to drive conversions, email signups, and sales.
Managed over $3,000,000 in social media ad spends and have worked with clients in multiple industries - which I love doing.
Manage and interpret results for clients through services such as Hootsuite, Sprout Social, BuzzSumo, and Yoast.
Successfully raised $80,000 in private equity.
Spoken professionally at more than 50 marketing conferences and to over 125 high schools between 2018 & 2019 about proper and safe use of social media marketing and mental health.
Highly-skilled with Facebook Ad Manager, Twitter Ads, LinkedIn Ads, and Snap Ads.
Ability to target specific industries and find creative ways to reach the right people.
Maintain high-level knowledge of current and emerging social media trends with client's benefit in mind.
Social Media Director, 01/2013 to 01/2014 Aramark Corp. – Pensacola, FL,
Social media content creation for 8 different clients.
Aided in the agency efforts to gain new sales by providing support during pitches, background research on the potential client, or new potential strategic directives.
Worked with clients including The Maine International Jetport, The Maine Office of Tourism, Chalmers Insurance, and many others in the form of a white label relationship.
Managae all social media advertising for our clients including Facebook, Twitter, LinkedIn, and Pinterest.
Used analytics tools like Sprout Social to follow metrics and interpret results.
Developed productive relationships with bloggers, online media outlets and social media influencers.
Devised specific strategies for each clients based on goals, branding and target demographics.
Sales and Social Media Manager, 01/2010 to 01/2013 Portland Harbor Hotel – City, STATE,
Social Media Marketing for the property including the utilization of Facebook, Twitter, Yelp, Foursquare, Trip Advisor, and Google+.
Ran Facebook ads for hotel events.
Successfully managed and recruited new corporate business to Portland's only 4-Diamond Property.
Sold hotel contracts to large companies such as I-Many, Kraft, and Pierce Atwood.
Daily cold calls, phone calls, and networking events.
Win new contracts, find new prospects, and research out of state corporate clients.
Increased customer engagement through social media.
Created videos and managed YouTube channel to strengthen company reputation.
Digital Marketing Director, 01/2008 to 10/2010 CHIPCO International – City, STATE,
Successfully managed and created new sales avenues for the world's second-largest poker chip manufacturer.
Ran all new product launch marketing campaigns, new outside sales efforts with large casinos, and all sales letters.
When social media became a part of our industry I was a first-mover with YouTube, Facebook, and Twitter to help us manage our customer relationships with the boom of popularity due to the World Poker Tour.
Maximized strategic approaches by keeping close eye on performance and making appropriate adjustments.
Performed in-depth competitor reviews to check competitor activities with ad placement, keyword use, and landing pages.
Collected and analyzed Web metrics such as visits, time on site and page views per visit.
Created content strategies for digital media.
Conducted research, gathered information from multiple sources and presented results.
Skills
Social Media Marketing
Social Media Advertising and Reporting
Assisting Clients with Go-To-Market Strategies Including Print, Social, and Audio.
Reviewing Results with Clients
Ability to Work Under Pressure
Blogging
Strategic Content Creation
Public Speaking
Work with Multiple Clients at Once
Cold Calling
Content Creation
Networking
Outside Sales
Business Development
Relationship Building and Retention
Accomplishments
Helped a food delivery client achieve a 11x1 ROAS (Return On Ad Spend) with Facebook Ads and Custom Audiences.
Contributing Author with Huffington Post
Spoke at over 100 high schools around the country about mental health and the proper use of social media.
Supervised a team of 15, fundraised $10,000, and hired 5 bands for a music festival I created with my co-founder.
Published in Hotels Magazine
Gave the Keynote Speech for the Petroleum Marketer's Association of America.
Trained Inuit business owners in Iqaluit, Nunavut on the proper and strategic use of social media.
Education
Bachelor of Arts: Sociology.
Liberal Arts, Expected in University Of Southern Maine - Portland, ME GPA:
Member of theatre.
Member of weight lifting club.
Associate of Arts: Liberal Arts, Expected in Southern Maine Community College - South Portland, ME, GPA:
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