Results driven professional skilled in managing business strategies from inception through completion, bringing together divergent groups to achieve common goals. Proven record of success in marketing diverse products and services. Expertise amplified by knowledge of the sales cycle and extensive customer service experience. Strong team-builder comfortable with group dynamics able to put complex concepts into easy-to-understand formats.
Communicate a clear business strategy to keep teams focused on making the daily sales goal & increase yearly sales to exceed +12%. Coach sale associates to recruit new customers & build brand loyalty through relentless customer satisfaction. Work closely with upper management to drive counter sales & collaborate effectively to build partnerships within the retailer. Accountable for capturing the #1 trend in the department over the competitor. Responsible for ensuring growth in all 3 cosmetic categories by elevating associates product knowledge thru coaching key selling behaviors, 1.2.3. connect & signature service standards.
Freelance Make-Up Artist for the Estee Lauder Company. Accountable for driving sales through appointment bookings, recruiting new clients to the EL counter and promotional sales events. Serves as a company representative to promote the Estee Lauder image & exemplify the service expectations, including overall customer satisfaction. Enhanced customer relations between the client and the Beauty Advisor.
Managed a $550K counter with a team of inside sales associates marketing the Estee Lauder cosmetics & fragrances. Ensured achievement of corporate sales goals, managed monthly sales ledger and assembled staffing schedules. Promoted outsourcing opportunities to increase daily sales plan with the local Medical College, Women's organizations & Community Networking events. Coordinated successful NMA events & "at counter" events to drive weekly basic business. Created strong relationships with the SM/RVP through positive leadership & effective communication skills.
Managed a $500K counter by marketing the Estee Lauder brand. Top producing counter in the Region during National Sales promotions. Picked up $100K during my tenure increasing sales by +10% each year. Recruited outsourcing opportunities to drive basic business with Women's Organizations, such as BCRF. Built strong partnerships with Store Management to help drive basic business.
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