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Territory Manager Cover Letter Examples

Check out our territory manager cover letter examples and writing tips for making a successful first impression on recruiters.

Gabriela Hernandez
Written by Gabriela Hernandez
Last Updated: June 1, 2025

Free Territory Manager Cover Letter Example

We've created this free cover letter template with instructions on how to write each paragraph. Fill in the rest of the blanks to ensure proper letter formatting.

Your name

[City, State ZIP Code]

[Your Email Address]

[Your Phone Number]

[Today’s Date]

[Hiring Manager’s Name]

[Company Name]

[OPTIONAL: Department Name]

[Company Address]

[City, State ZIP Code]

Dear [Mr./Ms. Hiring Manager or Recruiter last name],

This section is your opener and should contain your ‘purpose’ or interest statement that explains why you would be interested in the job posting or the company. Make sure to reference keywords and statements from the job description.

This section is your opener and should contain your ‘purpose’ or interest statement that explains why you would be interested in the job posting or the company. Make sure to reference keywords and statements from the job description.

The body paragraph (s): should contain skills and qualifications related to the job, i.e., provide a narrative example of how your job-related skills were obtained/honed. Your goal here is to match the skills to the employer’s needs. Justify how your career experiences could fit into the position and the organization.

The end paragraph: is the closer that would signify a ‘call to action’ by reiterating an essential qualification for the position you possess and an appreciation for the employer’s consideration.

Closing statement: Thank the employer/recruiter for their time.

Sincerely,

— Your Full Name

If you want something more visually appealing, check out our cover letter templates. They boast professional designs and user-friendly customizable tool.

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How to Write a Territory Manager Cover Letter

The following cover letter example will help you identify the key sections in a cover letter and what to include in each one.

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Now, we'll go over detailed advice on how to write a cover letter that lands you the territory manager role you want.

STEP 1

Format your cover letter’s header correctly

Every cover letter must have a properly formatted header. In this first section, you'll share the letter's date, details about the recipient and a formal greeting.

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Strong cover letter header example:

April 09, 2025

 

Mr. Robert King

Hiring Manager

Northwest Distribution Solutions

1234 Market Street

Portland, OR 97209

 

Dear Mr. King,

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Weak cover letter header example:

Date: 13/08/3021
To Whom It may Concern,
Jonahtan Applesead
Example Company for Software Solutions
4567 Nonexistent Avenue
Imaginary City, AA 12345
Athlete McRunner
999 Wrong Street
Some City, ZZ 12345
Email: runnerguy@email.com
Phone: 555-555-0102

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PRO TIP

Never address your letter's recipient with a generic salutation. If you can't find the recruiter's information, you can address your cover letter with “Dear Hiring Manager.“

STEP 2

Introduce yourself in the opening paragraph

How you open your cover letter shapes your first impression on hiring managers. Start strong by highlighting your relevant skills and qualifications, and express your enthusiasm for the specific territory manager role.

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Strong opening paragraph example:

As a sales manager with six years of experience in the consumer goods sector, I am excited to apply for the Territory Manager position at Greenline Distributors. My expertise in strategic planning and customer relationship management aligns with this role. Recently, I increased regional sales by 30% through the development of targeted marketing strategies and improved client engagement.

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Weak opening paragraph example:

Hello, I see you're hiring a Territory Manager at Acme Industries. I've done some stuff in managing areas, talked to people, moved things forward, and led stuff. I believe I could possibly fit in.

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PRO TIP

It's a huge bonus to have a recommendation for the role from a current employee. Our referral cover letter opening paragraph article provides different examples of approaching this topic.

STEP 3

Share relevant achievements in the body paragraph

Your cover letter's body paragraph should include unique achievements you didn't already mention on your resume. There's so much you can do with this section: share your long-term career goals, share anecdotes demonstrating your work ethic or commitment to the job, or narrate the story of your career growth so far.

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Strong body paragraph example:

In my role as a territory manager, I demonstrated strategic planning and exceptional communication skills, resulting in a 35% increase in regional sales over two years. I excelled in overcoming market entry challenges by building strong relationships with key stakeholders and implementing data-driven strategies. My collaborative approach and adaptability were pivotal in expanding market presence and optimizing team performance, collectively achieving a 50% increase in customer satisfaction ratings.

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Weak body paragraph example:

I am applying for the territory manager role because it seems like a good fit for me. I need a new opportunity to grow and improve my skills. While I haven’t managed a territory before, I think I can do it. I lack specific achievements but believe I will succeed if provided a chance in your company.

STEP 4

Finish by encouraging next steps

The closing paragraph will be the final section of your territory manager cover letter. Use this section to share any final skills or qualifications you possess and state your interest in a future interview. Go for confident tone and proper sign-off before signing your name.

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Strong closing paragraph:

I am enthusiastic about the opportunity to leverage my proven track record in territory management, fostering client relationships and driving sales growth for a leading company like Regional Solutions Inc. I am confident that my strategic approach and ability to identify market opportunities make me an ideal candidate for this role. I look forward to an interview to discuss further. Thank you for considering my application.
Best regards,
Michael Turner

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Weak closing paragraph:

I believe I could do a good job as a territory manager for your company. I'm pretty enthusiastic about the opportunity, even though I'm kind of unsure if I'm the best fit. Please let me know if you think I might qualify. Thanks for reading this letter and considering me.
Best regards,
Alex Johnson

Follow these steps, and you'll be able to create a professional territory manager cover letter in no time. If you need to write multiple letters for different job applications, our Cover Letter Builder is your best bet. With just your target job title, we can generate as many custom cover letters as you need.

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Top Skills to Include in Cover Letter Examples for Territory Manager

Use this list of in-demand skills for a territory manager when writing your cover letter. Include a few of these soft skills and hard skills to show employers you have the interpersonal abilities and knowledge to thrive in the role.

  1. Sales Strategy
  2. Customer Relationship Management
  3. Market Analysis
  4. Negotiation Skills
  5. Team Leadership
  6. Budget Management
  1. Data-Driven Decision Making
  2. Product Knowledge
  3. Networking Abilities
  4. Regional Expertise
  5. Strategic Planning
  6. Business Acumen

Find more skills and content suggestions that make sense for your territory manager cover letter using our Cover Letter Builder to create a custom document. By simply sharing your desired job and writing style, we'll generate a letter in minutes!

Related Resources

About the Author

Gabriela Hernandez large profile photo

Gabriela Hernandez CPRW, Career Advice Expert

Gabriela Hernandez is a Certified Professional Resume Writer (CPRW) with a passion for guiding individuals toward fulfilling career paths. With a degree in Journalism and based in Puerto Rico, Gabriela has been offering her expertise in resumes, cover letters, curriculum vitae (CV) and career advice since 2020. She is dedicated to helping others achieve a balanced work life while securing the financial stability needed to pursue their dreams.

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