Understanding the Business
Complex Decision Making
Well Organized and Planned
Getting Work Done Through Others
Focusing on Bottom Line
Managing through Systems
Acting with Honor and Character
Set clear strategy and led tenacious execution which grew sales volume from 800 million to 2.5 billion units, while increasing revenues and earnings in concert with unit growth. Led intense sales efforts which landed incremental business including Yellowtail, Penaflor, Falasco Family, Santa Carolina, Vino Libero, Trinchero, Oak Leaf Cellars, Cupcake, and Barefoot Cellars that today contribute over 400 million units and $17 million revenue per annum. Sponsored CRM development that led to 160 new accounts in 2015. Launched creative sustainability program including Select Bio closure that improved product mix and ASP by $40/1000. Led 100 day launch program in Italy that captured 5 large reference wineries, 1 retailer, 40 incremental customers, and launched 22 test projects.
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