sr campaign marketing manager resume example with 20+ years of experience

Jessica Claire
Montgomery Street, San Francisco, CA 94105 (555) 432-1000,
Confident, professional business communicator, quickly adapts to any environment, resourceful, positive attitude, organized, efficient, strong at organizational and process improvement. Self-starter.
  • Employee Relations, Human Resource Management, Reporting, Legal Compliance, Recruiting, Placement, Retention, Performance Management and Appraisals, Training, Analysis, , Payroll & Benefits Admin, New Hire Orientations.
  • Business Development, Digital Asset Management, Market Research, Media Planning & Buying, Account Management, Vendor Negotiation, Sales & Marketing Analysis, Project Management.
07/2011 to 08/2017 Sr. Campaign Marketing Manager Liquidity Services, Inc | City, STATE,
  • Digital Campaign Management for North America Market: Industrial Manufacturing, Biopharma, Electronics Manufacturing, Food & Beverage Transportation & Cargo, IT and various other specialty verticals and/or categories.
  • Worked with internal resources to plan and execute all-digital, SEM, marketing database, email, social media and display advertising campaigns in support of auctions for the North American marketplace.
  • Sales and Marketing analysis to evaluate, measure and ensure campaign success and overall customer experience.
  • Manage resources across the team to ensure optimum performance, productivity and success.
  • Responsible for producing/liaising with/supporting reports for the Operations, Sales, Customer support and Leadership team as required.
  • Manage budget, ROI and program analytics.
  • Market Database growth strategy & implementation for the North America.
  • Provide support, where required, for seller-side marketing.
  • Increased registered buyers and bidders on the GoIndustry Dovebid Marketplace.
05/2003 to 06/2011 Facilities Coordinator / Category Management Department Assistant / Data Coordinator Valassis Communications | City, STATE,
  • Analysis & updates of various Excel and Access reports.
  • Auditing and reporting on FSI industry data.
  • Upgrading, enhancements of reports - creation and generation.
  • Increased functionality of corporate FSI sales reporting database.
  • Managed day to day data exchange with external business partner(s) and vendors.
  • Handled daily Ad hoc requests for Sales, Marketing, Category Management and Facilities departments.
  • Updated and reconciled monthly, quarterly and annual revenue for Sales reporting.
  • Maintained department vacation balances, birthday and anniversary lists, department bulletin board.
  • Ordered and maintained inventory and facility supplies for entire bldg.
  • Facilitated department moves.
  • Created and/or enhanced training and sales manuals & materials for new hires, auditing process, etc.
  • Training and orientation of new employees.
  • Implemented continual process, quality and cost improvement initiatives.
  • Coordinated department team building & appreciation events: road rallies, luncheons, seminars, etc.
  • Coordinated company functions such as; Diversity job fair,Sales Meetings, bring your kids to work day, etc.
  • Member of Diversity Council, Morale Committee(s), Giving Committee.
01/1995 to 12/2002 Employee Relations Manager / Employee Relations Specialist / Sr. Account Manager Commerce One | City, STATE,
  • Resolved employee relation's issues such as discrimination, sexual harassment, accidents, performance, etc.
  • Administered and communication new HR policies and procedures after acquisition, Developed new employee orientation program & manuals.
  • Facilitated Diversity Awareness Training.
  • Prepared, analyzed, updated various HR reports: job analyses, job description development, job codes, salary planning, stock option and bonus planning, benefits, etc.
  • Proactively provided management with quality, cost saving and process improvements.
  • Facilitated corporate reduction in work force actions for the local office and region.
  • Collaborated with an outplacement company to help transition and educate terminated employees on options and future career planning.
  • Facilitated employee meetings, events and appreciation functions.
  • Conducted & reported on employee exit interviews.
  • Investigated various employee claims such as; discrimination, sexual harassment, etc.
  • Provided effective and timely problem solving and resolution for 150 + employees.
  • Conducted annual performance reviews.
  • Revised and enhanced annual review process forms, procedures and protocol.
  • Interviewed & placed new hires, negotiated new positions for existing employees, facilitated transfers, job sharing, promotions, etc.
  • Provided effective career counseling and/or training and development planning resulting in employee re-assignments and/or promotions.
  • Developed successful employee recruiting and retention events.
  • Participated in job fairs, open houses, networking groups.
  • Created employee referral contests to increase candidate base and encourage existing employee involvement.
  • Conducted semi-annual quality audits to ensure compliance with ISO 9000 standards.
  • Successfully negotiated billing rates and contracts with clients to increase profit margins on new and existing business.
  • Regularly provided management with detail information to make effective employee decisions.
  • Received President's award for providing top-notch customer service with both internal and external customers and/or employees.
Education and Training
Expected in Dec. 1987 BS | Marketing Madonna University, , GPA:
Marketing Deans List
Account Management, Ad, advertising, Asset Management, Auditing, Benefits, billing, budget, Business Development, Business Management, contracts, Council, counseling, clients, Client Relations, Customer Service, Customer support, Database, Electronics, email, Employee Relations, forms, HTML, Human Resource Management, HR, inventory, ISO, ISO 9000, team building, Leadership, Legal Compliance, Marketing Analysis, Market Research, marketing, Market, materials, Media Planning & Buying, Meetings, Access, Excel, exchange, office, communicator, networking, Payroll, performance reviews, Performance Management and Appraisals, policies, problem solving, producing, profit, Project Management, Quality, Recruiting, reporting, Sales, Sales reporting, seminars, strategy, Transportation, Upgrading
Activities and Honors

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Resume Overview

School Attended

  • Madonna University

Job Titles Held:

  • Sr. Campaign Marketing Manager
  • Facilities Coordinator / Category Management Department Assistant / Data Coordinator
  • Employee Relations Manager / Employee Relations Specialist / Sr. Account Manager


  • BS

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