Skilled Social Media and Local SEO Director with over five years of experience in social media marketing, project management, marketing plan development, creative content writing, local search engine optimization, and digital marketing. Seeking an upper-level management position offering opportunities for new challenges and career growth.
Project and Client Management
Hootsuite, Bright Local, Moz, Google Analytics, and Canva
Social media marketing research and marketing plan development
Social Media & Local SEO DirectorSep 2011 - Current Cloud  Sixteen, Inc.Austin, TX
Oversee the social media and local SEO departments by assigning weekly tasks to team members and reviewing the work that is completed.
Responsible for managing and deploying marketing campaigns across social media outlets including Google+, Facebook, Twitter, Pinterest, and LinkedIn for over 100 clients.
Implement on-site and off-site local SEO campaigns for over 100 clients.
Maintain local SEO campaigns by creating, verifying, and optimizing Google map listings and hundreds of business directory listings on high authority websites.
Initiate competitive research and analyze findings to assess the strengths and weaknesses of our clients and their competitors.
Conduct reputation management by monitoring reviews and social mentions of each client to protect them against the threat of negative exposure.
Act as a project manager by communicating objectives to various departments and ensuring that all projects are being executed in an effective and efficient manner.
Communicate with clients on a daily basis to maintain relationships and resolve any concerns or questions.
Assist the HR Director with the recruiting and training of new hires for all departments.
Marketing InternSep 2011 - Nov 2011 Saffire EventsAustin, TX
Responsible for writing Saffire Events blogs and press releases.
Created Google Adwords for the upcoming launches of their new software.
Contacted hundreds of fair, festival and rodeo directors to promote the software.
Public Relations and Social Media InternJun 2011 - Aug 2011 Integrate PRAustin, TX
Conducted extensive market research for clients to help promote the services they offered through special events and influential bloggers.
Responsible for creating content for social media outlets such as blogs, Twitter profiles, and company Facebook pages.
Communications InternJan 2011 - Jun 2011 Cystic Fibrosis FoundationAustin, TX
Assisted in creating and executing publicity, promotion, and media sponsorships for fundraising events and mission activities for the Cystic Fibrosis Foundation - Central Texas Chapter.
Bachelor of Science: Public RelationsMay 2011 The University of Texas at Austin, College of CommunicationAustin, TX
Attended Universidad Nacional de Córdoba in Córdoba, Argentina for coursework in Upper Division Spanish.