Senior Research Manager Resume Example

2010 to 2013 

• Designed, managed, analyzed, and reported results of custom market research studies, focusing primarily on B2B insurance market. Specific accomplishments include:
• Designed, managed, and analyzed a satisfaction tracking study for major health insurance company among consumers, physician and hospital offices. Retained by client as research project manager since 2001, despite change of employers.
• Managed client and broker satisfaction tracking for major property/casualty insurer, annual satisfaction/loyalty study for a major health insurance carrier, monthly brand/advertising awareness scorecard for a personal lines insurance carrier, and extensive qualitative research among CFOs, Benefits Managers, and affluent consumers, supporting brand campaign development for a major life insurance/investments/group benefits carrier.
• Developed and analyzed a market analysis study for inland marine division of major property/casualty insurance carrier. Research identified specific sales barriers among agents and brokers, and client used recommendations to develop a new, simpler product.

2007 to 2009

• Analyzed and reported trends in affluent consumers' institution and investment product usage, attitudes, and behavior. Worked closely with clients to customize the results for their specific target segments:
• Created an analytical tracking study of High Net Worth households' investment attitudes and behavior, based on three years of data. Clients used the study to develop products, services, and marketing programs to better understand and target HNW households.
• Frequently recognized by clients for superior service and analysis, and developed strong, loyal client relationships as a result.