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Senior Qualitative Research Executive Resume Example

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SENIOR QUALITATIVE RESEARCH EXECUTIVE
Professional Summary
Dedicated Qualitative Researcher with 2 years in qualitative market research (doing a variety of tactical and strategic studies), and over 4 years in the broader marketing field. I am a high achiever who produces results individually as well as part of a results-focused team. 
Skills
  • Planning and qualitative market analysis
  • Visually appealing story-telling report writing
  • Consumer insights
  • Concept, Ad and Packaging testing
  • Exploratory and U&A Analysis
  • Creative and innovative
  • Organized
  • Strong time management
  • Team player
Work History
Senior Qualitative Research Executive, 08/2014 to 08/2016
Company Name – City, State
  • Initiated market research studies right from detailed proposals to conducting detailed qualitative analysis presented through well-structured, visually appealing presentations for a variety of clients 
  • Analyzed usage patterns to understand ways in which customers use products and services, conducted various tactical and strategic studies (rural, urban, exploratory, U&A studies, concept, ad, packaging and ad testing, shopper & retail, ideation & new product innovation platform studies) across diverse product categories including - personal care, food & beverages, automobiles, telecom and technology - to provide actionable and implementable strategies 


Assessment Administration Assistant, 09/2012 to 02/2014
Company Name – City, State
  • Prepared, organized and supervised exams and special considerations at REW, including IELTS examinations

Video Analyst Intern, 12/2013 to 01/2014
Company Name – City, State
  • Conducted video analysis and primary research to determine the best position for product placement for large FMCG producers in one of the country's largest retailers

Environmental & Sustainability Coordinator , 08/2009 to 03/2012
Company Name – City, State
  • Trained and advised salespeople on the company's environmental objectives, addressed consumer queries
  • Created, organized and maintained all relevant marketing literature of the company's Environmental Training Manual 
  • Responsible for maintaining the company's PEFC certification

Education
Master of Marketing: 2013
Royal Melbourne Institute of Technology - City, State
  • Graduated with Distinction
  • Recipient of Golden Key International Honors Society 
Bachelor of Commerce: Marketing and Management, 2009
University of Melbourne - City, State
Referees
Available on request
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Resume Overview

School Attended

  • Royal Melbourne Institute of Technology
  • University of Melbourne

Job Titles Held:

  • Senior Qualitative Research Executive
  • Assessment Administration Assistant
  • Video Analyst Intern
  • Environmental & Sustainability Coordinator

Degrees

  • Master of Marketing : 2013
    Bachelor of Commerce : Marketing and Management , 2009

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