LiveCareer-Resume

senior manager resume example with 14+ years of experience

Jessica Claire
  • Montgomery Street, San Francisco, CA 94105 609 Johnson Ave., 49204, Tulsa, OK
  • Home: (555) 432-1000
  • Cell:
  • resumesample@example.com
Summary
Experienced [Job Title] with excellent client and project management skills. Action-oriented with strong ability to communicate effectively with technology, executive, and business audiences.
 
Articulate [Job Title] driven to succeed. Strategic planning and client relationship management expert.
 
[Job Title] with management experience and exceptional people skills. Versed in [Skill set 1] and [Skill set 2]. Desires a challenging role as a [Job Title].
Skills
  • Excel in [areas of expertise]
  • Results-oriented
  • Change management
  • Proficiency in [area]
  • Reports generation and analysis
  • Client-focused
  • Training and development
  • Excel in [areas of expertise]
Experience
Senior Manager, 11/2014 to Current
The Nielsen CompanyBaroda, MI,
·  Grew account revenue projections by over 150% YoY through consultative selling, and exceptional service driven by campaign data analysis. Consistently led team with exceeding account upsell targets.
 
·  Collaborated with Affiliate and Search channel AMs for non IMS accounts to drive better integrated performance and strategy, align goals and budgets, and to improve account service.
 
·  Took the lead on CS team initiatives vital to hitting company targets, such as driving Q4 2017 upsell strategy, internal Cadence utilization, dCPM transition, and Nextperf integration process and creative process.
 
·  Designed and executed digital marketing campaigns for large global brands by utilizing Display Advertising (retargeting, prospecting, cross-device, social, native), Affiliate, Paid Search and Attribution channels. ·  Grew account revenue projections by over 150% YoY through consultative selling, and exceptional service through campaign data analysis. Consistently led team with account upsell growth.
 
·  Collaborated with data science, data analytics and data visualization teams to deliver strategic insights to clients utilizing fractional attribution tools.

Director of Client Services, 04/2010 to 10/2014
Markel CorporationAustin, TX,
·  Worked alongside company founder to build diversified digital marketing service portfolio by leading competitive intelligence analysis and customer needs assessments to identify key areas of growth.
 
·  Led product development for Creative Services (web design, graphic design, infographics) and Social Media Marketing services, including established pricing, framed service scope, developed delivery process and created go-to market messaging. These services accounted for a 200% revenue growth from 2011 to 2013.
 
·  Built infrastructure for delivering 60+ client program portfolios with team of 15 including Account Managers, SEO and PPC Managers, Web and Graphic Designers, Email Managers, and Content Writers.
 
·  Maintained expertise on competitive digital marketing landscape and an intimate understanding of the directional trends and emerging technologies impacting the needs of our customers.
 
·  Established Lead Generation strategy that resulted in 50% increase in inbound leads, which consisted of creating and marketing thought leadership seminars and trainings for the local business community.
 
·  Implemental in company service portfolio diversification from SEO provider to full-service Digital Marketing company spanning Web and Graphic design, Social, Content, Mobile,PPC, and Conversion Optimization, accounting for a 400% revenue growth from 2011 to 2013.
 
·  Developed internal process for campaign performance optimization and reporting using Google Analytics, Google Webmaster Tools, MajesticSEO, SEO Powersuite, Moz, Raven Tools, Spyfu, and Hubspot.
 
·  Worked with operations and product management teams to communicate the needs of clients and account teams in order to help the company build better digital services, reporting portals, and marketing tools.
 
·  Lead a strong team of Internet Marketers to increase the bottom line of the 100+ clients we worked for. I oversaw delivery of SEO, PPC, Email, CRO, Paid and Organic Social, Content Development, Syndication, Website and Landing Pages.
 
Director of New Product Marketing, 2005 to 07/2008
Student HorizonsCity, STATE,
·  Built 18-month product strategy after conducting market research to identify new product opportunities by engaging with clients, including creating advisory groups and conducting surveys.
 
·  Collaborated with web developers, UX designers, graphic designers and content writers to develop strategic roadmap to build Beyond the Books product from conception to final product within 1 year.
 
·  Established the definition and execution of the product roadmap, rationalized product capabilities relative to investment, and manage prioritization based on knowledge of the product vision line of business strategy
Education and Training
Certification: Marketing Analytics, Expected in 2017 to University of California, Berkeley - Online Coursework,
GPA:
Certification: Interactive Advertising Bureau - Digital Media Sales, Expected in 2016 to - ,
GPA:
MBA: International Business, Expected in 2010 to University of Denver - Denver, CO
GPA:
National Association of Women MBA's President, DU Chapter
Bachelor of Science: Business Administration, Expected in 2004 to Utah State University - Logan, UT
GPA:
Skills
Google Analytics, Google Webmaster Tools, Google Adwords, Omniture, Clicky Analytics, Raven Marketing Tools, Basecamp, Salesforce, Zoho, Majestic SEO, SEO Power Suite, SEMRush, Conductor, Hubspot, Moz, Sendible, Hootsuite, Microsoft Office Suite, Adobe Creative Suite, HTML, Drupal, Wordpress, Adobe Business Catalyst, Joomla, Squarespace, FreshDesk, Constant Contact, ExactTarget, Infusionsoft, Mailchimp, Pardot, EmailLabs, Zerys, UBL, Localeze, 6qube, PowerPoint, Prezi, Excel, Word, Adobe Indesign, Adobe Illustrator, Adobe Photoshop, Dreamweaver, Quicken

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Resume Overview

School Attended

  • University of California, Berkeley
  • University of Denver
  • Utah State University

Job Titles Held:

  • Senior Manager
  • Director of Client Services
  • Director of New Product Marketing

Degrees

  • Certification
  • Certification
  • MBA
  • Bachelor of Science

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