Versatile Senior Account Executive with 20+ years of experience in attracting and retaining top accounts, maintaining strong relationships with clients and improving sales and revenue. Working knowledge of strategic selling, sales methodologies, and best sales industry practices. Excellent written and oral communication skills with specialties in contract negotiations and hotel strategizing.
Accomplished Bilingual and Proactive Sales Professional offering 20+ years experience driving revenue through direct sales, strategic account management and business development. Expert in maximizing business opportunities managing assigned territories and applying a consultative and solutions driven style with a proven track record developing deep customer relationships from various travel segments and source markets with an in-depth knowledge of leisure and global markets.
· Talented business developer able to quickly find new business.
· Recognized for increasing annual revenue from assigned accounts by over $3 million annually driving business into a portfolio of Marriott brands.
· Highly adept at building long term customer partnerships through using consultative and solutions selling techniques.
· Expert in developing deep customer relationships cultivated over years and generating over $50 million in annual revenue within an assigned territory.
· Wholesale segment specialist with a proven track record of achieving FIT transient revenue targets through effective account management, contracting and promotion execution. Transitioned wholesalers from static to the dynamic platform.
· Effective Presenter, Trainer & Educator with success in driving revenue from Tour Operator, Airlines, and Travel Agency call centers.
· Skilled at collaborating with both internal and external resources to advance the sale and close on business.
Bilingual (Native - English, Conversational - Spanish) with experience managing corporate and tour operator accounts across continents
Grew over $2 million highly valuable transient revenue into a portfolio of Marriott Resorts in the Southwest USA from assigned USA and Canada based travel agencies.
· Grew business from high value FIT wholesale and tour operator accounts up to $1 million annually through static and dynamic contracting, promotion execution and call center training.
· Customized marketing and booking incentives to drive revenue during hotels' low demand periods resulting in $300,000 in new revenue.
· Increased exposure and developed new accounts by partnering with Convention, Visitor & Tourism Bureaus at domestic and international tradeshows, sales missions, customer events and educational seminars.
· Planned and executed customer events, agent FAM trips, and site inspections.
· Managed a $40 million territory of travel agency accounts through proactive direct based sales and account management for Hawaii and Mexico's #1 Tour Operator.
· Grew revenue by $20 million between 2000 - 2010 consistently exceeding revenue goals.
· Provided agency owners with marketing tools to drive incremental sales and increase annual account production.
· Conducted Webinars and in-office trainings on Pleasant Holidays' online booking system, product lines and destinations.
· Voted “Best Sales Team” by Travel Weekly 2005
· Managed a $5 million territory of travel agency accounts through proactive direct based sales and account management for a regional French & South Pacific airline
· Successfully grew revenue by $3 million between 1998 – 2000.
• Collaborated with Tahiti tour operators in marketing efforts increasing sales by over $1 million between 1998 -2000
· Partnered with Tourist Boards and Tour Operators in tradeshows, customer events, and agent FAM trips
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