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public affairs specialist social media manager resume example with 6+ years of experience

Jessica Claire
  • , , 609 Johnson Ave., 49204, Tulsa, OK 100 Montgomery St. 10th Floor
  • H: (555) 432-1000
  • C:
  • resumesample@example.com
  • Date of Birth:
  • India:
  • :
  • single:
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Summary

I'm a motivated, trained public affairs professional with over 8 years of experience in journalistic storytelling, social media management, and photography. I'm a subject matter expert in Army public affairs operations with a goal to broaden my external communication experience beyond my military lens.

Skills
  • Strong written and verbal communication
  • Experienced copy editor
  • Press release/news writing
  • Detail-oriented
  • Social media management
  • Content producer
  • Photography
  • Videography
  • Media communications
  • Calm under pressure
Experience
Public Affairs Specialist & Social Media Manager, 08/2022 - Current
Pae Government Services Inc Hanover, MD,
  • Assist the Iowa National Guard director of public affairs in the formulation of long-range plans and policies to enhance public understanding and support of the organization
  • Research and develop informational materials and complete communication campaigns for release to audiences through electronic media
  • Manage and monitor official Iowa National Guard social media sites and track analytics
  • Produce written materials, including news releases, display advertisements, fact sheets, feature stories, background statements, special reports, etc.
  • Respond to media requests for information of both a routine and controversial nature, prepare press kits, and coordinate media interviews with subject matter experts for coverage of newsworthy National Guard events
  • Review and edit informational materials drafted by subordinate public affairs specialists and act as release authority for stories and visual products
  • Maintain close working relationships with officials of various civic, media and community groups and Department of Defense personnel
  • Provide training to public affairs representatives on PA program policies, practices and processes
  • Gather data to assess campaign effectiveness in reaching target audiences
State Photographer, 12/2016 - 08/2022
Iowa National Guard City, STATE,
  • Create consistent, high-quality visual products covering a broad range of subjects
  • Use photography to capture emotional effects and communicate organizational priorities
  • Maintain studio equipment and archive all imagery in master library for historical preservation
  • Establish and maintain relationships with internal and external contacts in order to widely disseminate information through computer communications and photographic archives
  • Write and publish newsworthy, relevant feature stories about National Guard members and activities to build public understanding and trust
  • Escort media and coordinate interviews to help them understand basic National Guard verbiage and organizational positions
  • Assist the public affairs office in drafting press releases and responding to media requests for information
  • Assist in drafting themes and messages for senior leaders about trending topics and preparing them for interviews
  • Create graphic marketing materials for key events
  • Serve as assistant instructor during annual public affairs training workshops
Photographer, 12/2015 - 08/2016
The Daily Iowan City, STATE,
  • Take high quality, creative photos for print newspaper and web publication
  • Upload digital images for editing, archiving and electronic transmission.
  • Write interesting and accurate AP style photo captions
  • Create interactive photo slideshows for the The Daily Iowan news website
  • Be flexible and available to accommodate last-minute photo opportunities
  • Work with reporters and community members to ensure photos are relevant and representative of their stories
  • Attend regular mentoring sessions with subject matter experts on photography and storytelling
Education and Training
Bachelor of Arts: Journalism/Communication, Expected in 12/2019
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Iowa State University - Ames, IA,
GPA:
Status -
  • Learned how to organize, write, edit, and present information for various media platforms and audiences, with a special emphasis on news writing and photojournalism
  • Earned a Minor in English
Public Affairs Training: Military Studies, Expected in
-
Defense Information School - ,
GPA:
Status -
  • July 2015 - Graduated the three-month Army Basic Public Affairs Specialist Course. Learned how to write and distribute news releases, articles, web-based material, and photographs on Army personnel and activities.
  • November 2021 - Graduated the 30-day Army Public Affairs Advanced Leader Course with the highest class GPA. Was trained to adapt strategic-level thinking in a 21st century technology-based environment; learned how to support current and future Army public affairs operations through team building and leadership challenges.
Accomplishments
  • Received runner-up for Best Feature Video in the U.S. National Guard Bureau Media Excellence Competition in 2016
  • Received runner-up for Best Feature Story in the U.S. National Guard Bureau Media Excellence Competition in 2020
Activities
  • Served on an expert panel focused on the Department of Defense State Partnership Program during the 2022 U.S. National Guard Bureau Public Affairs Training Workshop. Throughout the workshop, I learned from leading Army public affairs officers and networked with other industry professionals.
  • In 2020-2021, I deployed to Kosovo for the Army and served as the chief public affairs noncommissioned officer. I supervised two content creators and was responsible for content approval and distribution. I helped develop communication plans that played a key role in ensuring accurate information was distributed to military members and Kosovo citizens during the COVID-19 pandemic.

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Resume Overview

School Attended

  • Iowa State University
  • Defense Information School

Job Titles Held:

  • Public Affairs Specialist & Social Media Manager
  • State Photographer
  • Photographer

Degrees

  • Bachelor of Arts
  • Public Affairs Training

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