Ambitious Leader creating strategic alliances within our organizational teams, to effectively align and support the overall business objectives of the company. A high-energy results oriented leadership style with an outstanding attitude towards the overall growth of the company.
Project management Global management
Automotive knowledge Strong presentation skills
Market research and analysis Budgeting expertise
Self-motivated Leadership/communication skills
Product Planner September 2010 to CurrentAmerican Honda Motor Co., Inc - Torrance, CA.
Project Lead for ILX, TLX, RLX, MDX, Accord, and Pilot.
Managing accessory line-up and marketing related activities from concept through the vehicle life cycle.
Project Lead for all Acura and Honda accessory collateral materials.
Working with photographers, graphic designers, print studio and logistics, to meet vehicle launch schedules for all models.
Update and support the accessory iPad app modifications, updates and design changes, ensuring new model information is ready for vehicle launch.
Create new regional marketing campaigns to advertise accessories in monthly mailers for the first time in Honda history.
Plan and participate in Honda dealer visits post vehicle launch in order to gather information and data to support changes and additions to the accessory line-up.
Handle all areas of fiscal year planning, market research, program development and operations support to help expand Honda's market share.
Posted the 2016 Pilot Pre-Order at $6.38 million, largest in American Honda history.
Lead 2013 Accord Demo Launch resulting in $1.8 million additional sales, making it the highest selling accessory demo program in Honda history.
Created an all new marketing and promotional plan for the 2013 Honda Factory Performance program launch.
Video concept and social media campaign used to support the videos and blogging in order to spark industry buzz.
Worked closely with Interactive Marketing to launch new accessory presence on the Honda Automotive website with the addition of accessorized vehicle photos, videos and pricing tabs to support package options.
NH Circle team lead, working with multiple Honda companies and employees to gain management support for process improvements.
Process changes led to maintaining Honda's #1 parts catalog ranking.
Product Planner September 2006 to January 2010Honda Access America, Inc - Torrance, CA.
Project Lead for five North American Honda vehicles: organizing multi-disciplinary activities, implementing customer requirements, and decision making.
Gained market research through customer focus groups, parts and sales associate survey's and conducting vehicle focused dealer visits Local liaison for Japan based teams.
Supported all areas of business planning, research trips, and consensus building across multiple company and overseas teams to reach product line-up decisions.
Established and managed administration of advanced market research and product planning activities for all Honda and Acura automobile accessories.
Launched the all new Crosstour as the Project Lead in charge of creating a comprehensive accessory line-up to support the active lifestyle of this all new Honda customer.
Project Coordinator III August 2001 to August 2006Honda Access America, Inc - Torrance, CA.
Procurement Lead for the all new Ridgeline.
Establishing products to support the addition of a truck to the Honda line-up.
Led new supplier qualification teams to bring on new suppliers and products to support Honda accessory growth.
Analyzed cost, risk exposure, tooling, and supplier performance to award new development programs to potential suppliers.
Trained and supervised team members in the Procurement Department.
Performance Manager August 1998 to August 2001COREStaff Services - Brea, CA.
Supervised and coordinated a human resources on-site office at Calhac for more than 120 employees.
Directed and coordinated recruitment, training, evaluations and payroll of all employees.
Provided reports, communication and presentations for executive management, regarding goals and objectives for on-site locations throughout Orange County.
Assumed responsibilities for all office operations and office staff within the branch location.
BS : Business Administration and Management, May 2000University of Redlands - Redlands, CaBusiness Administration and Management
Automotive, Budgeting, business planning, catalog, communication skills, concept, decision making, executive management, focus, graphic, human resources, Leadership, team lead, logistics, Managing, market research, Market research and analysis, marketing, market, materials, office, organizing, payroll, product planning, presentations, presentation skills, pricing, Procurement, program development, Project Lead, Project management, recruitment, research, selling, sales, Self-motivated, Video, website