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Product Manager, Agile Product Owner Resume Example

Resume Score: 70%

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PRODUCT MANAGER, AGILE PRODUCT OWNER
Professional Summary
As a Software Product Manager and Product Owner with scrum, agile, and over 15 years of media buying and planning experience, I want to join a successful and innovative software company so that I can use my talents and knowledge to be a leader in the digital marketplace. 
Skills
  • Technical specifications creation
  • Agile 
  • Media Negotiation


Work History
Product Manager, Agile Product Owner01/2014 to Current
STRATA – Chicago, IL
  • Own the development of the product strategy and vision supported by internal and external analysis
  • Define the product roadmap based on the strategy and vision; manage prioritization and trade-offs among customer and operational support load
  • Write complete and detail-oriented product requirements documents, specs and user stories, ensuring clear communication of those requirements to the business, design, usability and development teams
  • Manage weekly and monthly sprints as Product Owner in Agile environment using Jira
  • Manage third party integrations and establish strong third party and vendor relationships and new business opportunities
  • Recommended architectural improvements, design solutions and integration solutions
  • Develop and foster strong client relationships
  • Train support staff and stakeholders for all client support needs to ensure Go To Market transitions are flawless
Media Director10/2011 to 01/2014
Zephyr Media Group – Evanston, IL
  • Worked directly with account teams to anticipate and address client needs and field requests
  • Responsible for managing media planning and buying for key accounts
  • Oversaw the media strategy development and the subsequent negotiation, implementation and performance analysis of media plans
  • Established and maintaied a strong relationship with clients and internal client teams
  • Supervised media planners and buyers
  • Managed the day-to-day workload of the team
Client Support Specialist03/2010 to 10/2011
STRATA – Chicago, IL
  • Trained and supported clients on all STRATA programs
  • Managed the delivery of multiple simultaneous products, including the introduction of new technologies
  • Translated complex ideas and processes into technical facts or persuasive non-technical presentation Installed and upgraded programs for terminal server, network, and local configurations
  • Installed all ratings data delivered for Nielsen, Arbitron, and Ad Servers
  • Superior knowledge of all STRATA programs for all modules including SBMS32, SBMS.Net, View, Eleven, Agency Qual, Media Billing, and Xsale
Media Supervisor02/2008 to 03/2010
Jordan Ross &Rose – Northfield, IL
  • Managed client marketing and advertising plans, strategy, and budgets
  • Established and created strong relationships with clients through account work and presentations
  • Liaison between clients and entire media team
  • Supervised and managed media department Provided strategic recommendations applicable to client's business model and goals
  • Planned, negotiated, and managed DR, TV, Radio, Cable, Print, Outdoor, Mobile Marketing and Digital Media placement for all agency clients  
  • Implemented and managed all social media promotions
  • Wrote and sent press releases
  • Designed print and web ads using Adobe Creative Suite Created reports and presentations to assist in gaining new business
  • Developed media plans using SurveyMethods, WebRF, Qualitap, and AgencyQual
  • Assisted clients in establishing key and target demographics
  • Negotiated and managed detailed promotions to support and launch media branding
  • Created post buy analysis reports from rating information provided by Nielsen and Arbitron
  • Created and presented client reports for billing, budgets, and media plans
  • Analyzed campaigns, conversions and sales results as necessary for campaign optimization and client reporting Found opportunities to increase yield of advertising revenues by evaluating CPL, CPA, CPC, CPP, CPM, and Response Rates
Media Buyer09/2005 to 11/2007
GSD&M – Chicago, IL
  • Negotiated, maintain, and manage TV, Radio, DR, and Cable placement for clients such as AT&T, BMW, Chili's, Wal-Mart, and TV4US, for the markets of Milwaukee, Madison, Peoria, Louisville, and Baton Rouge
  • Established and evaluated DR media plans for AT&T
  • Established and created strong relationships with clients, media planners, account executives, and television and radio stations
  • Created reports and presentations to assist in gaining new business
  • Negotiated and planned media buys for issue and political advertisers Created post buy analysis reports from rating information provided by Nielsen and Arbitron
  • Evaluated sports media proposals for client approval Negotiated internet promotions and added value proposals with television and radio stations to help support new product launches for AT&T and BMW.
Media Negotiator03/2001 to 09/2005
ZENITH MEDIA – Chicago, IL
  • Negotiated, maintained and managed media placement for clients such as Toyota, Lexus, Miramax, Nestle, General Mills, and Astra Zeneca for the markets of Indianapolis, Cincinnati, Columbus, Dayton, and Evansville
  • Presented media buys and proposals to Dealer Groups
  • Established and created strong relationships with clients, dealer groups, media planners, account executives, and television and radio stations
  • Evaluated sports media proposals
Education
Bachelor of Science: Social Science and AdvertisingMay 1997Central Michigan University- Mt Pleasant, MIBusiness/Advertising and Broadcast and Cinematic Arts
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Resume Overview

Companies Worked For:

  • STRATA
  • Zephyr Media Group
  • Jordan Ross &Rose
  • GSD&M
  • ZENITH MEDIA

School Attended

  • Central Michigan University

Job Titles Held:

  • Product Manager, Agile Product Owner
  • Media Director
  • Client Support Specialist
  • Media Supervisor
  • Media Buyer
  • Media Negotiator

Degrees

  • Bachelor of Science : Social Science and Advertising May 1997

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