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partner solutions manager product expert resume example with 3+ years of experience

Jessica Claire
  • , , 609 Johnson Ave., 49204, Tulsa, OK 100 Montgomery St. 10th Floor
  • H: (555) 432-1000
  • C:
  • resumesample@example.com
  • Date of Birth:
  • India:
  • :
  • single:
  • :
Professional Summary

Innovative Marketing Professional with 7+ years experience delivering exceptional marketing campaigns, in the Entertainment Industry, Commerce, and Technical Products. Highly skilled in product management, multi-stakeholder management, data analytics, and innovative marketing strategies. A driven, energetic and strategic team player with a proven history of superior market penetration, product launch, and identification of opportunities to maximize revenue.


Skills
  • Product Development
  • Product & Brand Marketing
  • Data Analytics
  • Strategy Optimization
  • Digital Advertising
  • Creative Direction & Development
  • Information Confidentiality
  • Business Planning
  • Budget Optimization
  • Campaign Management
EXPERIENCE
Product Marketing Manager, 06/2022 - 02/2023
Amazon.Com, Inc. , , Los Angeles, CA
  • Build and execute strategy for in person and virtual events, as well as major editorial initiatives that reach 1M+ audience members. A focus on entertainment verticals and the cultural growth of sub brands.
  • Manage stakeholder expectations, route final creative work for implementation, track ongoing success of projects, and adjust strategy regularly, and accordingly, to meet goals.
  • Led our cross-functional team to successfully execute marketing support for Food Bowl 2022. Generated $1M revenue in ticket sales through leadership of these marketing efforts, within 2 months.
  • Manage media budget of $500K+ to be spent successfully with proven results in a 6-month period such as; +32% landing page visits for entertainment news, and 200+ acquisition of new subscribers.
  • Lead the growth of the company's largest new initiative, Image Magazine. Aiming to increase awareness and cultural relevancy in L.A., with proven success in print circulation of +1K and a digital following of 25K+.
Client Solutions Manager, 06/2021 - 06/2022
Valmet Corporation , , Los Angeles, CA
  • Led investigations for Facebook and Instagram distribution based on inbound comments and concerns from major entertainment and commerce clients.
  • Optimized new product launches and led educational seminars to clients on best practices for new launches and strategy.
  • Organized the resolution of product bugs with engineering teams when product performance was hindering partners' revenue results.
  • Quarterly forecasting for client ad spend of $17MM+. Ensuring the budget forecasting, is in line with necessary spends to hit Meta's annual goals.
  • Sent detailed reporting to clients on studies, to report on the use of new products, to encourage specific behaviors that were proven to be successful, and to evaluate the effectiveness of messaging, creative, and targeting of ad campaigns.
  • Evaluated organic and paid channels, of top-tier clients, to find gaps in strategy, and provide conclusive summaries for immediate improvements.
Senior Product Manager, 03/2020 - 04/2021
Univision Communications Inc. , , Los Angeles , CA
  • Developed robust creative marketing strategies, from ideation to implementation, ensuring campaign goals are exceeded across primary KPIs.
  • Facilitated product awareness by digital ad campaigns on Facebook, Instagram, YouTube, Twitch and Google.
  • Curated 1M+ streams in a 1 week period for a newly released single, post-campaign.
  • Collated 1,000+ pre-orders in a 1 week period for 5+ new records.
  • Lead daily communication with external partners such as YouTube, Spotify, Apple Music, Amazon, etc. to launch and report on campaigns.
  • Developed and implemented favorable pricing structures on an international scale, to balance clients' desires and the reality of the performance of the product.
Product Manager, 12/2018 - 01/2020
Two Rivers Ymca , ,
  • Develop marketing plans to initiate product sales, spread awareness of an artist and increase streaming numbers across all DSP platforms.
  • Distribution of budgets of $80K+ for artists such as The Beatles, Blink-182, Bee Gees, Judy Garland, Smash Mouth, Sublime, and more.
  • Cumulate over $500K revenue during an 8-week album pre-order.
  • Defined and analyzed metrics across all stakeholders to measure product performance within a campaign's lifetime.
  • Creative development and management of music videos, video assets and photos.
  • Partnered with cross-functional team members internally and externally. Lead daily communication with all team members during the lifetime of a campaign.
Production Management Coordinator, 09/2017 - 12/2018
Multiple , ,
  • Created mock ups for website commerce, artist and management approval and created new and unique designs using Adobe Suite.
  • Assisted in implementation of pop-up shops and other experiential marketing events for 10K- 50K attendance as well as $50K profit margins.
  • Drove analytics for best selling merchandise across all US retailers. Reported this in a company wide level in weekly meetings.
  • Traveled to attend concerts for management relationships and to build trust with third party vendors.


Internships, 03/2015 - 09/2017
Company Name , ,
  • Universal Music Group, Bravado: Sales Intern - Jan 2017- Sept 2017
  • MSA Models: Talent Management Intern - August 2016- Jan 2017
  • Wilhelmina Models: Marketing Intern - Dec 2015 - August 2016
  • Tanya Taylor: Studio Intern - March 2015- Dec 2015
Education
Bachelors of Business Administration: Arts And Entertainment Management, Expected in 06/2017
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Pace University - New York, NY
GPA:
Status -

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Resume Overview

School Attended

  • Pace University

Job Titles Held:

  • Product Marketing Manager
  • Client Solutions Manager
  • Senior Product Manager
  • Product Manager
  • Production Management Coordinator
  • Internships

Degrees

  • Bachelors of Business Administration

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