To obtain an entry level marketing position in a growing company where I would leverage my strong communication and marketing knowledge and my dynamic personal skills to help grow the company's marketing team and help drive total customer satisfaction, while increasing the breadth of my communication and marketing knowledge/skills.
Highlights
PowerPoint, Microsoft Office, Adobe Photoshop, Demand Force, MindBodyOnline, Salon Biz, STX
Accomplishments
UCSB American Marketing Association: Projects and Social Committee.
UCSB Memorabilia Marketing Competition (Winter Quarter 2017): Designing a logo, creating a marketing plan, and selling to UCSB students and staff.
eBay Case Competition (Fall Quarter 2016): Developed a marketing campaign to increase the consideration and trial of eBay among Millennial and Generation Z non-users.
Background analysis, customer segmentation, brand value proposition and positioning, and a strategic communication mix.
Hershey's Icebreakers Case Competition (Fall Quarter 2015): Created a marketing plan for the new Hershey's Icebreaker Cool Blasts Chews.
AMA Social Events Planning (Spring Quarter 2016-Present): Responsbilities include the planning of all social events for the American Marketing Association members.
Experience
Medical Spa Coordinator January 2015Revive Medical Spa － San Diego, California
Responsible for financial transactions of 50 employees.
Responsible for bank deposits and all salon financial transactions.
Answered over 100 calls daily when in call center area of spa, which were recorded to assess customer service.
Lead Spa Coordinator/Social Media Marketing January 2012 to January 2015Y.A. AVEDA Salon & Spa － La Jolla, California
Responsible for all financial transactions, appointments, and inventory.
Required to meet a minimum product sales goal of $2,500 per week.
Worked directly with the owner and general manager to ensure the salon was operating properly at all times.
Responsible for posting and promoting on the salon's Facebook and Instagram account.
Spa Coordinator January 2011 to January 2012Split Ends AVEDA Salon & Spa － San Diego, California
Responsible for all financial transactions, appointments, and inventory.
Required to meet a minimum product sales goal of $1,500 per week.
Restocked/cleaned/maintained front and back end of spa and retail area.
Education
Bachelor of Arts : Communication, June 2017University of California － Santa Barbara, CACommunication
COLLEGE EXPERIENCEMarketing: Projects: Creating a creative brief and a promotional video for a local non-profit in Santa Barbara, California. Social Marketing: Projects: Create a marketing campaign that is intended to make a difference in the community. Diffusion of Innovations, Organizational Socialization Membership, Communication and Conflict, Theories of Communication, Communication Research Methods, Interpersonal Communication, Nonverbal Communication, Relational Communication, Legal Writing, Journalism, Ethics, Microeconomic Theory, Statistics for Economics.
Personal Information
Highly motivated with strong work ethics.
*Team player and people oriented.
*Fast learner and works well under pressure.
*Excellent problem solving skills.
*Experience in leadership and functional management team.
Professional Affiliations
American Marketing Association (AMA)
*Projects Committee
*Social Events Committee
Interests
Her Campus Magazine (UCSB Chapter)
*Social Media/Writing Intern (Winter/Spring Quarter 2016)
UCSB Community Affairs Board
*Public Relations Intern (Winter/Spring Quarter 2016)
*Volunteer (2015-2016)
*Volunteer activities includes: Beach cleanups, Isla Vista cleanups, passing out food at an elderly complex, and feeding the homeless.
Skills
Adobe Photoshop, call center, Interpersonal Communication, customer service, Economics, financial, general manager, inventory, Journalism, Legal Writing, marketing, Microsoft Office, PowerPoint, Organizational, profit, Research, retail, sales, Statistics, video
Additional Information
Her Campus Magazine (UCSB Chapter)
*Social Media/Writing Intern (Winter/Spring Quarter 2016)
UCSB Community Affairs Board
*Public Relations Intern (Winter/Spring Quarter 2016)
*Volunteer (2015-2016)
*Volunteer activities includes: Beach cleanups, Isla Vista cleanups, passing out food at an elderly complex, and feeding the homeless.
SKILLS
*Highly motivated with strong work ethics.
*Team player and people oriented.
*Fast learner and works well under pressure.
*Excellent problem solving skills.
*Experience in leadership and functional management team.
