Retail associate that has a reputation as an effective leader skilled in developing a results-oriented and productive team with over 5 years of project and management experience, interested in a position heavily focused on the creative aspects of Marketing. An instinctual knack for the creative and an enthusiasm for learning, I am eager to expand my knowledge and gain new skill sets at an entry level position with a growing organization that encourages professional development and values hard work. Imaginative thought process plus witty intelligence paired with sound business instincts and analytical capabilities offers the know-how to convert ideas into accomplished projects.
Markdown Team Leader August 2010 to CurrentMarshalls － Huber Heights, OH
Proactively apply problem solving abilities by providing solutions to daily obstacles through strategic planning in addition to adapting and improvising accordingly to complete a variety of cross-functional responsibilities Demonstrated understanding of product and brand management using product knowledge to create, orchestrate and deliver visually appealing in-store displays that emphasize feature brands, products and accessories for maximum visibility reflected in the over $1 million dollars in monthly sales Recognized leader capable of executing visions and completing tasks with little direction or supervision by spearheading a range of several daily projects through coordinating work flow, controlling job performance plus motivating team members through positive praise and reward incentives to enhance operations and accomplish outcomes Promoted to lead role that manages a team of 2-6 associates via training employees through communicating expectations, establishing goals, delegating tasks as well as offering hands-on guidance while under pressure to adhere to guidelines, meet deadlines plus consistently exceed quota and the target percentage goal Assembled a cohesive group of people resulting in a team with greater efficiency, consistency and functionality that required restructuring company procedures to improve inconsistencies thus achieving the successful markdown and merchandising of thousands of items under strict restrictions Honored multiple awards in acknowledgment of alertness to correct store policies, first associate to hold lead title in markdowns also sought out as the go-to staff member to act as liaison between management and team members.
Marketing Intern February 2009 to August 2009Berry Hearing Center － Huber Heights, OH
Transformed disorganized system that shaped campaign foundations for digital and traditional outlets by analyzing research to establish a cohesive Excel database where data was organized and readily available and as a result identified a 60% increase in the target market Launched E-newsletter to over 400 patients through Constant Contact in an effort to touch base, raise awareness about promotions and communicate long-term services Supported department and other members of the creative team by developing written concepts and ideas for marketing collateral, including advertisements, campaigns, social media and blogs to deliver the most engaging copy possible Maintained updates on social media and website by adding various content and pictures to reflect marketing initiatives as well as keep patients up-to-date using Facebook and WordPress Designed BHC flyer for a senior citizens center newsletter that increased awareness, encouraged new patient registration and advertised available services.
Student Marketing Consultant January 2007Halal Baby Food
Collaborated with a team to create a fictional product that adhered to international and cultural guidelines Devised a full marketing plan that identified marketing objectives, product adaptation and promotional mix Presented PowerPoint slideshow displaying key aspects of marketing plan in addition to a custom designed label as physical representation of a hypothetical product Student Marketing Consultant Terminix Pest Control 2008 Used Publisher to design a tailored print ad that included an original slogan plus communicate key company benefits and adhered to guidelines in an effort to shift the target market segment towards women InDesign Projects 2012 Composed a two-page spread to visually represent researched copy and edited images Arranged promotional brochure for a faux lecture series to increase student attendance Designed chapter booklet showcasing given copy using an original concept and altered graphics as overall theme Illustrator Projects 2012 Generated the overall concept, including the background and slogan for an auto advertisement with an accurate car illustration as the focal point of the poster.
Replica was recreated using Illustrator and original photo as the template Photoshop Projects 2012 Utilized software features and different creative techniques to manipulate multiple photos to create four self-portraits tara cook | LinkedIn.
Bachelor of Science : Marketing, 08/2008Wright State University － Dayton, OHMarketing
Desktop Publishing Certificate, Visual Communications : 08/2012Sinclair Community College － Dayton, OH
Adobe Creative Suite 5, photo, Photoshop, ad, advertisements, Advertising, benefits, brand management, Brand Development/Marketing, brochure, concept, Consultant, Content Development, content, Customer Service, database, Desktop Publishing, direction, training employees, features, functional, graphics, illustration, Illustrator, InDesign, marketing plan, Market Research and Analysis, marketing, market, marketing collateral, Merchandising, Excel, Microsoft Office, PowerPoint, Publisher, Natural, newsletter, page, policies, problem solving, research, sales, Social Media Platforms, Strategic Planning, supervision, Team-Player, website, written, Written Communication