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manager b2c sales strategy execution resume example with 11 years of experience

Jessica
Claire
resumesample@example.com
(555) 432-1000,
, , 100 Montgomery St. 10th Floor
:
Summary

Pragmatic Operations and Sales professional delivering a background in promoting the development and implementation of strategic plans for service excellence. Motivated leader known for guiding talented teams that build lucrative customer relationships through process improvements. Adept at working effectively unsupervised and quickly mastering new skills. Highly-motivated with desire to take on new challenges.

Skills
  • Sales Leadership and Training
  • Team Recruiting and Onboarding
  • Sales Quota Management
  • Relationship Building
  • Change Management
  • Consultative Selling Techniques
  • Analyzing Business Processes
  • Process Efficiency Management
  • Operations Management
Education and Training
Endicott College Beverly, MA Expected in 05/2010 Masters of Business Administration : - GPA :

3.62 GPA

Endicott College Beverly, MA Expected in 05/2009 Bachelor of Science : Sports Management - GPA :

3.61 GPA

Certifications

Lean Six Sigma Green Belt (ICGB)

Six Sigma Lean Professional (SSLP)

Project Management Essentials (PMEC)

Experience
Albertsons Company Inc. - Manager, B2C Sales Strategy & Execution
Sonora, CA, 06/2019 - Current
  • Created comprehensive project plans and led coordination between product, engineering, data science, analytics, and field operations teams to drive forward over $50M of gross annual revenue from four specialized category sales teams
  • Regularly communicated with cross-functional teams and executive leadership, providing status updates and progress reports on strategic key performance indicators (KPIs) and assessing risk mitigation
  • Partnered with the business analytics and insights team to develop revenue, profitability, and staffing targets for sales teams, aligning them with broader business goals
  • Designed end-to-end processes and tool sets to assist sales teams with product knowledge and advanced sales skills
  • Collaborated with the training and development team to create best-in-class deliverables and coordinated live product-focused sessions with external supplier partners
  • Executed go-to-market strategies for new agent-facing tools
  • Pioneered the Quality Assurance (QA) program for B2C Sales, establishing relationships with offshore vendors and facilitating the onboarding and training of over 30 employees
  • This initiative led to a 500% year-over-year increase in call audit completions
  • Developed rubrics and auditing processes, established KPIs, managed staffing decisions, approved invoices, and regularly reported on results
  • Identified expansion opportunities in specialized categories through strategic analysis of contact volume, profitability, and value-add of product expertise
  • Defined requirements in sales agent profiles, facilitated identification of candidates, conducted interviews, and made hiring decisions, resulting in a 100% year-over-year increase in team size
  • Collaborated with cross-functional teams, including product, engineering, and data science, to drive the development of new features and tools that enhanced the sales team's effectiveness and improved overall performance
  • Conducted regular analysis of sales data, market trends, and customer feedback to identify areas for improvement and recommend actionable strategies to optimize sales performance and customer experience
  • Represented the sales team in cross-functional meetings and collaborated with stakeholders to align strategies and ensure successful execution of sales initiatives
  • Mentored and provided guidance to sales team members, fostering their professional development and supporting their growth within the organization
  • Actively contributed to the development and refinement of sales strategies, revenue targets, and overall business objectives.
Calabrio - E-Commerce Operations Manager
Lone Tree, CO, 08/2017 - 04/2019
  • Played a core role in developing, implementing, training, and streamlining the Merchant
  • Lifecycle Management project, which aimed to scale the e-commerce delivery project by 5-10x in national merchant count
  • Refined key metric criteria and decision trees for action, ensuring adherence to Key
  • Performance Indicators (KPIs) and improving both merchant and customer experiences through process improvements
  • Led a national initiative in close partnership with merchant leadership, resulting in a 30% increase in operational efficiency
  • Authored comprehensive documentation for all work streams, ensuring seamless project implementation across various shopping networks
  • Collaborated with national leadership teams and local stakeholders to establish a staffing model that reduced delay in hiring labor by creating on-demand shifts
  • This model reduced management oversight of scheduling by 75% and decreased onboarding and training costs by 32%
  • Developed multiple standard operating procedures (SOPs) to streamline day-to-day management of various facets of e-commerce operations, including capacity setting, operator and staffing agency communications, labor moves and scheduling, change management, and cross-functional team communications
  • Created, maintained, and utilized dashboards, tables, SQL queries, and spreadsheets to compile and analyze large sets of data
  • Identified trends in item defects and other customer-impacting metrics across hundreds of merchant partners, leveraging analyses to drive process changes and improvements across internal teams and merchant leadership
  • Led a local team in introducing and piloting several national initiatives to improve top priority metrics such as Fill Rate and Quality
  • Projects included Category Scanning Audits, Actionable
  • Quality Feedback, Packaging Audits, and Pick By Location Scanning
  • Ensured compliance of all business activities by the local team to meet industry standards, resulting in a perfect compliance score, the only one among 14 national teams
  • Collaborated with cross-functional teams, including marketing, product development, and customer support, to align efforts and optimize e-commerce operations
  • Actively participated in the development of strategic business plans to increase sales, retention, efficiency, and profitability
  • Stayed up-to-date with industry trends, competition, and emerging technologies, integrating new insights and best practices into daily operations.
Stonebridge Companies - Business Consultant - Payroll
City, STATE, 07/2016 - 08/2017
  • Met with prospects and clients to educate them on Paychex service offerings and products, effectively communicating the value and benefits to generate better product retention and increase revenue
  • Uncovered and referred opportunities to internal partners in the Human
  • Resources, Retirement, and Health & Benefits divisions, fostering cross-selling and upselling opportunities to meet client needs
  • Generated new business through various strategies, including telemarketing, cold calling, referral sources, networking, and social media advertising, consistently meeting or exceeding aggressive personal, team, and company sales goals
  • Established and maintained relationships with accounting firms, banks, financial advisors, and business owners across all industries, leveraging these connections to expand the client base and drive business growth
  • Completed and submitted accurate and timely new business paperwork, expense reports, and weekly activity reports, ensuring effective tracking and reporting of sales performance and contributing to the achievement of personal and company sales goals
  • Ranked as the #1 rookie in the zone of 70 sales representatives for revenue generation in the second month in the sales territory, achieving an impressive 230% of the sales target
  • Participated in strategic business planning activities to increase sales, retention, efficiency, and profitability, actively contributing to the overall success of the company.
Google Express - Fulfillment Operations Lead
City, STATE, 04/2014 - 04/2016
  • Managed day-to-day operations and supervised a team of up to 60 employees for a market of 15 merchant locations, ensuring efficient and timely order fulfillment
  • Oversaw the onboarding and training of 40+ store operators and 60+ merchant employees as part of the Merchant Owned Operations E-commerce program
  • Established and maintained strong relationships with eight merchant partners, including Costco, Kohl's, Walgreens, Staples, among others, ensuring smooth operations and effective collaboration
  • Implemented and trained merchant partner management teams on various initiatives to enhance the customer experience, improve process efficiencies, and increase brand awareness
  • Collaborated cross-functionally with various markets and departments, locally and nationally, to execute new strategy rollouts, identify risks, and develop contingency plans
  • Created and maintained the Brand Ambassador program, including training a team of ambassadors, researching and organizing local events and locations for team operations, and distributing materials to increase brand awareness and drive volume and customer retention
  • Developed and enforced standard operating procedures (SOP) to improve overall efficiency and introduce scalable best practices on a national level
  • Cultivated an environment of continuous improvement amongst all team members, fostering a culture of operational excellence and leadership development
  • Utilized data analysis tools, such as dashboards, tables, SQL queries, and spreadsheets, to compile and analyze large sets of data, identify trends, and drive process changes and improvements
  • Collaborated with internal teams and merchant leadership to address item defects and other customer impacting metrics, leveraging analyses to drive process improvements aligned with business goals and priorities
  • Ensured compliance of all business activities by the local team, resulting in a perfect compliance score during audits
  • Contributed to the development and execution of strategic initiatives to enhance operational efficiency, improve customer satisfaction, and achieve business objectives.
Gogi - Director of Sales
City, STATE, 12/2012 - 02/2014
  • Led and managed a high-performing sales team, including Managers, Senior Sales Representatives, and Sales Representatives, to drive revenue growth and achieve sales targets
  • Implemented effective sales strategies and initiatives that resulted in a significant increase in sales performance and exceeded company goals
  • Developed and executed comprehensive sales training programs to enhance the skills and capabilities of the sales team, resulting in improved performance and increased customer satisfaction
  • Established and maintained strong relationships with key clients and business partners, including accounting firms, banks, financial advisers, and business owners, to drive new business opportunities and foster long-term partnerships
  • Provided strategic guidance and leadership to the sales team, setting goals and KPIs, conducting regular performance reviews, and implementing corrective actions as needed
  • Utilized sales data and metrics to analyze market trends, identify growth opportunities, and develop sales forecasts and projections
  • Collaborated with cross-functional teams, including marketing, product development, and customer support, to ensure alignment and optimize sales efforts
  • Developed and implemented effective sales strategies, promotional campaigns, and pricing models to maximize revenue generation and market penetration
  • Managed the sales budget, initiated sales contests, and tracked sales metrics to drive performance and exceed targets
  • Contributed to strategic business planning activities, providing insights and recommendations to increase sales, retention, efficiency, and profitability
  • Conducted interviews, hired, and trained sales staff, providing guidance and support to foster a high-performance culture
  • Maintained expert knowledge in the industry, competition, and product offerings, enabling effective communication and engagement with clients and prospects.
Gogi - Sales Manager
City, State, 11/2011 - 12/2012
  • Led and managed a team of up to 20 sales representatives, consistently exceeding sales targets and achieving exceptional revenue growth
  • Developed and executed effective sales strategies, resulting in a significant increase in sales performance and market share
  • Coached and mentored sales team members, fostering a high-performance culture and supporting their professional development
  • Implemented strategic initiatives and sales programs to drive customer acquisition, retention, and loyalty
  • Monitored and analyzed sales metrics, including individual and team performance, to identify areas for improvement and implement corrective actions
  • Conducted regular performance reviews with sales representatives, providing feedback and guidance to enhance their sales techniques and customer interactions
  • Collaborated with cross-functional teams, including marketing and product development, to align sales efforts with overall business objectives
  • Built and maintained strong relationships with key clients, nurturing long-term partnerships and maximizing customer satisfaction
  • Developed and implemented effective sales training programs to onboard new sales representatives and enhance the skills and knowledge of the existing team
  • Utilized CRM systems and sales tools to track leads, manage customer relationships, and optimize the sales process
  • Actively participated in sales meetings, providing insights and recommendations to improve sales strategies and tactics
  • Developed and maintained expert knowledge of the industry, market trends, and competitor activities to stay ahead in the marketplace
  • Conducted market research and analysis to identify new business opportunities and develop targeted sales approaches
  • Collaborated with the Director of Sales to develop and implement sales targets and quotas for the team
  • Acted as a point of escalation for sales-related issues, ensuring timely resolution and customer satisfaction.

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Resume Overview

School Attended

  • Endicott College
  • Endicott College

Job Titles Held:

  • Manager, B2C Sales Strategy & Execution
  • E-Commerce Operations Manager
  • Business Consultant - Payroll
  • Fulfillment Operations Lead
  • Director of Sales
  • Sales Manager

Degrees

  • Masters of Business Administration
  • Bachelor of Science

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