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Jessica Claire
Montgomery Street, San Francisco, CA 94105
Home: (555) 432-1000 - Cell: - resumesample@example.com - -
Summary

Enthusiastic, highly-motivated marketing professional looking to build and execute on a comprehensive marketing strategy. Key strengths include excellent written and verbal communication skills, attention to detail, budget management, and creative problem-solving.

Experience
04/2013 to Current
Global Event Marketing Manager Ceridian Corporation Saint Petersburg, FL,
  • Collaborate with marketing team to execute Connections, the industry's leading digital marketing conference (3 days - 8,000+ attendees)
  • Manage all logistics related to sponsorships for Connections (2M+ revenue)
  • Program manage internal Global Sales + Services Kickoff including vendor management, budget, creative and on-the-ground execution (4 days, $2.2M budget, 1,600 attendees)
  • Collaborate with field marketing and demand generation teams to drive event registrations
  • Manage multiple projects simultaneously in an extremely fast-paced environment
  • Manage external relationships (agencies, vendors) and work with cross-functional internal teams, including marketing management, creative, digital, field marketing, sales, services, etc.
  • Consult & recommend creative event experiences based on strategic goals and budget
  • Execute and attend the annual Customer Advisory Board meeting (20 attendees, high-touch)
  • Manage & oversee summer intern's projects through to completion
  • Create & distribute pre- and post-show wrap sheets, with recommendations for participation at future events (based upon lead/opptys generated, customer engagement, brand/messaging, etc.)
08/2012 to 04/2013
Sr. Event Marketing Specialist Ankura California, MD,
  • Collaborated with marketing team to execute Connections, the leading digital marketing conference (6,000+ attendees)
  • Managed all logistics related to sponsorships for Connections (1.5M+ revenue) and administered the registration system build-out
  • Provided logistics support at Connections EMEA (London - 500+ attendees), Connections APAC (Sydney, Australia - 1000+ attendees), and Connections LATAM (Sao Paulo, Brazil - 500+ attendees)
  • Managed the day-to-day projects for entry-level rotational associate
2011 to 08/2012
Event Marketing Specialist Ameris Bancorp Saint Augustine, FL,
  • Collaborated with marketing team to execute Connections, the world's largest interactive marketing conference (4,000+ attendees)
  • Managed all logistics related to sponsorships for Connections (1M+ revenue) Led marketing efforts to determine messaging, collateral, promotions, and events surrounding trade shows (focus on partner shows)
  • Supported annual internal events like the Global Sales and Services Summit, Solutions Summit, and quarterly company-wide meetings
  • Built and utilized relationships to produce one-of-a-kind events throughout Indianapolis
  • Created and managed budgets for promotional items, meetings, and events
07/2009 to 2011
Marketing Communications Associate ExactTarget City, STATE,
  • Created and managed the production of promotional materials for annual user conference, Connections
  • Developed marketing materials, including whitepapers, case studies, data sheets, PowerPoint presentations, and other deliverables that accurately positioned ExactTarget products and services in the marketplace
  • Generated promotional content and copy for a variety of multi-channel marketing programs, including email, direct mail, print, social, and ads.
03/2008 to 07/2009
Account Coordinator/ Program Lead ExactTarget City, STATE,
  • Managed day-to-day needs of account base to ensure interactive marketing objectives were met
  • Provided benchmarking metrics, quarterly account presentations, and best practices to named accounts
  • Managed projects to ensure timelines were met for account base and key accounts
  • Developed quarterly account presentations, tracked follow-up items, and ensured case resolution for key accounts Maintained ongoing knowledge of the product.
11/2006 to 03/2008
Communications Coordinator Butler University City, STATE,
  • Wrote and edited copy for print publications Managed communication sequence/inventory of publications and coordinated their output
  • Managed a $400,000 communication materials budget
  • Managed a production schedule to meet simultaneous project deadlines
  • Built queries to generate reports as necessary for senior management
  • Represented Admission at various on-campus events for incoming and prospective students.
05/2006 to 11/2006
Assistant Coordinator of International Admission Butler University City, STATE,
  • Represented Butler University on an international recruiting trip to Asia
  • Edited outgoing communication materials as a member of the proofreading team
  • Revised international communication materials and assisted in the coordination of their output
Education
Expected in
Bachelor of Arts: Journalism - Public Relations & Advertising
Butler University - Indianapolis, Indiana
GPA:
Skills
  • Marketing & Sales Software: ExactTarget, Salesforce.com
  • Event Registration Software: Certain Software, SignUp4, Active Networks, Cvent
  • Desktop Publishing Software: Adobe InDesign (limited)

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Resume Overview

School Attended

  • Butler University

Job Titles Held:

  • Global Event Marketing Manager
  • Sr. Event Marketing Specialist
  • Event Marketing Specialist
  • Marketing Communications Associate
  • Account Coordinator/ Program Lead
  • Communications Coordinator
  • Assistant Coordinator of International Admission

Degrees

  • Bachelor of Arts

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