general manager resume example with 4+ years of experience

Jessica Claire
, , 609 Johnson Ave., 49204, Tulsa, OK 100 Montgomery St. 10th Floor
Home: (555) 432-1000 - Cell: - - - -
Professional summary

Forward-thinking manager with extensive knowledge of operations, event producing and artist relations. Known for success in Cannabis and Hospitality Industries and leading employees to complete tasks. Dedicated to efficient conflict resolution and excellent services.

  • Team Leadership and Management: In both retail and event spaces
  • Sourcing Talent, Conducting Interviews, and Hiring
  • DEI Initiative Ideation and Execution
  • Employee Training and Development: SOP creation and Personal Development Plans
  • Managing Financial Budgets: Store P&L, Event sales and payout
  • Internal and External Stakeholder Communication
  • Social Media Management
  • Artist Relations
  • Auditing Financial, Inventory, Communications, and Compliance
  • Live and Virtual Events Management
  • Vendor Relationship Management
  • Contract Evaluation and Negotiation
Work History
06/2020 to 05/2022
General Manager Newcrestimage New Orleans, LA,
  • Employee Management and Leadership: Hired and onboarded all 50 Union employees for the opening of a new location. Developed personal development plans resulting in 7 promotions into retail management and corporate departments in the first 12 months. Responsible for all corrective disciplinary actions, coaching conversations, terminations, and layoffs.
  • Finances: Manage $1.5 million monthly P&L by reducing payroll costs, conducting monthly inventory audits, and partnered with the Cannabis purchaser for deliveries ranging in $25-$100k per invoice. Ended 2020 with $20 million dollars in net revenue and $9.7 million in annual profit.
  • Operations: Owned administration and operations responsibilities for Ascend River North, including but not limited to: employee work and meeting scheduling, all store communication (email, meetings, customer signage), oversaw all execution and scheduling for in-store construction, and in-store brand activations and product launches.
  • Regulatory Requirements: Served as the primary Agent-in-Charge with the Illinois State Police and Illinois Department of Financial and Professional Regulations. Followed daily cannabis compliance laws and conducted monthly and quarterly audits. All audits from 2020 - May 2022 passed Illinois State requirements resulting in no detrimental fines to the company and allowed us to continue operations.
  • Developed value-added solutions and approaches by leveraging trends in customer marketplaces and industries. Increased promotional cadences during slower hours, increasing ATV by $5 in the first quarter of 2022.
  • Internal and External Stakeholder Communication: Provided and presented weekly CEO reports to C-Suite executives, included by not limited to: weekly net sales, payroll percentage, profit margins, competition, top selling products, and customer reviews and insight.

03/2018 to 07/2020
Programming and Event Marketing Director DDMB Inc. - Emporium Arcade Bar & MOCA-Modern Cann City, STATE,

Programming and Event Marketing Director

  • Event Producer: Oversaw and curated events for all Emporium Arcade Bar Chicago Locations: Wicker Park - 400 person ticketed events, Logan Square, & Fulton Market. Including live musical acts, DJS, Markets, Non-Profit Fundraisers, etc. Increased annual revenue of the Wicker Park location by $1 million in 2019. Set quarterly event budgets, and executed all contracts between vendors, artists, and brand sponsorships.
  • Event Management & Artist Relations: Hire and staff all events across all three locations, including but not limited to Security, Lighting and AV technicians, Box Office, Merchandising, and Hospitality. Executed all contract and rider agreements, including out-of-town travel and green room setup.
  • Brand Partnerships: Developed relationships with Redbull, Diageo, Goose Island and more. Generated $50k in yearly sponsorship money resulting in drawing bigger events like Jeff the Brotherhood, Charli XCX, Dorian Electra, and four day sold out NBA All Star Weekend in 2020.
  • Developed marketing strategies to promote events through social media, email marketing, and traditional advertising channels such as radio and local news TVs.
  • Owned all event setup through Emporium's wordpress website, creating daily announcements, event postings and ticket setup through Eventbrite.

Social Media Manager: Managed all five Emporium Arcade Bar social platforms for Chicago and Bay Area.

  • Digital Marketing: Social Media, Google Analytics, Content Creation.
  • Proficient in Adobe Creative Cloud's Photoshop, Lightroom, and After Effects. Utilized for Poster, Instagram Stories, and Advertisement designs.
  • Social Media Management: Scheduled and executed all marketing promotions and daily content on Facebook, Twitter and Instagram. Grew our followers by 10,000 in under a year utilizing customer engagement, analytics, and staying on top of relevant trends.


  • Assisted in MOCA Events: Liaison between MOCA management and vendors. Event setup and execution. Including both Yes We Cann events in partnership with Chicago Reader, Grassroots, Aeriz, and more.
08/2017 to 03/2018
Assistant Event Manager Chop Shop & 1st Ward Events City, STATE,
  • Event Execution: Assisted in all event set ups including but not limited to: private events, weddings, live concerts, non-profit and for profit events.
  • Event Management: Responsible for all event staff communications. Created run-of-show one sheets for all staff delegating all roles as needed. Also coordinated with vendors, sound engineers, lighting technicians, event rentals, food and beverage for successful event executions.
  • Social Media & Event Marketing: Content creator for all social media, Facebook, Twitter, and Instagram. Used Facebook Ads Library to promote ticketed events. Built weekly newsletters, and collaborated with do312.
Expected in 05/2016 to to
Bachelor of Arts: Marketing Communications
Columbia College Chicago - Chicago, IL

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Resume Overview

School Attended

  • Columbia College Chicago

Job Titles Held:

  • General Manager
  • Programming and Event Marketing Director
  • Assistant Event Manager


  • Bachelor of Arts

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