founder of marketing consulting company resume example with 15+ years of experience

Jessica Claire
  • Montgomery Street, San Francisco, CA 94105 609 Johnson Ave., 49204, Tulsa, OK
  • Home: (555) 432-1000
  • Cell:

Superpower: inspiring all to take action!

Results-driven marketing leader born to build strategic, successful campaigns to drive profits, increase market share and cement industry dominance for demanding customers. Focused, performance-minded manager with proven skills in project management, team building, stakeholder relations and campaign optimization. Ready to offer 15+ years of experience in health, fitness and wellnes to new role dedicated to achieving exceptional results.

  • Demand Generation Marketing
  • Partnership Marketing
  • Innovation
  • Revenue development
  • Brand-building strategies
  • Marketing campaign management
  • Tactical planning
  • Event planning and execution
  • Relationship development
  • Process improvement
  • Sales promotions
  • Global marketing
  • Product launches
  • Cross-functional team leadership
Founder of Marketing Consulting Company, 12/2015 to Current
VanDeMark Partners, IncCity, STATE,
  • With 15+ years developing successful Brand and Marketing strategies for B2C and B2B brands.
  • Crafted marketing plans based upon extensive research and prospects targeting.
  • Handled client inquiries with exceptional professionalism and enthusiasm.
  • Assessed marketing campaigns using key metrics and performance indicators.
  • Supervised annual marketing budgets for clients
  • Strengthened product branding initiatives by developing communication campaigns, promotional materials, market intelligence information and databases for to maximize outreach.
  • Reduced process lags by managing employees and administering training on best practices to ensure optimal productivity.
  • Collaborated with sales, service, finance and logistics departments to influence critical business growth outcomes.
  • Directed and launched product additions for new market expansion, driving incremental sales volume.
  • Recommended product changes to enhance customer interest and maximize sales.
  • Leveraged industry trends and competitive analysis to improve marketing campaign performance.
  • Strategized approaches to meet objectives and capitalize on emerging opportunities.
  • Directed strategic support for senior leadership, providing detailed analysis for new business opportunities, while consolidating current business and building relations with customers.
  • Measured and reported on marketing campaign performance, gained insights and compared results against goals to identify strengths and weaknesses.
  • Communicated with industry partners to build valuable relationships and achieve operational targets.
EVP of Marketing, 12/2012 to 12/2015
Rennova Health, Inc, Medytox Solutions, Inc, Rebranded Medytox Solutions, Inc. To Rennova Health, IncCity, STATE,
  • Introduced and established the marketing division for Rennova Health
  • Developed marketing strategy for Corporate and Subsidiaries.
  • Developed Event and Sponsorship Strategy for Sales Team.
  • Collaborated with company partners to develop and actualize strategic plans to advance company's mission and objectives and promote revenue, profitability and growth.
  • Implemented organization's overall mission and vision and assessed employees' job satisfaction in workplace.
  • Crafted and monitored internal control systems.
  • Cultivated and maintained industry relationships and customer partnerships to capitalize on opportunities and maximize business success.
  • Monitored business trend forecasts, adjusting budgets and operational plans to maximize growth and opportunities.
  • Supported talented sales team and base of independent contractors through competent leadership and insight.
  • Transformed departmental operations through aggressive process overhaul and attention to quality.
  • Promoted company public profile by delivering speeches, writing articles and presenting at industry conferences as public face of organization.
  • Implemented company's distribution and import initiatives, administering contracts and engaging partners to significantly maximize profit margins.
  • Attended various meetings, trade shows, and conferences and represented Rennova Health at these events.
  • Formulated strategic financial plans for marketing projects to guarantee increase in revenue and decrease in costs.
  • Recruited and hired talented professionals with drive and dynamic skills to build success within organization.
  • Devised marketing packages, including web design, remarketing campaigns, key phrase packages and new media advertising campaigns to increase search engine optimization (SEO) for clients.
  • Partnered with executive team to define company goals.
Director of Experiential Marketing, Director, 12/2008 to 12/2012
ChobaniCity, STATE,
  • Initiated a new division of marketing for Chobani and contributed to the extension of the market globally into UK and Australia.
  • Built a team of 20 and managed a $9 million budget to orchestrate: Field Marketing, Trade Shows, Olympic Sponsorship, and Corporate apparel.
  • Developed and managed 2012 Summer Olympic and 2014 Winter Olympic activation in the US and London within a $1.6 million budget.
  • Created, engaged and activated the Brand experience for the consumer, using Corporate Story Telling, Social Media.
  • Selected and trained internal employee team to ensure consistent messaging.
  • Partnered with external agencies and sponsors and built camaraderie and loyalty to the brand and the Chobani story.
  • Developed success matrix, determined ROI and KPI for Field Marketing to measure impact and effectiveness of field marketing efforts, of Wellness Initiatives.
  • Initiated and conceptualized Chobani Fit ‘Wellness Initiative” name and logo.
  • Positioned Chobani as the ideal “Real Food Recovery Fuel” with health and fitness professionals.
  • Initiated and developed relationship collaborations with the top health and fitness organizations and professionals globally – IDEA, IHRSA and NSAM.
  • Selected as Wellness Coach for Chobani C level executives.
Consultant/Owner/Trainer, 12/2005 to 12/2008
Fit For Life, Inc, FFTCity, STATE,
  • Created a Personal and Group Training Company.
  • Developed, marketed and expanded FFL from one facility with four trainers to 7 facilities with 25 trainers.
  • Tripled sales within the first three months of opening (from $20,000 a month to $60,000).
  • Partnered with a large fitness facility offering Personal Training Services at their various locations, and as a result, increased membership revenues $150,000 in less than 2 years.
  • Developed, marketed and sold corporate wellness programs for various companies including retirement homes, title companies and apartment complexes.
  • Corporate Wellness Coaching and Motivational Coaching/Speaking.
Education and Training
Bachelor of Science: Health Promotion and Kinesiology, Expected in to University of North Carolina - Charlotte, NC
National Health and Fitness Certifications: NASM and ACSM CTI: Coaches Training Institute (San Rafael, CA): , Expected in to - ,
Websites, Portfolios, Profiles

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Resume Overview

School Attended

  • University of North Carolina

Job Titles Held:

  • Founder of Marketing Consulting Company
  • EVP of Marketing
  • Director of Experiential Marketing, Director
  • Consultant/Owner/Trainer


  • Bachelor of Science
  • National Health and Fitness Certifications: NASM and ACSM CTI: Coaches Training Institute (San Rafael, CA)

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