E-Commerce Coordinator Resume Example
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E-COMMERCE COORDINATOR
Education
2012
Bachelor of Science: International Trade and Marketing for Fashion Industry
Fashion Institute of Technology, State Universit -
Fashion Institute of Technology, State Universit -
Professional Summary
Experienced marketing management professional who consistently delivers high-quality and results-focused marketing content. In-depth knowledge of social media marketing with expertise in identifying emerging market trends.
Skills
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Work History
09/2012 to Current
E-Commerce CoordinatorCompany Name – City, State
- Manage and update social media platforms and improve the usability, design, content and conversion of chic24hours and RoshJewelry websites.
- Coordinate E-Commerce initiatives including website, email campaign & banner creative, product presentation & photography and marketing & product promotions.
- Devise strategies to raise brand awareness and drive traffic online.
- Developed pricing strategies while balancing firm objectives with customer satisfaction maximization.
- Analyzed business developments and monitored market trends.
- Coordinated art and graphics creation for effective merchandising.
- Developed and implemented campaigns for email, online advertising, search engines and direct mail.
04/2012 to 08/2012
Online Marketing Analyst InternCompany Name – City, State
- Setup, planned and coordinated Email strategy, deployment schedules and testing.
- Created weekly and monthly Ad Hoc reporting, email campaign reports with an executive summary and analysis across marketing programs.
- Measured, reported and analyzed performance of online marketing initiatives.
- Provided recommendations for campaign improvement execution and ongoing program optimization.
- Provided project management support, including liaising with internal teams, securing executive approvals and tracking timelines, Paid Search, Affiliate and SEO marketing.
- Implemented user acceptance testing with a focus on documenting defects and executing test cases.
- Managed testing cycles, including test plan creation, development of scripts and co-ordination of user acceptance testing.
- Targeted both offline and online consumers by designing a multi-pronged and comprehensive marketing strategy.
- Directed a successful search engine marketing campaign that utilized solid linking, technical and keyword research tactics.
- Devised email strategies, including segmenting strategies, welcome email auto responders and training drip campaigns.
08/2011 to 12/2011
Logistics/Import Export InternCompany Name – City, State
- Assisted with logistics, supply chain, and inventory management using software including Data Warehouse, Retail Pro, SAP and internal logistics systems.
- Organized and updated import log, tracking numbers, created freight forms, VPF etc for shipments, reviewed and checked accuracy freight forwarder invoices.
- Replenish store clientele supplies, allocated and managed showroom samples, shipments, orders and returns.
- Analyzed the performance of dept.
- and recommended possible techniques for improvement.
- Gathered, logged and monitored all shipping data.
- Assigned shipments to carriers in the centralized database.
- Prepared documents for shipment claims submissions.
04/2010 to 10/2011
E-Commerce Marketing CoordinatorCompany Name – City, State
- Implemented and managed Social Media sites.
- Updated and maintained store's website, eBay, blogs and customers data bases.
- Managed inventories and creatively describing in writing the merchandise in store website.
- Photo-shoot merchandise and re-touched images using Photoshop.
- Managed customer orders, inquiries and returns, and provided exceptional customer service support through phone and email.
- Assisted with marketing research and developed digital marketing campaigns using email marketing programs.
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Resume Overview
School Attended
- Fashion Institute of Technology, State Universit
Job Titles Held:
- E-Commerce Coordinator
- Online Marketing Analyst Intern
- Logistics/Import Export Intern
- E-Commerce Marketing Coordinator
Degrees
- Bachelor of Science : International Trade and Marketing for Fashion Industry
