A versatile sales and operations Executive with over 20 years progressive experience in: foodservice, franchising, beverage and consumer products at both the local and national account level. Recognized as a strategic thinker with exceptional business acumen consistently exceeding sales and profit targets, while building a loyal customer base. Committed to the values and spirit of the world's greatest brands.
Passionate about exceeding sales
Strategic planning/analytical problem solver
Director Operations/Franchise Development, 07/2014
to Current CREAM Inc. – San Francisco,
CA Part of the Executive Management team of this Specialty Ice Cream Sandwich start-up concept.
Head franchise sales and development of CREAM concept with new and existing franchisees, expanding franchise development to new territories both domestically and internationally. Oversee annual Franchise Disclosure Document preparation through signing of contract with Franchisees.
Identify, analyze real estate sites for franchise network and company owned selection.
Established supply chain strategy moving company from 5 store local distribution process to accommodate company growth to 26 stores network, contracted with national distributor - first through Sysco and currently with South West Traders developing strong distributor relationships.
Secured contract with national vendor partners for private label packaging and food, lowering cost of goods by more than 30%, while elevating standards of the Brand.
Project Manager cross-functional company initiatives to drive sales, reduce costs, and increase loyalty.
Regional Manager, 12/2012
to 05/2014 The Melt – San Francisco,
Managed store operations for Silicon Valley funded start-up in N. California Region. Identified and resolved problems within organization, streamlining processes for consistency of operations, including: inventory management programs, lowered cost of goods 10.5%, labor and scheduling tools, lowered labor 13%, lowered OPEX by 4%, improved restaurant contributions by 7%.
Built a culture of developing employees through coaching, feedback, mentoring, creating individual development plans. Drove implementation of new programs.
Collaborated with Facilities Manager and Construction Manager for store support and new store openings.
Trained shoulder to shoulder on restaurant back line, classroom setting and company wide role out of new menus and procedures.
District Manager, 12/2006
to 12/2012 Starbucks Coffee Company – San Francisco,
Managed $18 million district driving implementation of operational excellence for a portfolio of 13 retail
store locations and 220 employees.
Recognized as top business performer for Area fiscal 2009 and 2010 and as exceptional leader 2012 for: sourcing, training and developing of future leaders. Instrumental in the development of ASMs, RMTs to SM, and exported talent to other districts. Supported 2 Managers to MOQ and 2 Managers to SM of the year.
Developed SM team with a shared sense of purpose and a culture of individual accountability utilizing balanced
scorecards, and QBRs to build acumen, and a superior customer experience.
Consistently exceeded established targets and expectations driving improvement across key metrics. Led new key corporate initiatives, #1 in N. California for VIA Ready Brew in dollars/percent to target for 2010, and #3 in the country for Clover Brewed Coffee.
Opened first Drive-thru in San Francisco market, developed team to top 5 performer in country for food UPH and speed of service.
As business lead for the region created PNL curriculum for N. California, conducted monthly classroom training. Facilitated training on inventory management systems.
Certified as District Manager Coach and Trainer.
National Account Manager, 04/2004
to 02/2006 Waterford Wedgwood USA – Boston MA
Promoted to $25 million volume territory, Waterford's largest volume account, Federated Department stores.
Led team of 12 retail market managers, directed team of 36 Visual Managers, exceed retail sales goals, presentation standards, hired 58 selling specialists.
Developed relationships with key decision makers including SVP, Divisional Merchandise Managers and buyers.
Conducted training for Macy's West and East associates and seminars for Waterford Artisan events.
Exceeded annual business +6% over previous year and +3% to target.
Developed annual and quarterly business forecasts, budgets, analyzed and projected market share, shipments, retail analysis, stock/sales, seasonal plans, new product placement, developed strategic sell through initiatives.
Customer focus with track record of developing successful relationships with store employees and senior executives.
District Manager, 04/1999
to 04/2004 Waterford Wedgwood USA – Los Angeles CA and Boston MA
Managed $18 million volume territory portfolio of product in crystal, china, giftware, and holiday. Retail headquarters key accounts in California Macy's West and Robinson's May as well as 80 independent accounts, relocating to New England managing Macy's East, Filenes, Ross Simons and 75 independent accounts. Opened new retail locations, qualified leads, and drove incremental sales in existing accounts. Directed sales for 2 Area Sales Managers, 3 Visual Managers and 14 selling specialists.
Exceeded annual business forecasts +14% to target and +7% to previous year.
District Manager of the year 2002.
to 04/1999 Petco – San Diego,
Managed $70 million volume area for pet supplies for 500 store chain.
Developed new sources and products, negotiated annual rebate programs, volume incentives, pricing strategies, returns, advertising, and plan-o-grams.
Increased volume by 14% over company trend by 12%, improved gross margin by 2%.
Western Regional Film Buyer, 10/1992
to 12/1998 General Cinema Theater – Los Angeles,
Managed $31 million volume area, booked films, developed film buying strategies, negotiated with distributors, budgeted film cost and patronage for S. and N. California and Washington state.
Promoted from Mid Western Film Buyer to California and Washington state.
Built strong relationships with key studio executives: Buena Vista, Warner Bros, Sony, Universal and Paramount Studios.
Increased volume by 9.5% and 10.75% over budget, cash flow 19.2% over prior year. Negotiated terms, film cost/contracts and locations with film companies to acquire film licenses.
to 10/1992 Macy's/Bullock's – Los Angeles,
Managed $17 million volume area, purchasing, planning and operations of crystal department, vendor negotiations, sourcing, product development both domestic and international private label, floor space planning, selection of merchandise, advertising and distribution.
Trained and developed 2 Assistant Buyers to Buyer.
to 02/1991 Macy's South – Atlanta,
Promoted to Buyer, managed $7.5 million volume department.
Increased volume by $2.5 million in less than 3 years while moving department out of negative profit position, improving shortage and lowering markdowns.
Improved Macy's South brand through strong leveraging of prior relationships.
Bachelor of Arts: English,
University of California - Los Angeles