director of sales and marketing resume example with 19+ years of experience

Jessica Claire
, , 609 Johnson Ave., 49204, Tulsa, OK 100 Montgomery St. 10th Floor
Home: (555) 432-1000 - Cell: - - : - -
Highly motivated Sales Associate with extensive customer service and sales experience. Outgoing sales professional with track record of driving increased sales, improving buying experience and elevating company profile with target market.
  • Team Building and Motivation
  • Sales Leadership
  • Customer Service Management
  • Reporting and Performance Analysis
  • Relationship Building
  • Employee Training
  • Business Development
  • Marketing and Advertising
  • Trade Show and resourcing
  • Google AdWords
  • Networking Events
  • Brand Development
  • Computer Proficiency
  • Experience with Power Point, Excel, Word, etc.
  • Social Media Experience (Short Videos, Posts)
12/2019 to Current
Director of Sales and Marketing Senior Lifestyle Corporation Wichita, KS,
  • Developed and implemented strategic marketing campaigns, including site promotions and digital content.
  • Monitored competitive products and marketing activities to keep in line with consumer trends.
  • Developed and implemented digital marketing plans for social media platforms and video campaigns.
  • Supervised creation of marketing materials, both digital and physical.
  • Boosted sales by developing new product marketing strategies.
  • Expanded new businesses by developing powerful sales, advertising and marketing campaigns.
  • Prepared marketing campaign budgets with finance personnel.
  • Marketed products and services at tradeshows and promotional events.
  • Interviewed and hired talented individuals to add value to marketing team.
01/2015 to 10/2019
Sales Manager Tulip Cremation Ladson, SC,
  • Exceeded sales goals and improved profitability by aligning sales strategies and business plans with market trends.
  • Maintained professional network of potential clients and business opportunities.
  • Established new accounts and serviced existing accounts maintaining professional relationships.
  • Developed and implemented new sales strategies to update product lines.
  • Boosted revenue and facilitated sales activity while developing consistent employee measurements for exceeding goals.
  • Analyzed business and sales targets using critical problem-solving skills.
  • Prospected for new business using databases and other strategies to generate sales.
01/2008 to 12/2013
Manager of Business Development and Sales Ingram Content Group Atlanta, GA,
  • Managed materials to meet production goals and specific customer demands.
  • Monitored equipment, checked supplies and coordinated manpower to meet expected demand.
  • Established and updated production schedules to meet changing demands.
  • Issued work orders for repairs to plan maintenance of equipment, machinery and vehicles.
  • Reviewed production orders, schedules, delivery dates and inventory levels to determine product availability.
  • Monitored staff training and output to meet compliance, productivity and revenue goals.
  • Created SOPs and documented system, planning criteria and procedures.
  • Partnered with human resources on training compliance and performance progression methodologies.

  • Maintained professional network of potential clients and business opportunities.
  • Established new accounts and serviced existing accounts maintaining professional relationships.
  • Co-developed quota and compensation plan to motivate and reward sales staff.
  • Created and maintained sales environment to support business objectives.
  • Reduced process gaps by hiring, supervising and coaching employees on sales strategies and protocols, optimizing performance, growth and profitability.
  • Implemented CRM strategy to automate leads management.
01/2000 to 02/2006
Salesperson Fujian Huamin (CN) Import & Export Corp. City, STATE,
  • Retained clients and obtained referrals by promptly resolving customer complaints, providing value and promoting quality.
  • Implemented processes that drove change and improved performance.
  • Sourced new sales opportunities through inbound lead follow-up.
  • Discovered needs of prospective clients through strategically layered questions and utilized information to customize sales presentations.
  • Followed up face-to-face guest interaction with email, phone, or mail correspondence.
  • Contacted current and potential clients to promote products and services.
  • Procured new business to generate sales and boost pipeline.
  • Sought out growth opportunities to forecast projected business and recognize customer demand.
  • Engaged positively with each customer, providing professional and polite support for sales and service needs.
  • Pursued and generated customer leads as well as engaged in follow up activities to gain new client accounts.
  • Answered customer questions, shared product knowledge and researched pricing and availability.
  • Interacted with customers to understand particular needs and identify products and services best suited to helping in achieving goals.
  • Helped customers find specific products, answered questions and offered product advice.
  • Stayed up to date on company products and services to support sales objectives.
Education and Training
Expected in 01/1999 to to
: Foreign Trade English
Fujian Forestry Vocational Technical College - Nanping Fujian ,China,
Chinese (Mandarin):
Native/ Bilingual

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Resume Overview

School Attended

  • Fujian Forestry Vocational Technical College

Job Titles Held:

  • Director of Sales and Marketing
  • Sales Manager
  • Manager of Business Development and Sales
  • Salesperson


  • Some College (No Degree)

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