Director of Operations: Consultant Resume Example

• Collaborate with CEO of $27 million company for over 2,000 rental properties in 5 states (Hawaii, Tennessee, Florida, New Mexico, South Carolina)
• Operate under national emergency of Hurricane Matthew and Gatlinburg wildfires natural disaster crisis social media communications in 18 different geographical markets impacting overall business day to day operations.
• Social media management tools including Google analytics | Dropbox | Google docs for LinkedIn, Instagram, Twitter and Facebook
• Monitor campaigns evolving into sales | CRM TRACK Phone systems
• Collaborate optimizing user engagement and experience of website to provide compelling user experience to improve brand loyalty, customer retention and visit-to-order ratios
• Mentored and guided executive team during business development decision-making to optimize profitability, marketing strategy and communications planning
• Identified appropriate marketing channels and target customers for campaigns
• Studied demographic data to determine optimal targets, competitor offerings and tactics for persuasion
• Forecasted marketing trends based on previous data to adjust campaigns and maximize sales
• Wrote engaging and successful marketing, advertising and website copy
• Coordinated with social media, public relations and other teams to execute product introductions
• Developed campaigns and specific marketing strategies for clients
• Determined optimal variation of, and resource allocation to media outlets by analyzing consumer data to meet company's advertising goals
• Optimized advertising efforts by developing content for media relations, corporate communications and social media posts.

• Manage 200+ client portfolio of outside sales B2B overall accountability for generating new business revenue
• Executive Leadership Conference Trips with JAX Chamber of Commerce yearly to (Ex: Houston, New Orleans, Kansas City) to meet with Executives, Government Officials. How best to: Grow Cities, Improve Education, Handle Natural Disaster Emergencies, Improve Quality of Life
• Trustee for Jacksonville Chamber of Commerce
• Develop and oversee execution of brand media plans across number of media channels. (direct mail, print, social media)
• Overhauled Daily Billboards brand entirely and web site to optimize user experience
• Executed with programmers to overhaul employee billboard reservation system to update to efficient technology
• Create and secure marketing strategies which articulate and demonstrate company mission, vision and values
• Developed beneficial sponsorship relationships with media outlets to include trades with business journal papers, magazines, weekly publications, trade shows
• Sold 100's of corporate accounts and converted many customers from competitor's services
• Revamped pricing strategy increased revenue, implement effective promotional strategies, 100% eliminated overdue accounts and boosted positive corporate image
• Resolve customer complaints by investigating problems, developing solutions, retaining clients long term for 12 year
• Orchestrated all aspects of prospecting, qualifying lead generation, timely lead follow-up, pricing, closing and contract negotiations, via telephone, email, written correspondence, or in person presentations
• Combine entrepreneurial drive with business-management skills to drive gains in revenue, market share and profit performance
• Established long-term business relationships, developing and leading specific account strategies, managing all aspects of building public relations of brand image and management
• Highly collaborative approach and demonstrated ability to interface effectively with community leaders
• Developed short and long-term sales strategies to gain market share, uncover new sales opportunities and increase revenue
• Executed marketing programs and methodologies to increase customer loyalty
• Directed work of efficient administrative team maintaining accurate sales, inventory and order documentation
• Monitored customer buying trends, market conditions and competitor actions to adjust strategies and
  achieve sales goals
  Enhanced profitability by developing pipelines utilizing marketing and sales strategies
• Targeted prospects in other territories through careful research of competitor products, services and trends
• Exceeded sales quotas and increased profitability through effective sales strategy and business planning
• Marketed Billboard Advertising to targeted audience at trade shows and events
• Developed strategic relationships with existing customers while conducting cold and warm calls with prospects.